Abstract

Professor Vit’s book provides a window into the world of risk management and how malpractice has become normalized as a part of everyday business within the finance industry and elsewhere. The governance of risk management in the financial sector is one of the most important and necessary fields of research in management today. The financial crisis of 2008 revealed widespread incompetence and malpractice in the banking industry, leading to the collapse of prominent banks followed by entire economies, but little appears to have changed beyond minor tinkering with rules for ‘self-regulation’ and the imposition of austerity on the poor and middle classes to pay for the shameless incompetence of our ‘rain-making elites’. Vit’s own analysis of this situation has the advantage of combining rigorous academic analysis with the insights of a former insider, Vit having worked for many years as an executive in the Bank of America and other financial institutions prior to pursuing an academic career at McGill University.
The focus of the book is not on the financial crisis per se, and it includes cases of financial mismanagement from before the dawn of the 2008 meltdown as well as from the crisis itself in order to explain the role of inadequate risk management and fraud more generally. The book develops its argument around an investigation of five cases of corporate fraud, each of which reveals bizarre institutional practices and glaring flaws in organizational risk management processes. Vit’s book is very much a meditation upon J. K. Galbraith’s phrase, ‘the economics of innocent fraud’, demonstrating how misconduct and fraud have apparently become a normal part of everyday corporate life. Vit takes an explicitly institutional approach in his analysis, making use of the standard toolbox of neo-institutional concepts such as ‘isomorphism’, ‘decoupling’, institutional ‘ceremonies’ and ‘logics’. Nevertheless he is rather eclectic in his use of sources interweaving ideas from Perrow, Chomsky, Galbraith, Kindleberger, R. K. Merton, Mintzberg, and Vickers to develop a highly eccentric and persuasive reading of contemporary financial corruption. Vit is struck by the fact that so many intelligent people acted in such a profoundly stupid way, and wants to understand in what sort of institution could such behaviour appear as just a normal part of everyday life.
He acknowledges but then dispenses with an explanation of the current crisis in terms of a ‘normal accident’, noting with Perrow that such a framing glosses over the significant role of corruption and executive malfeasance in the evolution of events (Palmer & Maher, 2010). I was a little surprised that other influential institutional analyses were not drawn on to any significant degree in the book, especially the analysis of the ceremonial aspects of risk governance undertaken by Power (2009) and the incisive commentary on the role of regulatory capture and executive malfeasance by Perrow (2011), although the latter does get a brief mention. The book takes five key case studies of fraud and investigates the institutional framework within which such misconduct flourished. Each of these cases is analysed in terms of a ‘holistic risk management model’ which includes both economic and non-economic institutional logics, and entails four different forms of risk management: i) institutional risk management, ii) contrarian risk management, iii) evolutionary risk management, and iv) quantitative risk management.
Case 1: ‘Institutional’ Risk Management
The first case focuses upon ‘innocent fraud’ within the Canadian banking industry. Only six banks control 90% of Canada’s banking assets, which are characterized by intense isomorphic pressures. Vit teases out the isomorphic pressures that led to institutional conformity, including industry lobbying against legislation to promote competition, recruitment of staff from a small number of elite MBA schools, and a drive for innovation in the industry that led to herding behaviour around certain technological products. According to this account, the event of mismanagement in Canadian banks emerged from a background of macro changes within the social structure which Vit characterizes in terms of ‘institutional risk management’.
Case 2: ‘Contrarian’ Risk Management
The next case study Vit confronts is the Parmalat scandal which hit Italy in the early 2000s when the food retailing giant took the rather unusual step of moving into derivatives trading, a move previously attempted by the energy giant ENRON. Parmalat was able to borrow vast sums of money from Citigroup, which it categorized on its books as an investment. Vit asks how it was that investment banks that purport to be experts in the area of finance could themselves routinely ignore the ‘underlying economic rationality of a situation over time’ (p. 35). He provides numerous possible explanations for this institutional blindness including the opacity of the financial models and products employed, the meaninglessness of the jargon bandied about in the trades – one corker being the notion of ‘risk arbitrage’, i.e. risk-less risk – and also the manic cultures within which these deals were made. In short, the people involved may have been remarkably clever as individuals, but as a group they exhibited a mix of ignorance, wilful stupidity and apparent madness. This leads Vit to propose what he terms ‘contrarian risk management’ in order to resist conformist pressures that permeate corporate cultures and to support contrary opinions.
Cases 3 and 4: ‘Evolutionary’ Risk Management
The third case of fraud that Vit examines occurred in the National Australian Bank. The main conceptual tool employed to understand this particular case is ‘decoupling’, where the technical rationality of financial risk management was undermined by other social forces. Vit discusses how rogue traders within the bank were able to persuade their managers to ignore information provided by their quantitative risk models to enable them to engage in riskier and potentially more profitable trades. At the same time, the board of directors ignored internal advice from its own risk committee on the known dangers of such trades (a fact which appears all too common in this industry, as witnessed by other instances where the advice of corporate risk officers was ignored and overridden by senior management, such as at HBOS and at ENRON). The risk management processes took on a purely ceremonial role, assuring clients that it was business as usual instead of engaging in an adequate level of operational oversight. Vit picks out two glaring instances that demonstrate the ‘decoupling’ of risk management from its ostensible function, the first involving the over-simplification of the mechanism used in the bank for escalating concerns about its operations, and the second involving the ignoring of the external auditors where KPMG had discovered ‘800 limit breaches and lack of reporting related to the currency options desk’ (p. 54). Vit argues that the ‘ideo-logics’ of NAB overrode the fundamental economic risks involved in the bank’s deals and led its senior management to ignore signals of malpractice in their narrow focus on the pursuit of profit.
Vit provides another case of evolutionary risk management with the example of the failure of a Canadian public-private partnership, Gaspesia. This failed for a number of reasons, including a lack of private sector commitment, the introduction of unfamiliar technology, and a substantial change to the project design half way into the project. This case differs significantly from the others presented in its focus on public sector rather than private sector mismanagement. Again, Vit finds a ‘decoupling’ of risk management from operations and an abdication of responsibility and oversight by senior management.
Case 5: ‘Contrarian’ Risk Management
The last cases that Vit undertakes to examine are the Union Bank of Switzerland and Societe Generale meltdowns, which he uses as proxy cases for the financial crisis as a whole. UBS alone lost $53 billion during the 2008 crisis, largely as a result of its involvement in trading CDO derivatives and losses accrued by its internal hedge fund, DRCM. Vit finds a number of now familiar factors contributed to the evolution of the crisis, including the complexity and opacity of the financial models and products, the ceremonial role of audit and risk management, a lack of oversight by senior management, the lack of independence of external auditors, perverse incentives for traders to take excessive risks, and the manic culture of trader in-groups.
In the conclusions Vit attempts to outline a ‘holistic’ approach to risk management based upon a neo-institutional analysis of this phenomenon. The term ‘holistic’ derives from his categorization of four approaches to risk management that emerge from a framing of both economic and non-economic institutional logics of risk management. He summarizes this approach according to four generic categories: i) an institutional approach which assumes that ‘institutions work’, although this may entail the illusion of control rather than genuine oversight, ii) a contrarian approach to risk management which assumes that we can ‘game the other boxes’ – so let’s make hay whilst the sun shines and to hell with everyone else, iii) an evolutionary approach which highlights the way that contingency (chance events) and incumbency (habitus, routines) can override technical and quantitative approaches to risk (this takes a kind of Catholic approach to risk assuming that ‘accidents happen’), and iv) a quantitative-rational approach to risk management, which is the mainstream approach and assumes that ‘markets work’ – so no problem. 1 My own impression as I read the closing pages of the book was that in practice risk management appears to be a deeply cynical exercise that has become quite detached from the textbook free market principles upon which it is purportedly based. One of the great strengths of Vit’s analysis is that it acknowledges the ‘gaming’ aspects of risk management, urging risk managers and auditors to be wary of the potentially disastrous systemic risks that such gaming entails.
The book succeeds in full in demonstrating how large-scale fraud can become normalized within a given organizational culture. It does this partly through the analytic skill with which it dissects its various case studies, but also through a stylistic manoeuver by refusing to adopt the easy position of the outraged onlooker, and without in anyway excusing the conduct that it is endeavouring to understanding. Vit’s analysis has much in common with other institutionalist approaches to risk management, particularly Mike Power’s (2009) analysis of the ceremonial and reputational aspects of neoliberal forms of risk governance, and Perrow’s (2011) analysis of regulatory capture and executive malfeasance in the unfolding of the crisis. Power’s work highlights crucial flaws in the structures of contemporary risk governance, including its largely ceremonial function and the seemingly deliberate confusion over diverse meanings of risk in the corporate governance literature which ambiguously frames risk both as a scientific precautionary term and as an entrepreneurial opportunity.
Vit’s critique of how ‘economic rationality’ is overridden by ‘social forces’ may be seen as somewhat limited if such a rationality is itself a contingent social and political force, grounded in the political misadventure of neoliberalism. Vit himself comes close to conceding this when he observes that the difference between an investment banker and a gambler is more a matter of terminology rather than practice (p. 36). The analysis of the book may be in danger of too great a reliance on neo-institutional theory and the idea of ‘decoupling’, where a social rationality supposedly becomes separated from a sound technical economic rationality. The presumption of this framing is that if bankers followed an underlying economic rationality then all would be well. There are a number of good reasons to doubt such a view as being adequate. Michel Foucault’s (2008) prescient commentary on the development of neoliberal economic theory highlighted its constructivist political dimensions, where markets were no longer understood as quasi-natural phenomena but must be actively fashioned by political intervention.
Recent research has highlighted the constructivist aspects of risk management, particularly the existence of ‘counter performative’ aspects of risk management where options pricing models have been used to construct new markets for risk which have actually amplified risk rather than mitigating it, as its theory proposes (MacKenzie, 2006). The economic historian Philip Mirowski (2013) has also disputed the idea of an ‘economic rationality’ that governs social relations, observing that the behaviour of economists over recent years has been more akin to the denial of empirical reality rather than being in any way scientific. Mirowski’s relentless shellacking of his own profession unearths a great deal of evidence to show that contemporary neoliberal economists are engaged in ‘agnotology’ and science denial in the pay of the finance industry (and the pursuit of publications in highly ranked orthodox journals). The complicity of the academic profession in the fraud has also been raised in Charles Ferguson’s film Inside Job, where major economic theorists are on camera denying that the firms from which they receive millions in consulting fees have any influence on their work. These socio-political accounts show that we have far too much faith in the notion of ‘economic rationality’ where such a creature is hard to find outside the fantasies of orthodox economists and credulous business school professors. Aside from these minor quibbles, this book provides a very insightful account of the normalization of ‘innocent fraud’ in our public and private institutions. This book deserves to be widely read and I have no doubt that its scrupulous lessons will better equip us and our students to avoid such financial misadventures in the future. 2
