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Converging Trends within the European Union: Insights from an Analysis of Diffusion Patterns

Journal of International Marketing

Impact Factor: 4.9 / 5-Year Impact Factor: 6.2

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First published online December, 1998

Converging Trends within the European Union: Insights from an Analysis of Diffusion Patterns

Volume 6, Issue 4

https://doi.org/10.1177/1069031X9800600403

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