Search results: Sage Journals

Restricted accessResearch articleFirst published April, 2012

Consuming Direct-to-Consumer Genetic Tests: The Role of Genetic Literacy and Knowledge Calibration

Yvette E. Pearson, Yuping Liu-Thompkins

Journal of Public Policy & Marketing

Restricted accessResearch articleFirst published June, 2013

Liat Hadar, Sanjay Sood, Craig R. Fox

Journal of Marketing Research

Open accessResearch articleFirst published April, 2024

Prince Kwabena Osei, Christabel Ampong Domfe, Alex Kojo Anderson

Sage Open

Restricted accessResearch articleFirst published December, 2008

Babatunde Joshua Omotosho

Journal of Asian and African Studies

Available accessResearch articleFirst published September, 2004

Verawoot Vatjanapukka, Robert Waryszak

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

Restricted accessResearch articleFirst published December, 2019

Catherine Demangeot, Kizhekepat Sankaran, Stephen Tagg

Recherche et Applications en Marketing (English Edition)

Open accessResearch articleFirst published 2026

Stephen R. O’Sullivan

Marketing Theory

Open accessResearch articleFirst published 2024

Mihloti E. Shimange, Hilda Nwamuhohova Shilubane, Nthomeni Dorah Ndou [...]

Sage Open Nursing

Free accessResearch articleFirst published February, 2016

Jin Seong Park

American Journal of Alzheimer's Disease & Other Dementias®

Restricted accessResearch articleFirst published April, 1981

James U. McNeal, Stephen W. McDaniel

Journal of Marketing Education