A Study of the Impact of a Simple Stimulus on a Receiver's Imagination in Mediated Communication

Mediated communication involves a form of intimate partnership where, as in the case of face-to-face intimate relationships, parties have a strong desire to exchange emotion and ensure a connection by way of receiving and responding to personal messages. So, in mediated communication, although partners have an effective means of conveying a connection, they still are in need of an equally effective means of conveying emotional state; they need a socalled "emotion-related channel." A desire to develop an efficient means of conveying emotion in mediated communication has driven this study. A study was carried out to determine the effects of a simple stimulus on one's imagination when subjects considered the simple stimulus to be a message from an intimate partner. Twenty-one subjects were first subjected to a simple pattern stimulus. They then experienced the same stimulus as a message received from an intimate partner in mediated communication. They subsequently answered questionnaires on their impressions of the stimulus, the emotional states of their imagined partners, and their own emotional states. A statistical analysis was then carried out. From a close examination of the findings, some interesting points were discovered. One important finding is that from the simple stimulus, subjects were able to imagine not only an intimate partner but also the emotional state of that partner. This and other findings lend support to the notion that a simple stimulus could serve as an emotion-related channel, in mediated communication.