Abstract
Rapid answers to professional inquiries on demand (RAPID) is a new system used by the Medical Information Group at Pfizer Pharmaceuticals to handle information requests from medical professionals. This system makes use of document management, imaging, and electronic mail technologies to foster a new process for handling these inquiries. The new process greatly simplifies the production of a reply to a health care professional, reduces the time required to respond to an inquiry, and facilitates gathering information about inquiries for the marketing and sales departments.
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