This commentary extends the work of Zellweger and Kammerlander by describing how
the relationships they hypothesize might be operationalized and tested. It more
clearly defines and provides suggestions for how to measure the heterogeneity
and complexity of family members and family relationships. It discusses how to
operationalize the scope, scale, and complexity of assets controlled by the
family, and the characteristics of agents who manage the process. In addition
the commentary discusses outcome measures for the family such as family wealth,
family communication, family happiness, and family functionality. It describes
financial and operational measures of performance for the businesses controlled
by the family. The commentary concludes by discussing outcome measures for
individual family members and for the agents they employ.
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