Mutual funds are gaining more attention in the investment industry market, for one simple reason: they are better than other financial products. There are thousands of funds, with different investment targets, money, bonds, real estate, commodities, etc. This flood of options creates a lot of confusion and makes a fund selection difficult. Mutual funds companies and brokers require as many participants as possible to boost their business, and they spend a lot of money on publications to educate potential investors in the advantages of mutual funds.
The Internet is becoming an excellent medium to commercialise mutual funds. Information can reach any person online at little cost. With the World Wide Web, mutual funds groups can provide updated information about their products and, at the same time, other companies offer tools to evaluate funds performances.
These resources are rapidly changing the fund industry, where, very soon, investors will be able to buy participation in funds families using the Internet.
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