Abstract
This paper reconceptualizes “individualism” as a discursive strategy of action through which everyday Americans attempt to manage the cultural dilemma of engaging in externally imposed social obligations within a broader individualistic culture. While classic formulations have treated individualism as a strong cultural force directing actors toward voluntaristic and privatized lives, my analysis—grounded in an inductive analysis of 17 qualitative studies of religious Americans—finds individualism working primarily as a discursive strategy, through which actors frame their participation in activities influenced by external authority and communal obligation in ways that emphasize their own agency and autonomy. This revised conceptualization suggests that American individualism may not be as “deep” or powerful as is often assumed. More generally, it offers a novel approach for conceptualizing and further studying the dynamic relationship between broadly “national” and more local and communal cultures.
It is a widely shared assumption among sociologists that “individualism” and its closely related terms voluntarism and privatization are central tenets of a broad and overarching American national culture. The idea that Americans generally prioritize individual rather than collective pursuits and celebrate voluntarily initiated action over socially obligatory commitments consistently shows up as both an empirical finding and a background assumption in the works of those who study U.S. culture, even as their theoretical and methodological approaches differ (Bellah et al. 1985; Eliasoph and Lichterman 2003; Fischer 2008; Inglehart and Baker 2000; Putnam 2000; Simmel 1972; Swidler 2001; Thomson 2000; Tocqueville [1831] 2003). It is now a central cultural tenet of the sociology of culture to treat individualism as a main tenet of American culture.
But what is individualism exactly? And how does it operate within social life? On questions of individualism’s social ontology and mechanism of cultural influence, sociologists are generally vague, with Robert Bellah and his colleagues (1985:334), possibly the foremost chroniclers of American individualism, admitting in an appendix of Habits of the Heart that individualism is “a word used in numerous, sometimes contradictory senses.” Despite this rhetorical acknowledgment of the multivalent nature of individualism, Bellah’s highly influential analytic treatment of American individualism as an inherited “tradition” that emphasizes voluntarism, privatization, and self-actualization has resulted in a widely accepted conceptualization of this phenomenon that is both substantively narrow and theoretically hazy.
In terms of substance, Bellah’s conceptualization draws analytic focus toward certain elements of individualism’s cultural content—the particular symbolic meanings expressed by people manifesting a culture of individualism—and away from others. The conclusions of the Bellah team in Habits, like those in similar studies of individualism, are drawn from empirical cases of middle-class, mostly white Americans and therefore focus exclusively on the three elements of individualism’s cultural content most evident among those parties: voluntarism (considering action as an individual choice), self-actualization (prioritizing development of the self), and privatization (moving away from social commitment and organization). While these elements are certainly included in the range of meanings associated with individualism, they are just as certainly not exhaustive of its possible meanings, such as autonomy (freedom from social influence), reflexivity (“stepping back” to reflect on one’s social position), and agency (individual effort) (Beck, Giddens, and Lash 1994; Csordas 1997; Fischer 2008; Giddens 1990; Hervieu-Leger 2001; Mahmood 2005; Paden 1992; Riesman 1950; Roof 1999; Simmel 1972; Taylor 1985; Thomson 2000; Tocqueville [1831] 2003). The influence of Bellah’s approach has led sociologists to conflate a broadly American “individualism” with one or more of the first three meanings only, leaving unattended other potential expressions of individualism or the question of how these multiple meanings might cluster in patterned ways.
Second, and more fundamentally, Bellah and his co-authors, and those who follow their approach, theorize individualism’s form—its specific social ontology and mechanism of cultural influence—as a historically rooted tradition, instilled in Americans through social inheritance, education, and mass media and then lived out in practice (Bellah et al. 1985; Madsen 2009; Roof 1999). Indeed, Bellah’s model of cultural transmission for individualism rests on the reification of an essential, historically inherited individualistic impulse. Lecturing in the late 1990s, Bellah (2006a:333) argued that:
beyond the homogenizing effect of television, education, and consumerism, and deeper even than utilitarian and expressive individualism, there was a still, small voice, a tiny seed, from which our current cultural orientation derives. That seed was the insistence . . . of dissenting Protestantism on religious freedom guaranteed by the state, a seed from which has grown all the extensions of individual rights that have marked our subsequent history.
In other places, Bellah suggests that individualism is a “cultural code” embedded in a “national culture” and quotes Tocqueville as an exemplar of his conceptualization of individualism’s historical roots, citing the Frenchman’s statement that he can “see the whole destiny of America contained in the first Puritan who landed on these shores” (Bellah 2006b:323). National culture as seed, as imprinted code, and as influential founding father—in all these cases, American individualism springs from a common, powerful, historically rooted origin and is lived out by modern-day subjects.
Taking form and content together, the predominant, Bellah-derived conceptualization portrays inherited notions of American individualism as serving a role similar to Weber’s (1946) switchmen of history, directing social actors to talk and act in ways that reflect a limited range of individualistic meanings. The problem with this conceptualization is that it fails to account for crucial theoretical advances within the sociology of culture, including a greater emphasis on the multiplicity of meanings known and used by actors (e.g., Swidler’s [1986, 2001] toolkit) as well as the characterization of the relationship between actor and culture as multidirectional and influenced by an actor’s pragmatic and context-specific concerns (e.g., Swidler’s [1986, 2001] strategies of action). Maintaining a devotion to the canonical treatment of individualism without taking these advances into consideration leaves sociologists analytically incapable of capturing the multiple patterned meanings and the dynamic symbolic action that likely characterize the relationship between Americans and American individualism in everyday life. Unless we find a new approach, we are at risk of repeatedly portraying everyday Americans as “cultural dopes” (Garfinkel 1967:68) when it comes to individualism, casting their words and actions as evidence of a powerful underlying individualistic cultural substrate and the people themselves as mere vehicles for its reflection.
Rethinking Individualism Using a Swidlerian Approach
I use a close examination of one area of American life where individualism has been repeatedly analyzed—the religious sphere—to argue that individualism is best conceived of as a strategy of action (Swidler 1986, 2001). In my formulation, religious Americans creatively respond to the cultural dilemma of participating in communally demanding and externally authoritative religious lives within a culturally individualistic context by mobilizing meanings of autonomy and agency to project a self differentiated from religious authority and routine religious behavior. Put more generally, individualism in my analysis exists as a set of multiple and varied discourses through which actors frame their often socially derived and communally embedded activities in ways that emphasize a consonance with notions of individualistic action present and often normative within a U.S. cultural context. I developed this reconceptualization of individualism through an inductive analysis of 17 qualitative studies of U.S. religious lives—including my own ethnographic fieldwork on Muslim American youth—and I structure the analysis with a Swidlerian approach to culture.
Swidler’s (2001:82) idea of cultural strategies of action—“ways that actors routinely go about attaining their goals”—is typically referenced for its notion of a “toolkit” of cultural meanings. However, in Talk of Love, she makes the equally important but often overlooked point that actors develop strategies of action in response to specific dilemmas structured by social institutions. In Swidler’s (2001) empirical case of marriage, for example, middle-class Americans embrace cultural myths and meanings that cast love as an act of individual volition to reconcile their participation in this institution of demanding and ongoing commitment with their need to present themselves as voluntaristic, culturally American actors. I adopt this aspect of Swidler’s theory to reframe individualism among religious people as a cultural response to a socially structured dilemma. For religious Americans, the dilemma is framed on one hand by the social institution of religion, a form of repeated participation in normative behaviors related to the sacred and requiring some level of deference to external authority or routine. It is framed on the other by the powerful cultural expectation of American individualism, which assumes that individuals should govern their own actions and emphasizes the needs of the self over submission to demands of community or tradition (Bellah et al. 1985; Hammond 1992; Roof 1999). In response to this specific cultural dilemma, religious Americans use individualism as a creative strategy of action. By mobilizing particular meanings associated with individualism—for example, autonomy, privatization, or voluntarism—in the course of talking about and living out their religious lives, everyday Americans work to produce, present, and experience themselves as autonomous and agentive individuals, even in the midst of religious participation. In this way, cultural expressions of religious individualism are a pragmatic means by which modern religious actors both maintain religious involvement and repeatedly signal, and experience, a culturally American individualistic selfhood.
Viewing individualism as a strategy of action also assists in reassessing the cultural content of individualism. Thinking of individualism as a strong, underlying cultural force lends itself to emphasizing a few specific individualistic meanings seen as deeply rooted in U.S. history. Considering it a strategy of action drawing on a toolkit of relevant meanings makes the particular cultural complex expressed by individualism—the specific combination of individualism-associated meanings mobilized by actors in the course of their daily lives—variable and contingent. The question then becomes an empirical one: What particular clusters of meanings associated with individualism are expressed by religious actors across and within varying social locations?
I devote the remainder of the article to answering this question, using an inductive analysis of 31 cases of modern religious U.S. lives drawn from 17 qualitative studies to identify the core meanings and systematic variations within expressions of individualism among religious people in the United States. My analysis reveals a core symbolic consistency among expressions of individualism from a wide variety of religious Americans, but this commonality of meanings is a different one than the current conceptualization of individualism among religious people would suggest. Whereas previous works emphasize voluntarism, self-actualization, and privatization, my results reveal the centrality of autonomy and agency to expressions of individualism among religious Americans. In addition, I identify six styles of individualism present among American religious actors, and I demonstrate how each style is distinguished by a different core complex of individualistic meanings (e.g., privatization-autonomy or reflexivity-agency). I also suggest that the emergence of these styles is strongly influenced by two factors: the predominant understanding of religion in the setting in question and the social identity–linked conventions of individualist expression shared by community members.
In addition to proposing a revised approach to conceptualizing individualism in the United States, my project suggests new ways of thinking about two interrelated areas of concern within the broader sociology of culture: the relationship between local communal cultures and widely shared (i.e., national or global) cultures and the theorization of deep or national cultures more generally. Regarding the first issue, the question of how local communities maintain some level of cultural coherence and independence within broader settings characterized by widely shared cultural norms is both a longstanding and current concern of sociologists who study culture and identity (Berger 1967; Brubaker 2003; Calhoun 2003; Habermas 2006; Simmel 1972; Tocqueville [1831] 2003). Contemporary sociologists continue to puzzle over the relationship between local (i.e., ethnic, political, or religious) cultural communities and the broader (i.e., national or global) cultures in which they are nested (Bean 2014; Ghaziani and Baldassarri 2011; Sewell 1999). My analysis identifies a novel mechanism that helps explain this relationship: The strategic use of discourses symbolically aligned with broader culture, and especially the articulation of local communal participation in broadly culturally resonant terms, allows everyday actors to demonstrate and experience allegiance to the wider culture while maintaining meaningful and often binding membership in communal collectivities.
To the second point, the notion of general, national cultures continues to pose problems for contemporary theorists, who tend either to assign such overarching cultures too much depth and explanatory power (Huntington 1996; Inglehart and Baker 2000) or take them as a given but otherwise shy away from investigating them too closely (Becker 1982; Eliasoph and Lichterman 2003; Swidler 2001). My Swidler-influenced approach to broadly shared cultures provides a solution. By reconceiving apparently “deep” cultural phenomena as “lightly held” (Swidler 2001), symbolically varied strategies of action, rather than inherited and fixed features of cultural life, sociologists can investigate the processual, diverse, and contingent workings of these phenomena at the level of everyday discourse and interaction. In this way, broadly shared cultures can be brought down to earth for empirical analysis, considered consequential but not deterministic, and subjected to the same incisive approaches that characterize much recent cultural sociology.
Methodology: Locating Individualism in the Lives of Religious Americans
To look for consistency as well as variation in the cultural content of religious individualism, I conducted an inductive analysis of 31 cases of modern American religious lives drawn from 17 qualitative studies of religion in the United States. To include diverse and anomalous cases (Emigh 1997), I intentionally sought out studies of religious settings where I did not necessarily expect to find individualism expressed in the terms most frequently identified by previous researchers: voluntarism (free choice regarding social participation), self-actualization (therapeutic self-fulfillment), or privatization (participation alone or in small circles). These edge cases (Bender et al. 2013) include my own fieldnotes on a group of young Muslim men at a U.S. mosque, Carolyn Chen’s (2008) work on Taiwanese immigrant converts to Buddhism and Evangelical Christianity, Nancy Ammerman’s (1987) ethnography of a group of Fundamentalist Christians in suburban New England, and Marla Frederick’s (2003) study of African American Christian women. I also include cases from the cultural mainstream, including three foundational works on religious individualism: Bellah and colleagues’ (1985) Habits of the Heart, Robert Wuthnow’s (1998) After Heaven, and Wade Clark Roof’s (1999) Spiritual Marketplace. In constructing the sample, I attempted to include a variety of religious affiliations, regions, ages, gender emphases, and ethnicities. See Tables 1 and 2 for a complete list of works analyzed.
Elements of Individualism within American Religious Lives: Earlier and Classic Works.
Elements of Individualism within American Religious Lives: Later and “Edge” Works.
From the 17 works, I culled 31 cases of religious lives. I defined a “case” as a person or category of persons treated by the given work’s author as exemplifying a specific subpattern of American religiosity. For example, when Carol Lytch (2004) groups her Christian teens from Kentucky into five types, I treat each type as a separate case. When Bellah et al. (1985) and Wuthnow (1998) treat separate individuals as representative exemplars of different kinds of religious individualism, I treat each individual as a separate case. Although this methodology is clearly imperfect from a quantitative standpoint—cases can range in size from one person to a community of people—from a qualitative standpoint, in which the object of interest is the cultural pattern being expressed, this approach is suitable.
I adopted the authors’ cultural categorization of individuals as boundaries for my cases, but my qualitative analysis involved recoding all descriptive data included about individuals within these cases in the original works. When interpreting the words spoken or actions taken by subjects within these studies, I did my best to ignore the author’s framing interpretation. Instead, I privileged the accounts and behaviors of subjects themselves and submitted the data to fresh analysis, considering a wider range of meanings associated with individualism than may have been entertained by the original authors. In particular, I looked for instances where subjects spoke or acted in a way that reflected one or more of the terms I consider constitutive of individualism (autonomy, voluntarism, privatization, self-actualization, reflexivity, and agency) and also involved engagement with or discussion of something the subjects treated as connected to the religious or spiritual. In this way, I engaged in “focused coding” (Emerson, Fretz, and Shaw 2011) of the ethnographic material, motivated by an emergent theoretical concern.
Disaggregating Individualism
Central to my inductive analysis is a disaggregation of the various meanings associated with individualism. Such a specification of the constitutive meanings of individualism has not, to my knowledge, accompanied previous analyses of individualism. Drawing on a range of sociologists and social theorists, empirical studies, and my own fieldwork and analysis (Beck et al. 1994; Bellah et al. 1985; Csordas 1997; Fischer 2008; Giddens 1990; Hervieu-Leger 2001; Mahmood 2005; Paden 1992; Parsons 1967; Riesman 1950; Roof 1999; Simmel 1972; Taylor 1985; Thomson 2000; Tocqueville [1831] 2003), I disaggregate individualism into the following terms:
autonomy—freedom from social influence;
voluntarism—free choice regarding social participation;
privatization—participation alone or in small circles;
self-actualization—therapeutic self-fulfillment;
reflexivity—stepping back to consider one’s social position;
agency—individual effort.
Once disaggregated, these meanings associated with individualism are more easily identified and analyzed as components of cultural complexes through which Americans express individualistic accounts of their religious social lives. It is important to clarify that I treat these terms primarily as symbolic meanings through which social actors express and signal an acceptably culturally American self, rather than objective characteristics of actors’ religious lives.
Before proceeding to the analysis, I want to comment briefly on each term. The first three—autonomy, voluntarism, and privatization—are familiar enough from the general canon on issues of American individualism to require no further explanation. With the growing prominence of therapy and therapeutic language over the past half-century, the intention to develop a more fully realized self is now a constitutive part of individualistic cultural trends in U.S. life (Bellah et al. 1985; Wuthnow 1994). I account for this thread of individualist discourse with the term self-actualization. The fifth term, reflexivity, is the modern tendency to “step back” to consider one’s own social position (Paden 1992:3). Reflexivity is not overtly addressed by classic theorists of American individualism, but scholars of contemporary selfhood treat it as a hallmark of modern individual experience (Beck et al. 1994; Giddens 1990). In addition, reflexivity appears regularly as an empirical finding and theoretical consideration within sociological studies on contemporary U.S. religious life and individualism (Besecke 2001; Roof 1999; Wilcox 2002).
Finally, agency continues to be one of the most contested terms in sociology (Emirbayer and Mische 1998); here I use a conservative definition and specify agency as visible “individual effort.” I include agency as a separate term from autonomy, inspired by the work of anthropologist Saba Mahmood. In her 2005 ethnographic work on the female mosque movement in Egypt, Mahmood critiques the tendency of feminist and other liberal scholars to equate agency with a movement against tradition or norms. Instead, she argues, agency must be delinked from “political and moral autonomy” so that social agents, such as her intentionally pious and self-restricting subjects, can be seen as agentive even in their embrace and fulfillment of social constraints (Mahmood 2005:7). Separating agency from autonomy is useful for my analysis, in which many religious subjects actively embrace practices imposed by tradition and community while emphasizing their own efforts in doing so.
The Core Meanings of Religious Individualism: Autonomy and Agency
In the overwhelming majority of cases of modern religious lives analyzed (30 out of 31), 1 actors used language or interactional practices to emphasize autonomy (freedom from social influence) or agency (individual effort) in the course of discussing or participating in religious life. Autonomy was present in 21 cases, agency was described in 27, and both were present in 18. These meanings appeared more often than the three meanings most commonly associated with religious individualism—voluntarism 2 (10 cases), privatization (5 cases), and self-actualization (16 cases). More important than numbers, though, is the observed spread, or overall robustness, of these specific meanings of individualism across the cases analyzed. Autonomy and agency had a more comprehensive spread than the other meanings, appearing across a more diverse set of ethnic and racial categories, denominational settings, and class backgrounds than did self-actualization, voluntarism, privatization, or reflexivity. See Tables 1 and 2 for complete results of this analysis. 3
I interpret these findings to signify the fundamental importance of the meanings of autonomy and agency to the social production of individualistic yet religious selves in the United States and to a more broadly applicable conceptualization of individualism within the lives of religious actors. When expressed in the context of religious life, both autonomy and agency work to establish a differentiation of an independent self from religious authority and normative religious action. In expressing autonomy, actors suggest that their religious or spiritual involvement is not beholden to or strictly determined by leadership or hierarchy. These discourses generally focus on the realm of belief and spiritual expression. In expressing agency, actors suggest that their own efforts bring about religiously normative behavior and that they are not simply mindlessly following religious routine. These discourses generally apply to the realm of religious practice. It is this desire to express and experience differentiation from religious authority and normative behaviors, through mobilizing meanings of autonomy and agency in everyday social life, that I find at the heart of a broadly American religious individualism.
Part of my central argument is echoed in Ammerman’s (2013) recent analysis of the religious dimensions of the everyday lives of a diverse sample of 95 Americans. She finds that individuals who are “neither religious nor spiritual” as well as conservative Protestants use the discourse of being “spiritual but not religious” to distance themselves from approaches to religion they consider unappealing. My analysis shares with Ammerman the recognition that discourse, and often discourse in tension with the reality of actors’ actual religious involvement, is an important means by which Americans differentiate themselves from the notion that religion is unattractively authoritarian and rote. 4 Where we differ is how we characterize the scope and nature of this symbolic distancing. Whereas Ammerman locates this use of discourse among two specific subsets (about one third) of her sample, I find this kind of discursive work at play among the vast majority (30 out of 31) of my cases. As a result, I characterize this discursive distancing as a more fundamentally and broadly American practice than she does. Second, whereas Ammerman (2013:274) interprets this discursive distancing as “moral boundary work” (Lamont 1992) through which certain religious Americans differentiate themselves from religious “others,” I understand this discursive distancing to be primarily about religious Americans differentiating themselves from elements of their own religious lives and traditions, particularly the ones that stand most directly in tension with cultural expectations of a broadly American individualism.
Autonomy: Distance from the Influence of Human Religious Authority
Through expressing autonomy and agency in the course of religious involvement, Americans work to produce religious selves sufficiently differentiated from religious authority and routine to resonate with the dominant U.S. cultural expectation of individualistic action (Eliasoph and Lichterman 2003; Swidler 2001). In practice, each meaning works in slightly different ways. To express autonomy (freedom from social influence), actors utilize language or interactional strategies to establish distance between themselves and human religious authority. Such expressions are generally associated with issues of belief and spiritual expression and are usually used to signal that one’s belief in and worship of the divine is not controlled by or beholden to an external human authority.
I found the linguistic form of this discursive distancing among respondents who considered themselves religious but were not connected to a religious organization and those who were active members of religious communities. Falling within the latter category, Nan Pfautz, in Bellah and colleagues’ (1985:228–29) work, spoke derisively of “churchy people” and “all those Bible-pounding people,” even as she expressed commitment to her own Presbyterian congregation. Likewise, Roof’s (1999:27) Sara Caughman, a leader in a changing Episcopal church, talked about how “inclusive” the church had become and contrasted the previous hierarchical manifestation as “dry and empty . . . death to the spirit . . . rote religion.” The young members and leaders of an emerging Christian church in California complained about restrictive religious authority and decried “spiritual McCarthyism” (Flory and Miller 2008:30). Young Catholics, Protestants, and Muslims, most of them fully embedded in religious communities, emphasized that they were not the kind of people who push their religion on others, who “go around preaching all the time” (Smith and Denton 2005:141) or, in the case of the Muslim youth I observed, “talk about Allah all the time.” Through linguistic expressions of distance from religious authorities—from those who might tell you what to believe and how to express those beliefs—these actors worked to produce religious yet autonomous selves.
These same symbolic distancing processes are found among religious “seekers” or “mystics,” individuals who look for spirituality and religion outside traditional religious organizations. While it may not seem surprising to hear such language from people who have actually removed themselves from the social structures of “official” religion, this has not been the dominant interpretation of what makes these subjects religious individualists. Indeed, as mentioned earlier, this style of religious engagement has been characterized primarily as evidence of an underlying American voluntarism, privatization, and self-actualization. A second look at the data on which this conception is based, though, reveals that these subjects, like their organizationally ensconced counterparts, actively use language to express symbolic autonomy from a religious authority that might tell you what or how to believe. In the same paragraph of speech where Bellah et al.’s (1985:221) Sheila Larson famously describes her own self-named religion (“Sheilaism”), she also says the following: “I believe in God. I’m not a religious fanatic. I can’t remember the last time I went to church.” Another of Bellah et al.’s respondents made a similar effort to distinguish his individual faith from a connection to human religious authority, saying, “It’s not the religion or the church you go to that’s going to save you, [but your] personal relationship [with God]” (p. 234). I also found this effort to establish distance between one’s own beliefs and human sources of religious authority among Wuthnow’s (1998) “seeker” respondents. Nancy Nystrom, for instance, told Wuthnow that she experienced organized religion as patriarchal and constraining and it did not help her develop her own spiritual life. Instead, she “needed to find it on her own,” and now “[t]here’s just something inside my soul that says that God is good” (Wuthnow 1998:56). Wuthnow reports that Wilma Nichols wanted to “benefit from churches without having them become stifling” and looked for an emphasis on “faith alone.” While most scholars interpret these statements as factual reports about noninvolvement in religious organizations or reflections of a deep-seated individualism, it should be noted that they are also, and more immediately, evidence of strategic use of language aimed at distancing oneself from sources of human religious authority—from people and institutions that try to tell you what and how to believe—in the presentation of a still-religious self. The presence of such language among both highly communal and highly individualized believers demonstrates the robustness of autonomy as a meaning through which religious individualism is expressed in the United States.
In addition to linguistic accounts, actors’ expressions of autonomy from religious authority also took the form of more interactional strategies. One common approach was to declare to co-religionists that one would follow the word of God rather than the expectations of a religious leader. In a conversation with fellow African American Baptists about the religious propriety of marrying a second time, Marla Frederick’s (2003:192) respondent Yvette said, “I don’t have to ask the pastor. I have to ask the Lord. That’s the only one I have to get it right with.” I found this approach of directly appealing to God’s authority in cases such as Evangelical churches in Kentucky and California (Chen 2008; Lytch 2004), small groups of African American Muslim converts in Los Angeles (Rouse 2004), and a mosque in Southern California. Another more interactional strategy of expressing autonomy involved engaging in expressions of worship in ways that subtly circumvented the authority of local religious leaders. According to Bob Tomski, an enthusiastic member of a liberal Catholic church, when the priest was late for morning mass one day, “We just started without him!” (Madsen 2009:1289). In a strikingly similar example from my own fieldwork, when religious leader Omar was late one afternoon to begin the congregational afternoon prayer at the City Mosque, a group of young Muslim men decided to go upstairs to the youth room and have their own prayer. After praying, as the boys ran back downstairs, one boy, Muhammad, called out to his friends, “I felt like a rebel!” In both cases, as with symbolic autonomy throughout my sample, actors of widely varying social backgrounds worked to present selves distanced from human religious authority, even as they participated in expressions of belief and commitment considered externally authoritative.
Agency: Individual Effort in the Course of Normative Religious Behavior
Whereas expressions of autonomy establish distance between oneself and a human religious authority, expressions of agency involve the presentation of an effortful and separable self in relation to normative religious behavior. In expressing agency, which like autonomy takes linguistic as well as interactional forms, religious actors emphasize their own effort in realizing religious behavior, deemphasizing the influence of leadership, community, or even God on one’s engagement with religious custom. In so doing, religious Americans place an agentive self at the center of religiously normative behavior, presenting a more acceptably American, culturally individualistic religious personhood. I use a specific definition of agency in my analysis, inspired by Mahmood’s (2005) work on pious women in Egypt. From Mahmood’s work, in which she convincingly delinks “autonomy” from “agency,” I borrow the notion that actors can exercise their own agency—or effort—in the direction of and in keeping with normative social, cultural, or religious expectations and not necessarily in opposition to them. As Mahmood convincingly argues, traditions of liberal thought have made it difficult for Western scholars to imagine “agency” apart from “resistance” to social norms and structure. In her ethnography of women in Egypt’s mosque movement, however, Mahmood demonstrates how her subjects are in fact agentive, and exercise their own effort, as they align their actions with dominant tradition and custom. Mahmood’s intervention is particularly helpful in recognizing alternative forms of religious individualism because it opens up the possibility, reflected in my empirical analysis, that subjects can express agency in the course of—rather than only in opposition to—normative religious action.
The difference in my case is that not only do religious actors exercise and experience agency, they also symbolically highlight and emphasize this agency in interactions, calling attention to their own efforts at realizing religious action and therefore downplaying the role or effect of social pressure or religious authority on their engagement with religiously normative behaviors. Examples from my own fieldwork with Muslim American young men illustrate the point. One evening, I accompanied the boys to a youth dance at the high school of one of their friends. Young men and women danced together at this event, but the boys I accompanied stood off to the side and watched. After the dance ended, we walked out into the parking lot with a mixed-gender group of their Muslim friends. In the course of saying goodbyes, a female friend gave Yusef a hug. Although I did not ask for an explanation, directly afterward Yusef said to me in a low voice, “I don’t trip [worry] about that because it’s OK if your mind’s in the right place. . . . And my mind was in the right place.” Only a week earlier, religious leader Omar had spoken to the youth group about exchanging hugs with non-Muslim people in public, saying it was acceptable to do this, as it is a common practice in the United States, as long as you have the religiously right intention. Although he had just recently received this advice from a religious authority figure, Yusef placed dramatic emphasis on his own action in realizing this Islamically right act (“My mind was in the right place”), thereby obscuring the role of communal pressure or guidance and framing religiously right action as an individual achievement. The youth at the City Mosque regularly talked about their fulfillment of locally normative Islamic behaviors in language that emphasized their own central role, including resisting offers of drugs or alcohol from neighborhood youth (“I stay true to myself!”), giving advice on how to fast on a hot day (“You just have to know how to do it!”), and taking soda to a teenage party (“We brought our own drinks homey!”).
I found this emphasis on the self’s role in realizing religiously normative action among members of other religious groups. Ayala Fader’s (2009:38) adult female Hasidic respondent Rifky also emphasized her own centrality in enacting customary behavior, in this case describing the community-derived practice of how to approach food in a sacred manner:
I’ll concentrate on how I eat, and what I eat, and why I eat, and what I say before and after I eat [i.e., appropriate blessings]. And if you apply all those things thoughtfully . . . all these physical actions get uplifted and are on the same road, the same path as your neshume [soul].
Along the same lines, Chen’s (2008:171) Evangelical respondent Deacon Chu explained how he and a few friends worked to “overcome” the temptation to engage in the sin of thievery through their own active and focused prayer. This language of personal religious agency, while present across a variety of settings, was particularly prominent in contexts with a tradition of religious obligations promoted by external religious authority, including Hasidic Jewish, American Muslim, and Evangelical and Fundamentalist Christian communities. In these settings, expressions of religious agency take the form of narratives that emphasize subjects’ active role in meeting religious obligation. Subjects use terms like work, struggle, commitment, conviction, and self-discipline to highlight the centrality of the individual’s role in fulfilling what are, in large part, socially enforced religious expectations.
The linguistic emphasis on one’s own effort in achieving religious behavior is the most common form of presenting a religiously agentive self within my sample, but two other tactics bear mentioning because they are regularly highlighted by scholars of American religion, although not necessarily in terms of religious individualism. The first is to prefer and partake in worship services that require active, often embodied, participation. These services bring about a physical and sometimes emotional experience of the self by the self. Sociologists of religion note the predominance of these kinds of worship services within otherwise restrictive religious settings, as an outlet for what Bellah et al. (1985:237) call “expressive freedom” (see also Warner 1993). Yet this kind of worship is also a means of presenting and producing a religiously agentive self in relation to religiously normative behavior. One of Ammerman’s (1987:76) Fundamentalist respondents told her, “When we have our services we look at the Bible. We’re like participating. I don’t think most other churches are like that. It’s a routine in other churches.” Flory and Miller’s (2008:141) college-age respondent Heather described her attraction to an Episcopal church service this way: “The incense, the spoken and sung liturgy, the kneeling, the Eucharist itself, all demanded participation in the beauty of the worship. It was like being in the orchestra instead of watching a performance.” As these examples indicate, it is not only the participatory nature of the worship service itself but local understanding of the service as participatory and active that serves as a symbolic resource congregation members can draw on to present religiously agentive selves.
Another interactional means by which actors express religious agency is through emphasizing their own control over their specific level of participation in religious ritual and practice. In some ways, this is the converse of the previous two approaches. In emphasizing effort through language and labeling oneself as a participating agent in ritual, actors draw attention to agentive selves in the course of fulfilling religious obligations. In emphasizing control, actors demonstrate agency in relation to religion by exhibiting their ability to momentarily pull away from religious obligations. Davidman’s (1991:10, 12) secular Jews, who were considering embracing Orthodoxy, were reassured by those already in the community that you can “really go at your own pace” and they were advised to “get involved slowly.” Similarly, Amanda Tomski told Madsen (2009:1272) that an attraction of the liberal Catholic Transfiguration parish for her was that in the course of services, “[w]e could move in and out.” Modulating one’s own participation, labeling and understanding oneself as an active participant, and emphasizing one’s own effort in bringing about religiously right action are all strategies by which actors work to differentiate themselves from religiously normative behavior and demonstrate an agentive self in the midst of religious participation.
To summarize, through reframing religious individualism’s form and analyzing its content, I reconceptualize American religious individualism as a strategy of action through which religious actors address the cultural dilemma of participating in an externally authoritative cultural system (religion) within a culturally individualistic context (the United States). I find that American religious and spiritual actors manage this dilemma by producing themselves as autonomous and agentive actors in relation to human religious authority and normative religious behavior. Following the logic of Swidler’s (1986, 2001) theory of strategies of action, when religious individualism appears the same across settings, it is not because we are seeing evidence of the same deep, underlying cultural power but because actors are responding to the same cultural dilemma, namely, the tension between the American social expectation of individualistic selfhood and the religious expectation of deferring to an external or communal cultural authority. As I demonstrated, the most common way religious Americans do this is by using linguistic and interactional strategies to produce themselves as agentive and autonomous selves in relation to human religious authority and normative religious behavior.
Identifying and Explaining Varying Styles of Religious Individualism
Having provided a reconceptualization of religious individualism’s content and form, we still face the task of describing how and why this cultural phenomenon might vary across different social contexts within the United States. My reconceptualization of religious individualism as a strategy of action centered on mobilizing meanings of autonomy and agency for differentiation from religious authority will only be truly useful if it helps explain variation as well as consistency in the phenomenon. To investigate patterns of variation within religious individualism, I searched for repeating complexes of meanings associated with individualism within my 31 cases of U.S. religious lives. I used multiple rounds of inductive analysis to identify sets of cases that demonstrated common clustering of individualist meanings. This resulted in identifying six distinct styles of religious individualism in American life. Each style is distinguished by a commonly shared and frequently expressed core complex of individualist meanings (e.g., privatization-autonomy or reflexivity-agency) that typifies that style’s central discursive response to the cultural dilemma of presenting a religiously committed yet individualized self. Table 3 shows these six styles, their core complexes of individualistic meanings, and the cases that fall within each.
Six Styles of Religious Individualism.
I identified six elements of individualism, so 70 different potential singleton or pairwise combinations—and therefore styles of religious individualism—are logically possible. However, I found only six styles at work among the subjects across these 17 empirical studies. Why is this so? One reason, as discussed in the earlier sections on autonomy and agency, is the consistent empirical presence of autonomy and agency in expressions of individualism in everyday American life. In all but one style identified, either agency or autonomy was a central and meaningful mode of expression regarding individualism. 5 Autonomy and agency occasionally appeared together within the same empirical case, but they were never both consistent or meaningful enough to be considered central to the same case. As a result, agency-autonomy does not appear as one of the six styles of religious individualist discourse. This patterning suggests that agency and autonomy can be considered “anchoring” elements of individualist discourse among religious Americans (Ghaziani and Baldassarri 2011; Swidler 2001). We can therefore hypothesize that in settings of religious Americans, either autonomy or agency will likely be a central meaning expressed to signal individualism and which of these two anchoring elements is present will be determined by whether the central concern of local actors relates to mitigating an authoritative approach to belief or discursively separating the self from normative religious practices.
Once agency or autonomy is established as a core component of a style, the second component tends to fit somewhat logically with the first. For example, self-actualization and reflexivity are likely to be paired with agency because, in part, these are effective discourses for people seeking to differentiate themselves from routine religious behaviors. As I will show, two culturally resonant strategies for religious Americans wishing to participate in normative religious behaviors, but appear agentive in doing so, are discursively framing these practices as steps toward a fully developed self (using the language of self-actualization) and interactively signaling one’s existence outside this set of religious expectations (using demonstrations of reflexivity). A similar logic is at play with the autonomy-centric set of styles, autonomy-voluntarism and autonomy-privatization. In these cases, in which actors are concerned with establishing distance from an authority that imposes religious beliefs from above, voluntarism and privatization provide discursive modes for clearly distinguishing oneself from human religious authority.
In the remainder of the article, I describe the six styles of religious individualism in detail, focusing on their internal commonalities and differences. I also suggest some provisional explanations as to why these specific complexes of individualizing discourses may have emerged within their particular religious and social settings. While it is beyond the scope of this article to definitively identify the social conditions that led to the emergence of each style in each case, my initial analysis strongly suggests that two central factors contribute to the patterned production of distinctive styles of religious individualism among religious people in the United States: the predominant local understanding of religion at the setting in question (i.e., as a system of beliefs, a set of demanding practices, or both) and the approaches to individualistic expression conventionally associated with locally salient social identities.
My analysis suggests that these two factors—local understandings of religion and identity-conventional expressions of individualism—work together to produce the core complex of symbolic meanings of a given style of religious individualism, but each factor contributes to this style in a different way.
The predominant local understanding of religion contributes to the emergence of a specific style by supplying the particular conceptualization of religion (i.e., a system of belief or a demanding set of obligations) that pulls against, and therefore needs to be reconciled with, cultural expectations of American individualism. This local understanding of religion calls for the specific meanings associated with individualism that most directly symbolically counterbalance the locally dominant meanings of religion. As discussed earlier, in practice, this usually means that in settings where religion is conceptualized primarily as a system of beliefs governed in part by human religious authority, a discourse of autonomy is used to distance the self from this human authority while still allowing engagement with belief. On the other hand, in settings where religion is considered primarily a set of routine practices and behaviors, a discourse of agency is used to present a separable self in the midst of routine religious participation. In addition, these central anchoring meanings of religious individualism—agency and autonomy—tend to be paired with the other discourses of individualism best suited to support their expression. As will be seen, self-actualization and reflexivity typically support agency, whereas voluntarism and privatization are generally used to shore up autonomy.
Specific social identities (e.g., middle-class white, female, or youth) are also conventionally and normatively associated with particular expressions of individualism (e.g., self-actualization, reflexivity, or autonomy). For example, it is a cultural expectation that middle-class white Americans be concerned with self-actualization (Giddens 1991; Wuthnow 1994), that women in the liberal West be in control of their own choices when it comes to social participation (Mahmood 2005), and that young people in the United States orient themselves toward their place in society with some sense of ironic distance and humor (Denzin 1975; Fine 1979, 1987). The meaning of individualism associated with the locally salient social identity and the meaning of individualism counterbalancing the local understanding of religion together form the core complex of meanings for each style of religious individualism.
Communal Self-actualization
My analysis yielded eight cases of American religious lives that exhibit a style of religious individualism I call communal self-actualization. The religious actors who utilized this style—including American Orthodox “born-again” Jews, Hasidic Jews, tightly communal liberal Catholics, Evangelical Christians, and Buddhist converts—expressed agency (personal effort in realizing religious life) and self-actualization (the development of a fully realized selfhood) in their demonstrations of religious individualism. Therefore, the core complex of individualist meanings within this style category, the elements most commonly shared among and most frequently expressed within all cases, is agency–self-actualization.
The prominence of agency as a discursive strategy of individualism among these actors can be explained by its usefulness in symbolically counterbalancing the locally dominant understanding of religion as a highly demanding system of practices and intense personal commitment. Although the cases within this style category vary in terms of their specific denomination and conservative versus liberal approaches to religion, they share an understanding of religion as an endeavor that carries externally imposed expectations for rigorous participation. For Fader’s (2009:35, 63) Jewish young women, growing up Hasidic meant “conforming to a religiously communitarian society” through learned practices of behavioral “self-discipline.” As they applied practices learned at the Dharma Light Temple, salvation became an “all-consuming project” for Chen’s (2008:159) Buddhist converts, as they “under[took] a ceaseless discipline to control the unruly heart and mind.” Even Madsen’s (2009:1269) liberal Catholics were part of a congregation that placed “strong demands on their members, intellectually, emotionally, and morally” and made “heavy demands on their members’ time.” In response to this understanding of their religion (by insiders and outsiders) as a highly demanding system of practice and personal commitment, communal self-actualizers discursively emphasized their own role in enacting religious behavior through expressions of individualist agency. Two other styles of religious individualism, reflexive traditionalism and agentive orthodoxy, also utilize agency as part of their core discursive strategy and for the same reason: Local actors consider religion primarily as a system of externally imposed demanding behaviors. In these cases, agency symbolically counterbalances this particular understanding of religion by presenting an active individual self rather than a religious authority or community, at the center of this intensive effort. 6
Communal self-actualization is distinguished from the other styles by the presence of expressions of self-actualization (the intentional development of a fully realized self) along with the usual expressions of agency. These actors use expressions of self-actualization to pull against the local understanding of religion as a rigorous and intensive personal commitment by discursively reframing communal commitment to religious obligations as individually oriented projects of self-improvement. Madsen (2009:1272) respondent David Levy, who embraced Orthodox Judaism after years away from the faith, described his observance of Jewish law as a “tool for personal growth.” Amanda Tomski, a member of Transfiguration Parish—a congregation that required rigorous devotion of time and energy—talked about her religious life primarily in terms of experiencing her true self: “For me, being here, it’s just delightful. Just being who I am, my spiritual self” (Madsen 2009:1273). Although Chen’s (2008:141) Mr. Huang spent countless hours learning and refining the practices required of Buddhists from teachers at the Dharma Light temple, he described Buddhism as about “really get[ting] to know your true self.”
The inclusion of self-actualization within the core meanings of communal self-actualization cannot adequately be explained by the local understanding of religion alone. After all, reflexive traditionalism, agentive orthodoxy, and voluntaristic commitment also involve an understanding of religion as a set of demanding practices, but none of these styles utilize self-actualization as a core meaning to express religious individualism. The robust presence of self-actualization within these cases can be better explained by the salience of the social identity of mainstream “middle-class American” across these settings and the fact that development of a fully realized self is a conventionally expected expression of individualism among middle-class—and especially white—Americans (Giddens 1991; Wuthnow 1994). The two cases in this style drawn from non-white communities—the Taiwanese-immigrant Buddhist and Christian converts from Chen’s work—also valued the performance of a mainstream “middle-class American” identity within their religious lives, but they expressed self-actualization in a slightly different way from their white counterparts. While the white individuals within this style tended to refit religious resources in response to an externally American expectation of therapeutic selfhood, Chen’s (2008) immigrant converts emphasized practices of self-development existing within their adopted religious traditions and, in so doing, expressed and identified with a focus on the self resonant with broader American culture. This in turn allowed them to feel more like culturally mainstream Americans.
Reflexive Self-actualization
The core complex of individualizing discourses shared and expressed most frequently by members of this category is self-actualization–reflexivity. This style shares with communal self-actualization a central emphasis on the development of the self through religious pursuits. This element seems to be present across these cases for the same reason: the prevalence of actors with a mainstream “American middle-class” social identity in each setting and the fact that development of the self is a culturally expected means of expressing individualism among people sharing this social identity. A Chinese Christian convert falls within this style, but in contrast to the Taiwanese immigrants discussed earlier, he was a second-generation convert to Evangelical Christianity. He was also a participant in a multiethnic rather than Chinese-immigrant church, and this suggests a greater presence of American-style religious individualism within the congregational culture (Ecklund 2006). In this case, the availability of self-actualization as an individualizing discourse was not due to development of a more American selfhood but to a church culture diverse enough to defer to a broadly “American” evangelical culture, which often includes Christian versions of self-actualizing discourses (Roof 1999).
What distinguishes this style from communal self-actualization is that self-actualization–reflexivity augments an emphasis on development of the self with reflexivity, a “stepping back” to consider and comment on one’s own social position. Actors who used this style—two midlife embracers of Evangelical Christianity, one recent joiner of a small group of dissenting Catholics, and one defector from congregational life for a feminist spiritual collective—consistently demonstrated their ability to critically consider the beliefs and doctrines associated with their religion. Roof’s (1999:25) Sam Wong said of a class at his church, “A lot of us don’t know about all the teachings. But it’s OK that you don’t know, or maybe even don’t always agree with some things, as long as you believe in Jesus Christ.” Evangelical Todd Brentwood, one of Wuthnow’s (1998:82) respondents, relayed how he kept a “critical, questioning attitude toward what he heard” at the Evangelical church he had recently joined, unlike those who were “just programmed.” Similarly, John McRae said upfront that he did not “even know what I believe anymore,” and Karen Potter found it important to be part of a “theologically moderate” congregation (Roof 1999:20).
The strong presence of reflexivity across these cases can be explained by its usefulness in symbolically counterbalancing the dominant understanding of religion within these settings—as a commitment requiring statements of belief and professions of faith. The expectation of repeatedly and openly agreeing with the religious community’s beliefs is so prevalent within these settings that belief here takes the form of a central and normative religious practice. Despite their membership in different religious traditions, actors within this style category all talked about religion in terms of stated “beliefs,” learned “teachings,” and accepted “faith,” in contrast to actors in most other styles who tended to focus on more enacted commitments and obligations (Roof 1999; Wuthnow 1998). This treatment of belief as a practice rather than a system of spiritual expression led actors in these settings to call on elements of individualism normally associated with agency, the anchor meaning linked with distancing the self from religious practices. These actors used reflexivity and self-actualization to express religious individualism. Faced with a religious life characterized (by both insiders and outsiders) as an integrated and potentially all-encompassing system of belief (Ammerman 2003; Lichterman 2012), reflexive self-actualizers presented themselves as self-reflexive and thinking people, existing with some symbolic distance from a set of religious beliefs.
What explains the surprising absence of the discourse of agency from the core complexes of the cases within this style? Whereas religious actors in the communal self-actualization, reflexive traditionalist, and agentive orthodox categories consistently use expressions of agency to present a self separable from normative religious behaviors, reflexive self-actualizers do not seem to use this anchoring meaning of individualism to signal distance from normative religious practices. Why not? I believe this exception can be explained by two characteristics unique to the reflexive self-actualizer category: their social position vis-a-vis their faith community and their concern with distancing themselves from belief as a religious practice. To the first point, agency is most effective as an individualizing discourse for those already fully ensconced within religious communities. In the styles where agency is an anchoring meaning, almost all participants were fully immersed and practicing religious actors. In these cases, agency worked more effectively than autonomy as an anchor because agency allows communally ensconced religious actors to signal individualism without directly distancing themselves from religious authority and general commitment. Actors in the reflexive self-actualizer group, in contrast, are all located at the periphery of their religious communities and are fairly new to their faith groups. These actors do not use agency as a means of expressing individualism from within an intensively immersed religious life because this is not their situation. But neither do they need what the autonomy anchor provides—a way to express belief distinct from following religious authority. Their specific concern is distancing themselves from the practice of accepting and stating normative beliefs, but they do so from the periphery of a religious community. To do this, they draw on discourses that signal difference from practices but are better suited to an outside, pragmatic skeptic (reflexivity and self-actualization) rather than a fully immersed believer (agency).
Reflexive Traditionalism
For actors who demonstrate the style of religious individualism I call reflexive traditionalism, the most commonly shared and consistently used complex of individualizing discourses is reflexivity-agency. In my analysis, this style includes Muslim American youth and young adults, highly practicing Evangelical youth, young-adult Evangelical leaders who emphasize an “authentic” church, and a leader in an Episcopal church attempting to maintain “tradition.” As with communal self-actualization, agentive orthodoxy, and voluntaristic commitment, the presence of agency in this style can be explained by its usefulness in counterbalancing the local understanding of religion as a set of externally imposed demanding obligations. What distinguishes this style from these others is that it augments agency with an emphasis on reflexivity. This central use of reflexivity among reflexive traditionalists is reminiscent of reflexive self-actualization and appears here for a similar reason. In both categories, actors view religion as a potentially all-encompassing system and therefore use reflexivity as a means of positioning themselves somewhat outside this arrangement. The slight difference here is that whereas reflexive self-actualizers focus on positioning themselves outside of a fully accepted set of religious beliefs, reflexive traditionalists portray themselves as outside of a total inherited system of belief and behavior, what we can call a tradition.
Actors in the reflexive traditionalism category engage in a strategy of reflexive objectification (Eickelman 1992), in which they use language or interactional practices to momentarily treat their religious tradition as separate from themselves. My American Muslim youth and young adult subjects used two strategies to express this reflexive relationship to an objectified religious tradition. First, they repeatedly performed caricatures of an overly orthodox Islamic elder figure and jokingly scolded each other in an exaggerated accent: “Zere is no dancing in zee mosque bruzzer!” Or, after witnessing someone doing something questionably appropriate, “Astagfirullah!” (“Allah forgive me!”). Through demonstrating this kind of reflexivity, young Muslims, as well as adult leaders in the mosque, worked to demonstrate their own existence separate from “traditional Islam,” even as they generally promoted an acceptance of the tradition’s practices. Other times, the youth would objectify Islam using an outsider irony: In heavy American (stereotypically Southern) accents they would sarcastically warn each other, “We’ve got to be careful of those Mos-lems [sic].” This same kind of reflexive objectification of highly observant religious identities by their practitioners is seen among Amy C. Wilkins’s (2008) Evangelical youth at Unity University. Members of a Christian organization on a liberal arts campus told her with a laugh, “people think we’re in a cult,” and another respondent said, “sometimes Christians are boring” (Wilkins 2008:90, 91). These actors used reflexivity to symbolically distance themselves from the anti-individualist notion of a powerful, all-encompassing coherent system of practice and belief.
The common identity among most individuals in this category as youth or young adults, along with the ironic and humorous tone they used, suggests that identity-linked expectations of individualistic expression may reinforce the use of reflexivity within this style. Reflexive irony is associated with a modern mode of growing up and establishing one’s social differentiation from parents and other members of the previous generation (Denzin 1975; Fine 1979, 1987). In the case of the young reflexive traditionalists, a self-reflexive irony is a useful core component of their style of religious individualism, not only because it symbolically plays against the notion of their religion as a powerfully socializing tradition but also because it is an individualist discourse associated with, and even expected of, their age-group peers (O’Brien 2013).
Agentive Orthodoxy
For members of religious communities who use the style of religious individualism I call agentive orthodoxy, the central meaning that defines their religious individualism is agency, or individual effort. As with communal self-actualization, reflexive traditionalism, and voluntarist commitment, the central use of agency by the agentive orthodox is powerfully shaped by the local understanding of religion as a highly demanding set of social obligations. These actors work to counterbalance this local understanding of religion by emphasizing their own active effort in bringing about what is often, in fact, communally prescribed behavior. This emphasis on agency is seen when Ammerman’s (1987:173) Fundamentalists told their teenage children to “take a stand” when resisting peer pressure to engage in irreligious behavior or when Lytch’s (2004:99) respondent Rebecca said, “Some people think it’s just a set of rules. . . . It’s not a religion, it’s a relationship.” Similarly, Becca, who had recently become an Orthodox Christian, said, “It can feel a little repetitive sometimes, but if you really engage in the worship, you realize that you’re being led by millions of people before you who have said these things and who have done these things” (Flory and Miller 2008:144, italics added). By injecting momentary overt demonstrations of personal effort, actors within tightly constricted religious communities signal an agentive self in the course of their fulfillment of religious obligation.
Agentive orthodoxy is distinguished from other styles that use agency to counterbalance a notion of religion as socially demanding in that agency is usually (in all but one case) the only element constituting the core complex of meanings that defines this style. Within this style, agency counterbalances the local notion of religion as socially demanding, but its position as the sole defining expression of individualism is due to the salient social identity of the religious subculture and the particular expressions of individualism associated with (and seen as anathema to) that identity. Cases within agentive orthodoxy vary widely in terms of race/ethnicity, religious denomination, gender, economic class, and region, but these actors all share the effort to segregate and differentiate themselves from mainstream America through cultivating a subcultural religious identity (Ammerman 1987; Smith 1998). In such cases, where leaders and members work to maintain a self-enclosed “sacred canopy,” expressions of individualism that directly emphasize one’s self-development or extra-religious critical faculties, such as self-actualization and reflexivity, may be considered threatening to the coherence of this fragilely constructed social world and therefore treated as highly deviant (Hunter 1983). In such settings, agency is the sole means of expressing individualism available within religious and communal practices.
Voluntaristic Commitment
For religious lives that fall within the style of voluntaristic commitment, the core complex of meanings through which individualism is expressed is autonomy-voluntarism-agency. In my analysis, cases within this style include female converts within an African American Muslim community, Jewish-born women who joined a U.S. Orthodox synagogue, and a female member of a liberal Presbyterian church who was raised as a strict Baptist. Like the communal self-actualizers, reflexive traditionalists, and agentive orthodox, these actors use agency to counterbalance the local understanding of their religion as a demanding set of social obligations. In addition to viewing their religion as socially demanding, these actors also experience the governance of belief and spiritual expression as hierarchical. As a result, these actors use meanings of autonomy (freedom from social influence) to project a self both engaged in religious belief and unconstrained by religious authority. The presence of both agency and autonomy within this style is due to local notions of the religion as a socially demanding and hierarchical structure governing belief, spiritual expression, and practice.
Central to the voluntarist commitment style, and what distinguishes it from all others, is the centrality of voluntarism (freedom of choice) as a meaning through which religious individualism is expressed. Actors within this category consistently stressed that their religious belonging and participation was their own choice and reflected their free will. One of the newly orthodox Jews studied by Davidman (1991:82) said, “I made a decision to go to the Eastern religion center. I made a decision to come to Lincoln Square Synagogue. I made a decision to learn and explore it.” Another respondent said, “I think I know the things that I am choosing to change in my life or to give up” (Davidman 1991:83). Nan Pfautz said she had an obligation to her church because she had “chosen to join it” (Bellah et al. 1985:228). Rouse’s (2004:31) African American female converts to Islam also constantly emphasized personal choice, telling her that how they practice was their decision and repeatedly invoking the saying, well-known within the community, “There is no compulsion in Islam.”
The presence of agency and autonomy within this style is attributable to local understandings of religion as demanding and hierarchical, but the centrality of voluntarism is best explained by its meaningful association with a female identity, the most salient social identity across these sites. All actors in this category were modern American women, faced with the cultural expectation that they demonstrate an individualism that involves making their own decisions and being in control of their own lives (Mahmood 2005). At the same time, the religions they were associated with are regularly considered by outsiders (and some insiders) as particularly restrictive when it comes to the treatment of female members (Davidman 1991; Mahmood 2005; Rouse 2004). Voluntarism (freedom of choice) is thus a particularly useful symbolic resource through which these women can demonstrate a culturally American individualism.
Privatized Belief
For actors who demonstrate the style of religious individualism I call privatized belief, the core complex of meanings through which their individualism is expressed is privatization-autonomy. This style shares an emphasis on autonomy with voluntaristic commitment and for a similar reason. These actors are also working to express a symbolic distance from religious hierarchy, especially as regards the governance of belief and spiritual expression. What clearly distinguishes privatized believers from all other groups is that they emphasize privatization (participation alone or in small circles) in their presentation of religious life. Autonomy in this style is attributable to a shared understanding of religion as hierarchical (regarding the governance of belief and spiritual expression), and privatization is due to a common social identity, that of believing outsider. Although the specifics vary, everyone in this category shares a social location of estrangement from organized religion. This state of estrangement may have resulted from a voluntary exit after finding organized religion too oppressive and constraining (Bellah et al. 1985; Lytch 2004; Wuthnow 1998), a sense of being pushed out by stigmatizing forces within the congregation (Sullivan 2011), practical difficulties of attending congregational worship (Sullivan 2011), or simply a lack of exposure to religious institutions (Roof 1999).
In each case, actors drew on discourses expressing the benefits of privatization to frame their extra-organizational religious lives as aligned with expectations of individualist action present in U.S. culture and society. Lytch’s (2004:113) respondent Kevin, who felt burdened by the social pressures of church, described his religious practice: “If I’m not going to church I still feel fine because I can still pray with God . . . and I know it doesn’t mean less to him in my beliefs than if I would go to church.” Wuthnow’s (1998:55) Nancy Nystrom and Roof’s (1999:33) Vicki Feinstein both emphasized the sense of personal liberation that accompanies privatized religion: Nancy said that believing outside of church made her “feel freer” and “released from the shackles,” and Vicki appreciated the ability to believe in God “in her own way.” Even Sullivan’s (2011:65) poor, socially isolated women, who in her analysis missed out on multiple tangible social and spiritual benefits that would come from greater church access, “seem[ed] content with their reliance on personal religious practices and cultural religious knowledge in confronting the challenges of their daily lives.” In adapting to an identity of outsider believer, these actors utilized the American discourse of privatization to express their social location as consistent with broader U.S. culture.
Discussion and Conclusions: Implications of Rethinking Individualism
Despite its centrality to the sociological study of American culture and social life, individualism in its current formulation is both conceptually vague and limited by its empirical and theoretical origins. I suggest a reconceptualization based on an inductive analysis of expressions of individualism among religious Americans. My rethinking characterizes individualism not as a single inherited tradition but as an internally varied strategy of action through which everyday Americans work to differentiate themselves from religious authority and routine religious behaviors by mobilizing a range of symbolic meanings, most prominently agency and autonomy. Through discourses of autonomy, actors differentiate themselves from religious authority, especially in regard to the governance of belief and spiritual expression. Through discourses of agency, actors differentiate themselves from normative religious behaviors.
What does my reconceptualization of individualism mean for the sociological study of American culture and the sociology of culture more broadly? First, I model an approach for identifying and explaining the varied discursive meanings produced when a broadly national cultural theme (i.e., American individualism) is used by actors located in diverse social settings within the same institutional domain (i.e., religion). While the focus of the current project is the religious sphere, such an analysis could be applied to locate styles of discursive individualism in other institutional domains within U.S. society, such as the capitalist market, the bureaucratic state, democratic government, or the nuclear family (Friedland and Alford 1991). Arenas of social action that involve intensive levels of personal commitment and deference to external authority, and thus stand in tension with the social expectations of American individualism, would be of particular interest. For example, participation in the economic market through employment often requires a greater level of personal sacrifice and deference to authority than one would voluntary choose to give, yet occupations are often framed, especially by the middle and upper classes, as evidence of a greater “calling” or life’s purpose (Weber, Baehr, and Wells [1920] 2002). The same method employed here could be used to systematically investigate whether Americans talk about their labor participation, which likely involves some degree of coercion or deference to authority (Weber and Knight [1927] 2003), in ways that discursively emphasize the actor’s autonomy, agency, and self-actualization.
Along these same lines, the family provides another promising sphere of inquiry. Participation in family life often requires intensive levels of personal sacrifice and the deferral of individual gratification, which stands in direct tension with broader American cultural expectations of individual self-improvement, achievement of psychological happiness, and increasing material gain. Do Americans facing this cultural dilemma—between family commitments and expectations of individual expression—use individualizing discourses to frame their familial activities? If so, how does this discursive work vary in form and content along lines of social identity concerns (meeting the expected behaviors of a certain race, class, or gender) or local understandings of family? Educational institutions, military organizations, and government bureaucracies all place intensive personal commitment and deference to authority in tension with American individualism and would therefore also be suitable for this kind of analysis.
Second, I suggest that “national cultures” such as American individualism may not go as deep as we often assume. For example, what analysts have treated as expressions of an inherited culture of “individualism” may in fact be the strategic use of broadly resonant discourses to frame subcultural behavior in more appealingly “American” ways. Following this line of thought, similarly designed projects could investigate whether, how, and in what ways members of other kinds of subnational cultural collectivities (e.g., racial, ethnic, familial, tribal, geographic, or political) use discourses of individualism in attempts to align themselves and their behaviors with a broadly “national” U.S. culture. For example, one could investigate whether and how residents of socially and economically marginalized neighborhoods use discourses of individualism to appeal to or engage with representatives of broader “American” culture (e.g., public school teachers, government workers, police officers, or politicians). Taking a slightly different tack, one could observe newly arrived immigrants over time and examine whether talk about themselves and their activities becomes increasingly infused with individualizing discourses, particularly as their interaction with mainstream American culture deepens. Previous work has demonstrated the strategic use of broadly resonant, national discourses by activist groups as part of intentionally political projects (Ghaziani and Baldassarri 2011; Hunt 2004), but my findings imply that such discursive bridging work is also widely present at the more mundane level of everyday interactions and is in fact part and parcel of the social lives of members of subnational cultural collectivities. My qualitative, discursive method for tracking the dynamics between national and local cultures provides a fresh approach to investigating processes of intercultural interaction and change—assimilation, acculturation, and integration—that are often analyzed at the meso level of institutions (e.g., education, economy, and housing policy) but take place just as often at the micro level of everyday interpersonal exchange (Levitt 2005; Skrentny 2008).
On a more theoretical note, my approach suggests a few directions for more clearly specifying the relationship between cultural discourse production and social location. While I have sketched out a preliminary analysis of the relationship between the emergence of particular individualist discourses and two contextual factors (the local understanding of religion and salient social identity concerns), the dynamics between these (and perhaps other yet undiscovered) variables could be more rigorously defined by systematically applying qualitative case analysis (QCA) to my findings (Ragin 2014). Such an approach could yield a clarified model for the production of individualizing discourses within religious communities by specifying the relationship (causal, ontological, or substitutable) between local factors and the discourse produced as well as identifying which contextual factors are necessary or sufficient to the production of certain kinds of discourses (Goertz and Mahoney 2005). Once clarified with the current empirical material, this model could then be applied to other domains and cases of the patterned production of broadly resonant discourses among subnational communities.
Beyond the substantive case of American individualism and religion, my project provides a means of specifying the impact of broadly resonant, national cultures without either overstating or understating their effect. A clustering of discourses around two anchors of meaning (here autonomy and agency) reveals a consequential “thin coherence” of culture (Sewell 1999), but the various other possible meanings (self-reflexivity, privatization, voluntarism, and self-actualization) demonstrate the power of local context in shaping meaning production. With discursively sensitive approaches such as this, which can capture the dynamics between broadly and locally resonant cultural meanings, it can no longer be considered acceptable to speak about overarching, consistent, or coherent national cultures or values without asking how these notions are filtered through and (re)constructed by local actors and conditions. Instead, we can turn our attention to the arenas of society where broadly resonant and locally salient cultural factors come together, impact one another, and result in complex and socially meaningful cultural discourses.
Footnotes
Acknowledgements
The author wishes to thank Stefan Timmermans, Paul Lichterman, Courtney Bender, Ann Morning, Peter Bearman, Hannah Brueckner, and the anonymous ST reviewers for their helpful feedback on and support for this article.
