Abstract
Ad Hoc Reviewers are those good people who agree to read manuscripts for the Journal of Macromarketing, but do not belong to either the Editorial Policy Board or the Manuscript Review Board. With many thanks, the Journal acknowledges the following:
Ingrid Becker, University of St. Gallen
Travis Simkins, Southern Utah University
Alladi Venkatesh, University of California, Irvine
Emeritus Members of the Editorial Policy Board
George Fisk Emory University
O.C. Ferrell Auburn University
Charles Goeldner Univ. of Colorado-Boulder
Sanford Grossbart University of Nebraska-Lincoln
Thomas Klein University of Toledo
William Kilbourne Clemson University
Roger Layton Univ. of New South Wales
John Mittelstaedt University of Dayton
Robert Mittelstaedt University of Nebraska-Lincoln
Stanley Shapiro Simon Fraser University