Abstract
Amidst diminishing federal investment in Adult Basic Education (ABE), there is growing interest in return on investment (ROI) as an economic rationale to support ABE funding. Against this backdrop, we provide an overview of the ROI concept and methods and the empirical evidence on ABE program impacts to broaden the discourse among practitioners and advocates. We point out that the most crucial building blocks necessary for ROI estimations are missing in the literature. We contextualize the current status of the literature by discussing challenges in ABE program evaluations and limitations in ROI methods. We then further our discussions by offering a recommendation for ROI estimation and alternative approaches to ROI. We conclude by calling for an expanded public discourse, beyond ROI, on the social benefits of funding ABE.
Keywords
Findings from the Program for the International Assessment of Adult Competencies (PIAAC) indicate that 36 million adults have limited literacy skills and nearly 46 million have low numeracy skills in the United States (U.S. Department of Education, 2015). These adults tend to have poorer life outcomes in employment, earnings, health, and social engagement than better-skilled counterparts (Autor & Dorn, 2013). As skills are strongly related to earnings and many important life outcomes, adults’ lower skills can be costly not only for themselves and their families but also for society. To address this issue, adult basic education (ABE) programs provide basic literacy and numeracy, English language, pre-GED, and high school equivalency instruction. ABE, which began as an antipoverty strategy in the 1960s, is funded by both federal and state efforts. Over time, however, federal funding for ABE has gradually dwindled (U.S. Department of Education, 2018), and the conditions for continued program funding were tightened with the 1998 implementation of accountability measures focused on skill gain, credential attainment, entry into higher education, and employment (Foster & McLendon, 2012).
Recent results from PIAAC showed little improvement over previous population studies of adult literacy and numeracy skills (National Center for Education Statistics, 2020). They also confirmed strong correlations between skills and a range of outcomes including earnings, health, and civic engagement. The results have been used to strengthen the field’s discourse about the importance of basic skills and justify stronger government commitment to and investment in ABE. Additionally, many national advocacy organizations have made claims that investment in ABE generates positive returns for participants and society as a whole. For example, the National Coalition for Literacy, ProLiteracy, the National Adult Education Professional Development Consortium, and the National Commission on Adult Literacy, have published reports claiming that ABE investment produces significant positive returns for individual earnings and benefits governments in terms of increased tax revenue and decreased social welfare spending (McLendon et al., 2012; Morgan et al., 2017). These claims, despite their good intentions, are ungrounded and worrisome. First, they misrepresent the extant empirical evidence on the impacts of the ABE programs as well as the concept and methods of return on investment (ROI). Second, the claims reflect and reinforce the narrow focus of ROI methods on the economic return of ABE benefits at the expanse of nontangible and nonmonetizable, yet important and valuable, benefits such as improved well-being and social cohesion. Finally, they are worrisome because they vastly downplay the complex and diverse characteristics of ABE programs and learners and how these complexities affect the potential to make real differences in participating adults’ outcomes (Windisch, 2015). In other words, the ROI claims of ABE largely gloss over limited empirical evidence on the impacts of ABE programs as well as the critical limitations and challenges of ROI research. Also, the claims can oversimplify the complex challenges, which defy straightforward solutions, of providing effective ABE instruction that meets the need of a very diverse learner population.
ROI estimation requires a steep investment in research and can obscure a much richer set of social and individual benefits that can accrue as a result of investment in ABE. The purpose of this article, then, is to critically assess ROI as a rationale for ABE by (1) providing an overview of ROI methodology, (2) reviewing the extant empirical evidence of the impact of ABE programs—the foundation of any ROI estimation, and (3) discussing the challenges of program evaluations and limitations of ROI estimation methods. We conclude by recommending alternative approaches to ROI. The overall goal for this article is to broaden funder, advocate, and practitioner understanding of ROI and help expand the public discourse, beyond ROI, on the benefits of funding ABE.
Overview of ROI Methods
ROI can be a useful measure in evaluating program performance and setting funding priorities (Cordes, 2017). It provides information about the benefits and costs of a public program and helps inform if the program is a good investment from a social perspective. Despite its usefulness, estimating ROI is a challenging process, and misconceptions about the process are prevalent (Phillips, 2012). The necessary starting point is to rigorously evaluate a program to establish its impact, most preferably through an experimental design study, which randomly assigns study participants to an experimental group that enrolls in the program as an intervention and a control group that does not. The outcomes of the two groups are then compared with attribute participants’ outcomes to program participation (Reder & Bynner, 2009).
This experimental design is critically important because there are always numerous factors that can affect the target outcomes of program participants, and some of them are not observable or measurable. Suppose, for example, that one of the target outcomes of ABE programs is participants’ employment. However, employment is affected not only by improved basic skills and credentials which may accrue as a result of program participation (i.e., more immediate target of a typical ABE program) but also by their traits and behaviors (most of which are unobservable to researchers) as well as employer priorities and local labor market conditions. For an ROI estimation of ABE, one needs to know if program participation caused changes in the participants’ employment status separate from these other factors. A causal relationship between a program (the intervention) and its target outcome is established by comparing the outcome of participants to that of nonparticipants. When the participant outcomes are significantly better than the nonparticipant outcomes, the program is considered to have generated a positive impact. Despite its strength in establishing causality, an experimental design study is often not feasible due to high costs as well as ethical issues associated with denying access to ABE programs to adults in need of and desiring such services. As an alternative, a quasi-experimental design study can be used to tease out program effects from the effects of other factors on target outcomes using statistical methods. However, a quasi-experimental design is less effective in establishing a causality because of its inability to isolate factors other than the intervention that influence the outcomes under study (Phillips, 1994, 2012).
When the evaluated program does produce a positive impact, ROI can be estimated using direct and indirect program cost data against direct and indirect benefit projections. Direct costs related to the program, such as the costs of educational supplies, instructors’ wages, or rented spaces, are observed. Indirect and opportunity costs, such as forgone earnings of the ABE program participants and volunteers and the costs of shared space and other in-kind contributions, are estimated. Similarly, for benefit items, direct and tangible benefits such as participant earnings or government savings on welfare expenditures are measured and estimated. Indirect and intangible benefits, such as improved health and well-being, or increased civic engagement and social cohesion, are often included and estimated but they are subjective and, therefore, their use is controversial. To estimate future benefits, the current benefits are projected into the future and their future values monetized with inflation rates adjusted. In the benefit projection process, many sensitivity analyses under a wide range of scenarios are conducted to take future uncertainty into account (Karoly, 2012).
Once the program costs and benefits are estimated, ROI is calculated by dividing the total net benefit of the program (that is, benefit minus cost) by its total cost. Usually presented as a percentage or a ratio, it can straightforwardly indicate how many dollars in net benefits can be produced by a $1 investment in the program (Masters et al., 2017). Albeit useful, ROI is always an estimate because neither program impacts, nor the program costs and benefits can be estimated accurately and objectively (Phillips, 1994).
Review of ABE Impacts
To provide a basis for an ROI estimation, a program must empirically demonstrate its positive impact on the specified outcomes. A thorough search of the literature using all major social science search engines and published books identified only the following five national evaluations designed to examine individual outcomes of participating in publicly funded ABE programs: (1) National Evaluation of Adult Education Programs (NEAEP), (2) Tennessee Longitudinal Study of Adult Literacy Programs, (3) National Evaluation of the Even Start Family Literacy Program, (4) National Evaluation of Welfare-to-Work (WTW) programs and California’s Greater Avenues for Independence (GAIN), and (5) Longitudinal Study of Adult Learning (LSAL). Here, we describe each one and then discuss methodological features, program outcomes, and their lack of cost and benefit data that rule them out as the starting point of an ROI estimation. Our review makes it clear that the existing literature offers little basis for ROI estimation for ABE (Office of Career, Technical, and Adult Education, 2015; Shi & Tsang, 2008).
The National Evaluation of Adult Education Programs
NEAEP, conducted in the 1990s, examined ABE programs funded under the basic grants provision of the National Literacy Act in terms of participants’ educational gains (Beder, 1999; Ziegler & Sussman, 1996). An experimental design was not used for the evaluation. Instead, it surveyed and conducted pretest and posttest involving more than 20,000 ABE participants enrolled in 116 programs (Beder, 1999). Beder highlighted multiple methodological critiques of this study that render its analysis unusable for ROI purposes. One key area in which the rigor of the evaluation was compromised was a high attrition rate that left only 614 cases, not representative of the entire population, and too small for data analyses (Beder, 1999, p. 28). Most important, however, there was no direct relationship found between students’ persistence in their programs and learning gains as measured by test scores. NEAEP cannot provide an empirical basis for ROI estimation because of its research design as well as its findings (Beder, 1999).
Tennessee Longitudinal Study of Adult Literacy Programs
Tennessee Longitudinal Study was conducted from 1991 to 1995 by the Center for Literacy Studies (Bingman, 2009) and was designed to assess the long-term impacts of participation in adult literacy programs on quality of life. It employed a mixed-method approach consisting of at least three annual follow-ups, standardized interviews after baseline data collection, administration of a self-esteem assessment, and life history interviews conducted with just 10 participants. The study focused on 450 adult participants from three enrollment cohorts (1991-1992, 1992-1993, 1993-1994) whose initial scores on the Adult Basic Learning Exam reading test were below the sixth-grade level. The study participants were drawn from one of nine Tennessee programs selected to be representative of state demographic characteristics. Approximately 1 year after their initial enrollment in the program, the remaining 199 adults from the three cohorts who took part in a follow-up interview responded to a series of 116 questions on employment, literacy practices, involvement with children’s schooling, community awareness, self-esteem, and life satisfaction. Analyses of their responses showed mixed results at best. Although designed to study the impact of ABE participation, like the NEAEP, it did not employ an experimental design and could not determine the impacts of ABE programs on participants’ outcomes as compared with nonparticipants’ outcomes (Bingman et al., 1999).
The National Evaluation of the Even Start Family Literacy Program
This research focused on a federally funded intervention intended simultaneously to improve early childhood outcomes and adult basic skills as a way to break the so-called intergenerational cycle of illiteracy and poverty (Cooter, 2006; Daisey, 1991). To be eligible for the Even Start program, a family was required to have an adult eligible for adult literacy education who was also the primary caregiver of a child younger than 8 years of age living in a Chapter 1 elementary school attendance area. This program was distinctive in its assumption that bundling educational services for children and adults would have a greater impact than offering separate programs to each population. Its core elements consisted of ABE, early childhood education, and parenting education, along with relevant support services.
As required by statute, three national evaluations were conducted, but they did not demonstrate a positive impact. The evaluations were critiqued on many methodological grounds (Soliman, 2018; Tao et al., 1998) such as improper data use, incomplete and inconsistent data, nonrepresentative sampling, control group contamination, and poor data quality (Soliman, 2018). When experimental designs were employed in the first and third evaluations, the experimental group failed to show better outcomes than the control group in literacy, parenting skills, family resources, income or employment, and there was no relationship between the duration of program participation and gains in adult literacy (Soliman, 2018). Regardless of whether the methodology was appropriate, the findings render this evaluation also unusable for ROI estimation purposes.
National Evaluation of the Welfare-to-Work Programs
The most robust evidence on the impact of ABE participation comes from the 1989-2002 National Evaluation of the WTW Programs. The evaluation of GAIN WTW programs is one of the few studies in the literature that used a longitudinal randomized experimental design to study the impact of ABE participation on adult’s literacy gains, employment, earnings, and welfare use (Beder, 1999; Hamilton, 2002). In this study, program participation was mandatory because the 1988 Job Opportunities and Basic Skills Training program, authorized by the Family Support Act, required ABE participation for welfare recipients deemed in need of it. The WTW programs assumed that human capital deficiency is a major barrier to individual economic success. The participating programs randomized welfare recipients into treatment and control groups and offered ABE, GED, and ESL to the treatment groups but not to the control groups for at least the first 3 years of a 5-year follow-up period (although control group participants were allowed to access other local programs). Amid many reports and journal articles on the findings of these experiments, at least six are worth noting as they documented crucial 3-year, 5-year, and 9-year program impacts along with cost-benefits estimations (Boudett & Friedlander, 1997; Friedlander & Martinson, 1996; Greenberg et al., 2010; Hamilton et al., 2001; Hotz et al., 2006; Riccio et al., 1994).
Researchers found mixed 3-year follow-up results depending on location. The ABE participants who attained GEDs in Alameda County or achieved literacy gains in San Diego County did not experience a significant increase in earnings compared with the control groups (Riccio et al., 1994). Moreover, the experimental group in Riverside achieved earnings increases without improving literacy skills. When basic skill gains were measured by baseline test scores, there were no differences in literacy skills between the treatment and control groups although the treatment group made the largest increase in hours of ABE under GAIN (Friedlander & Martinson, 1996).
These disappointing findings were reinforced by a subsequent longitudinal study reported by Manpower Demonstration Research Corporation, which conducted a 5-year experimental design evaluation of 11 WTW programs. Of the seven programs that focused on ABE, only three had any impact on participants’ employment rate, and the impact was small. Just two programs had earnings impacts among those without high school education. That is, contrary to expectations, ABE did not significantly improve the earnings of welfare recipients, especially for those with limited education (Hamilton, et al., 2001). Participation in some education-focused programs rather significantly decreased earnings (Riccio et al., 1994). According to Greenberg et al. (2010), mandatory participation in ABE programs was not cost-beneficial, and sometimes had negative effects on both participants’ earnings and government budgets. At the time of the evaluation, the unexpectedly negative findings cast doubt on the classic human capital theory and endangered ABE funding in federal and state antipoverty programs. Consequently, as the Personal Responsibility and Work Opportunity Reconciliation Act indicated, policy makers largely abandoned ABE as an antipoverty strategy in the 1990s. They showed little interest in offering ABE opportunities to poorly skilled welfare recipients in the new policy statute.
Because these evaluations did not find a positive impact, the National Evaluation of WTW programs cannot be used as a basis of an ROI estimation. Critiques of the National Evaluation of the WTW program, however, pointed out that the evaluation did not take into account the quality of the intervention regarding variation in program delivery and instruction, which could have explained the inconsistent and negative impacts (Hotz et al., 2006). As discussed below, later longitudinal studies that examined the impacts over a longer period and controlled for program variations did show positive program impacts and cost-benefits of the program participation.
The Longitudinal Study of Adult Learning
LSAL was conducted from 1998 to 2007 and examined the impacts of ABE on various participant outcomes using a quasi-experimental longitudinal design (Reder, 2014a, 2014b, 2014c, 2014d). The study was unique in the literature as it was not an intervention study. It drew a statistically representative sample derived from random-digit dialing and enrollment forms from three major adult education programs for adults (aged 18 to 44 years) who did not have a high school diploma, a GED, or English proficiency in the Portland metro area. The impacts of ABE participation were analyzed while statistically controlling for differences in unobservable characteristics between self-selected participants and nonparticipants of the study. Because LSAL seems to be the only major evaluation study that finds positive impacts of ABE participation on a variety of outcomes, a closer examination is warranted to gauge if the impacts can serve as the basis of ROI estimation for ABE. The panel of 940 people who were initially interviewed was retained in the study and interviewed and assessed six times over 9 years (until the year 2007) with about a 90% retention rate. The study also obtained 11 years of information on their state unemployment insurance hours and wages from Oregon and Washington state (because of its proximity to Oregon) employment agencies.
Reder (2014a, 2014b, 2014c, 2014d) examined the impacts of ABE program participation on participants’ long-term literacy growth, GED pass rates, engagement in postsecondary education, and earnings. He found statistically significant differences (approximately $9,600) in the earnings of ABE participants and nonparticipants after controlling for observable differences between the two groups. According to his analysis, the intensity of program participation and elapsed time since the onset of participation explained these earnings gains. Reder (2012) observed that while participation in ABE programs did not have an immediate impact on literacy proficiency, it did increase the frequency of reading and writing practices, which, in turn, was related to improved literacy proficiency later. As with earnings gains, the improvement took substantial time, 5 to 6 years, to accrue. Although LSAL demonstrated positive impacts of ABE program participation, it did not provide cost data for the programs, which limits its usefulness from an ROI perspective.
Evaluation Challenges and ROI Limitations
The main takeaway from this review of evaluations conducted before the 2000s was that ABE participation was not related to skill gains or improved labor market outcomes for low-skilled adults. With no benefits of participation, there could be no purpose in estimating ROI for the ABE programs studied. A more recent reevaluation of GAIN, as well as the results from the LSAL, however, provides evidence that ABE does deliver skill gains and better labor market outcomes in the long run. Overall, however, there is a paucity of convincing empirical evidence on the impacts of ABE programs. This could, at least in part, reflect challenges not only in designing and delivering successful ABE programs that meet the program goals but also in conducting rigorous evaluation studies that generate credible program impacts (Reder & Bynner, 2009; Shi & Tsang, 2008). Below we elaborate on such challenges and then extend our discussion to some inherent limitations of ROI methodology more generally, which encouraged us to look for alternative approaches to rationalize investment in ABE.
The Evaluation Window
One of the major evaluation challenges has to do with the evaluation window. Program impacts as demonstrated above in LSAL typically take many years to emerge. Thus a long-term follow-up evaluation is necessary to truly capture the effects of participation in ABE programs. Assessing program impacts depends critically on how soon they appear and how long they last for the participants (Trutko & Barnow, 2010). The timing and the duration of program evaluations are also crucial to properly assess program impacts because program benefits would be smaller if outcomes take time to emerge but fade quickly; they would be much larger if they appear quickly and last a long time. The duration of the evaluations was typically short-term and was inappropriate in observing for long-term program impacts to emerge. Long-term evaluations are, in fact, essential to determining whether higher investments in ABE produce greater eventual impacts and the extent to which the impacts increase or diminish over time.
A team of researchers led by Hotz et al. (2006) reanalyzed the WTW program evaluation data and provides an excellent piece of supporting evidence for the importance of long-term follow-up. They noted that various experimental WTW programs differed in the mix and assignment of types of training for the participants and argued that those differences in the experimental data should be adjusted with multiple regressions. Using data from four of the six participating California counties for 9 years after random assignment, they tested the effects of mandatory participation in ABE focused programs on participants’ outcomes while controlling for the participants’ personal/family characteristics, pretreatment earnings and employment, and posttreatment local labor market conditions. As their data allowed examination of the long-term impact of ABE, their findings led to substantively different conclusions publicized in the previous decade with initial evaluations. The impacts of ABE on the rate and duration of employment and annual earnings did indeed take time to appear, and the impacts grew sizably with time, especially after about 5 to 6 years (Hotz et al., 2006). Although these new findings came too late to influence the policy movement away from mandatory ABE participation, they certainly highlight the importance of long-term evaluations for program impact.
Matching Program Goal to Program Offering
It is also important to point out that when an ABE program does not show a positive impact, it does not necessarily mean that the human capital theory that undergirds ABE is flawed, nor does it mean that it would not work under different circumstances. Failure to show impacts might be caused by challenges in matching program goals to program offerings and participants. As critics of the WTW evaluations argued, program impact was measured by increased earnings, but the remedial ABE courses did not lead to serious vocational training, a better match with the program’s employment-focused goal. Furthermore, many participants did not achieve a level of skill mastery that enabled them to earn a GED or a job training certificate, which might have had a payoff in the labor market (Greenberg et al., 2010).
More recently, programs such as Washington State’s Integrated Basic Education and Skills Training (I-BEST) have been addressing this type of mismatch by integrating ABE with occupational and career training in a community college setting to move adult students into a career pathway (Zeidenberg et al., 2010). A nonexperimental design study by the team led by Zeidenberg et al. (2010) found that the program had a positive impact on basic skills as compared with nonparticipants. A 2-year experimental design study of I-BEST found that it had positive impacts on the number of academic and workforce credits the students earned and their enrollment in occupational training courses. Furthermore, the Washington State Board for Community and Technical Colleges conducted an ROI analysis of I-BEST and found that the program had a positive ROI ratio of 0.425 (i.e., a 42.5 cent return on a $1 investment (Washington State Board for Community and Technical Colleges, 2013).
I-BEST was not a typical ABE program, however, participants appeared to be more highly skilled than typical ABE participants and their tuitions were covered by the colleges participating in the evaluation if they could not secure other funding. The cost of books, tools, and other course materials, as well as transportation, was also covered. Nevertheless, positive program impacts and ROI estimation highlight the importance of matching the program goals and program offerings through the integration of training and education (Washington State Board for Community and Technical Colleges, 2013).
Focusing on the Correct Change Mechanism
Carpentieri (2019) suggests that one reason ABE program evaluations have not generally shown effectiveness is not that ABE is ineffective, but rather because the evaluations did not focus on the mechanisms through which the desired outcomes are achieved; “The failure lies in the repeated focus on collecting . . . evidence on basic skills gain, before collecting sufficient evidence on the mechanisms through which basic skills gains might be achieved” (p. 649). He argues that when complex policy problems fail to produce expected results, it may be due to insufficient knowledge about the mechanisms that bring them about. Perhaps one reason that the LSAL showed effectiveness when other evaluations did not, Carpentieri argues, is that it was theoretically framed around a change mechanism (practice engagement theory), which hypothesizes that increased engagement in literacy practices leads to skill gain. Thus, it tracked the mechanism for change (increased practices), skill gain, and benefits of participation, which were not observable during or soon after program participation. Presumably, engagement with increased literacy practices is not the only change mechanism. Carpentieri suggests that evaluations should focus on change mechanisms and the outcomes they lead to. In this way, there will be a better match between program inputs and outcomes that can, in turn, more accurately describe program impacts.
Limitations in Benefit Valuation and Monetization Methods
Even with well-designed and well-implemented program evaluations that find evidence of positive impacts, ROI estimation can be challenging and even controversial because of the need to valuate and monetize all program costs and benefits. While direct costs and tangible benefits related to the intervention program may be easy to observe and monetize, indirect costs and nontangible benefits are not. For example, indirect or nontangible benefits of ABE programs such as improved health and well-being, more active participation in children’s education, or increased civic engagement and social cohesion are difficult to quantify without creating many measurement errors or controversy regarding subjectivity (Phillips, 1994, 2012). Nevertheless, how indirect costs and nontangible benefits are addressed may have implications for whether a given program has a positive ROI (Karoly, 2012).
Klees (2016) points to other nonmonetizable benefits of education programs when he argues that they go beyond the individual participants to include their family, friends, coworkers; better health, lower crime, less welfare dependency; more technologically sophisticated workplace; greater international competitiveness; a common core of values; a literate, democratic society; and more. Externalities [such as these] are difficult to measure, especially in the monetary terms needed . . . [However,] without measuring externalities, we cannot accurately compute the ROI to education. (p. 650)
According to Moonen (2003), these kinds of extended benefits of educational program participation are often hidden, slow to emerge, and difficult to quantify (pp. 148-149). Klees and Moonens caution against calculating ROI for educational interventions. They remind us, instead, that although ROI estimates can be one of many useful tools that guides public investment in ABE, alternatives should be considered.
Limitations Due to Diversity in Programs and Learners
Although an important first step of ROI estimation is to establish a positive program impact, it is quite challenging to do so because of the enormous diversity in both learners and programs in ABE (Tamassia et al., 2007). In some of the aforementioned national evaluation studies, evidence of program effectiveness could have been masked as the studies examined the existing ABE system as a whole, rather than evaluating a small-scale intervention in a controlled setting. Given so little standardization in service provision, delivery, learners as well as most volunteer instructors with little professional development, the evaluation studies sought evidence of effectiveness from programs of vastly different quality and learners whose skills, needs, and interests diverge in significant ways. The evaluation studies used data collection instruments too blunt to distinguish between different levels of exposure (intensity and duration of participation), different program interventions, and different learners. In other words, there was no mechanism for distinguishing highly effective programs from less effective ones.
As much as the existing diversity in ABE programs and learners helps contextualize the disappointing results of earlier national evaluations, it also sends us a clear warning about the applicability and usefulness of ROI estimations for existing programs and learners on the ground. While typically ROI estimations are conducted on a single, small scale intervention where the program elements are tightly controlled, ABE in the United States is quite the opposite; it is not any one single intervention for any one single population (Tamassia et al., 2007). An estimation could, at best, only indicate the value of participation in a particular ABE program without reference to participants and programs in other contexts.
Limitations in Replicability and Scaling Up
The above discussion is directly relevant to the final, yet one of the most important limitations of ROI estimation. As repeatedly aforementioned, ROI estimation should be based on a small, bounded intervention program of limited duration and at a designated geographic location (or a series of multiple yet tightly integrated small scale programs) rather than a large scale, diverse, and ongoing program. This suggests that even if there is convincing evidence for positive ABE impacts and ROI estimates based on a specific program intervention, it could be difficult to scale up and replicate the success of small experimental ABE programs on a national scale given the vast diversity in providers, program delivery models and goals, learners, and local economic conditions. A weak and underfunded professional development system in ABE, for one thing, creates a further scaling challenge because it can hamper the potential for substantive changes in instructional practices that might be needed. Even if it were possible to create a small-scale, cost-effective program, it may not necessarily yield a high ROI ratio when it is scaled up and implemented in diverse settings nationally (Greenberg et al., 2010). ROI ratios may change dramatically depending on the scale of a program and diversity in participants and program settings.
Recommendation and Alternative Approaches
Our assessment of the literature suggests that there is a realistic recommendation to build on LSAL’s positive impacts and obtain the cost and benefit data to estimate an ROI rate for program participants in that study. However, given the challenges of conducting ROI research in ABE and the limitations of the ROI method itself, it seems important to ask how much we can and should rely on an ROI rationale to garner support for more investment in ABE. The literature also points out that there are two alternative approaches to ROI for us to consider. The first alternative is a highly subjective yet systematic approach that offers rigorous calculations based on a methodology for quantifying costs and benefits, and the second one is a value-based approach. We briefly discuss the recommendation and alternatives below.
Building on LSAL
In the section above, we discussed that LSAL was the only evaluation study for general ABE populations, albeit quasi-experimental, that demonstrated long-term positive impacts of the ABE program. Because the purpose of the LSAL did not extend to a cost-benefit analysis, costs and benefits, both direct and indirect, associated with program participation were not provided. It is, however, imperative to conduct an experimental design study that also collects the related cost data if sound arguments are to be made about ROI (Office of Career, Technical, and Adult Education, 2015; Shi & Tsang, 2008). Given limited evaluation funding and high costs involved in experimental design evaluation, however, it may be realistic to accept LSAL findings (despite its quasi-experimental design) and use it as the basis of ROI estimation. The costs of ABE participation for LSAL participants may be obtained through creative collaborations among researchers and stakeholders. As most LSAL participants were enrolled in community college programs in Oregon funded by the Adult Education and Family Literacy Act, it may be possible to guesstimate the per-capita program costs from the federal (and matching state) funds allocated to the programs. Additional costs that might have been born by the community colleges involved in LSAL could also be estimated through collaboration with those community colleges. The participating students’ opportunity costs could be estimated through collaboration with state agencies that report wage data. When the per-capita cost estimates for LSAL participants can be compared with their gains in earnings and incomes, it may be possible to shed some light on the ongoing ROI debates for ABE.
Systematic Yet Subjective Approaches
The problem of ROI with assigning a monetary value to nonmonetary outcomes for social programs has been addressed through what is known as Social Return on Investment (SROI). SROI was first developed to conduct a cost-benefit analysis for social enterprise endeavors to demonstrate wider value creation for social and economic returns (Rotheroe & Richards, 2007). It aims for systematicity and rigor of program evaluation but incorporates subjectivity of cost-benefit analysis (Rotheroe & Richards, 2007). It uses an approach known as “financial proxies” to estimate the value of nonmonetary social outcomes by identifying the economic cost or benefit of proxy outcomes and activities that may accrue as the result of a given social outcome. Identifying and combining all financial proxies can contribute to an ROI estimate that is informed by nonmonetizable social outcomes of an intervention. These estimations of proxies, however, are inherently subjective for those involved in the intervention.
Moonen (2003) doubles down on the subjectivity of SROI in a model he calls “simplified ROI.” This six-step approach begins with finding consensus among stakeholders about what should be considered as measurement items in the calculation and then organizing items into categories (economic, quality, efficiency), measuring change, calculating, transforming, and combining. His model recognizes that limiting benefits to those that can be monetized may unduly decrease actual returns and that trying to monetize nonmonetary benefits is generally a very subjective process. He suggests instead that monetary and nonmonetary costs and benefits be translated into numerical values on an “assumed interval scale” (p. 150). While he acknowledges that doing so requires substantial subjective judgments, he argues that this very subjectivity is reflective of reality. He proposes thinking of simplified ROI as less a financial calculation and more a process that can stimulate systematic thinking about change and improvement. It seems that this approach has stronger implications for practitioners than policy makers, but its focus on improvement and effectiveness suggests the potential for identifying and valuing the benefits of ABE programs that are agreed on by all stakeholders.
Values-Based Alternatives
Klees (2016) offers a nonmonetary, values-based alternative to ROI and suggests that human rights, human capabilities, and human agency can be used as lenses for conceptualizing and assessing educational policies. In contrasting the human capital logic which fuels ROI research with a human rights view, Klees (2016) states, “Instead of economists’ instrumentalist, a human capital approach using rates of return to establish investment trade-offs, a human rights approach does not consider these tradeoffs as a legitimate basis for policy” (p. 661). He also argues that each of these proposed lenses offers clear policy implications. Klees admits that these frameworks do not provide concise economic data and argues that the economic data is problematic, at best, anyway. When it comes to determining which policy is better than another (or where investments are best made), “better is embodied in a convoluted and ultimately empty concept of economic efficiency, and the impacts measured are partial, inaccurate, and misleading” (Klees, 2016, p. 666). His argument suggests that we should not get bogged down in a purely economic argument, which is unlikely to ever be made empirically in a reliable way. Instead, ABE advocates and policy makers should go beyond the narrow values embedded in ROI methods and embrace broader social values manifested in ABE policy and programs.
Conclusion
In this article, we have offered a description of ROI methodology and provided an overview of extant ABE evaluations, the starting point of ROI estimation. We identified methodological gaps that, for the most part, make them unusable for such estimations. From there, we discussed challenges to program evaluation and ROI estimation and provided a recommendation and alternatives. We conclude here by suggesting that ROI estimation for ABE is problematic in many ways. While we understand the desire of policy makers and funders to show an economic return, we argue that even if the resources and the data to estimate ABE ROI were available, which is a big “if,” such calculation would either capture a very narrow band of benefits and obscure many others or be so subjective in monetizing costs and benefits that it would be a rather unreliable instrument on which to base decision making. While we offer some alternatives, we recognize them as somewhat weak and problematic. Instead, we suggest that ABE be valued for both its potential economic benefits in the limited ways it can be measured but also as an enactment of values. This approach does not at all preclude the need for program evaluations, which nevertheless should perhaps focus more on attaining a specific set of outcomes (e.g., increased literacy and numeracy practices) than on far-reaching social benefits. The causal relationship between ABE and broad social and economic benefits may be nearly impossible to demonstrate. However, if the system helps participants engage in more and better literacy, numeracy, and language practices, and researchers can document that, we should be able to feel relatively confident about the ROI.
Footnotes
Declaration of Conflicting Interests
The author(s) declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.
Funding
The author(s) received no financial support for the research, authorship, and/or publication of this article.
