Abstract
While multiple and competing understandings of sororities exist in popular culture, academic research on sororities tends to homogenize the experience of sorority women, simplifying their existence to a quantitative understanding of specific behaviors such as those associated with binge drinking, eating disorders, and heterosexuality. Specifically, it ignores processes of discursive discipline that converge to disseminate social expectations, maintain dominant discourse, conceal processes of social control, and limit possibilities for gendered subjectivity. Therefore, in order to provide a more complex understanding of sorority women’s gendered subjectivity and to produce research cognizant of cultural discourse, this study explored sorority women’s experiences through an ethnographic lens informed by poststructural theory. Represented by creative analytic practice as an ethnographic screenplay, this research provides contextualized insight into societal relationships of power and gender as they produce and reproduce specific historical and cultural regimes. In particular, I contextualize the experiences of sorority women, explore the dissemination and discipline of femininity within the sorority, and show how such discipline relates to Foucauldian theorizations.
In the United States, female college students often have the option of joining university-based sororities that serve as exclusive, live-in, female-centered, social societies. Whether based on personal experience, media concoction, or popular rumor, these sororities are understood and represented in American popular culture in various ways ranging from respectable, women-affirming societies to sites of conformity, antifeminist domination, and compromised morals (McLean, 2003; Robbins, 2004). While multiple and competing understandings of sororities exist in popular culture, academic research on sororities tends to homogenize the experience of sorority women, simplifying their existence to a quantitative understanding of specific behaviors such as those associated with binge drinking, eating disorders, and heterosexuality (Allison & Park, 2004; Becker, Smith, & Ciao, 2005; Danielson, Taylor, & Hartford, 2001; Hoover & Creamer, 1997; Plucker & Teed, 2004; Read, Wood, Davidoff, McLacken, & Campbell, 2002; Sawyer & Schulken, 1997).
Although this academic research provides insight into the relationships between sorority membership and specific behaviors, it does little to explain the complicated processes of discursive discipline that often restrict women’s negotiations of gendered subjectivity by converging to disseminate social expectations, maintain dominant discourse, conceal processes of social control, and limit possibilities for resistance and re-creation. However, discipline is not impenetrable in sororities; where there is strong discursive discipline there is also strong possibility for resistance (Foucault, 1977). In other words, sorority women not only reproduce and enable discursive discipline, but also at times resist and re-create it anew.
In order to provide a more complex understanding of sorority women’s gendered subjectivity, I explore the experiences of members of the pseudonymous Zeta Chi sorority through an ethnographic lens informed by poststructural feminist theory. This exploration is based on a larger ethnographic study that addressed the following research questions:
Research Question 1: What discourses of femininity are enabled within Zeta Chi sorority culture?
Research Question 2: How are such discourses of femininity disseminated and disciplined?
Research Question 3: How do women in Zeta Chi negotiate the gendered expectations disciplined within such discourse?
The focus of this article is specifically on the second research question concerning discursive discipline, leaving discussions that contextualize the larger discourse and expose women’s resistance of that discourse for subsequent publication.
Currently, two other publications exist that draw from this same study. One explores research question number one, discussing the historical and cultural context of the dominant discourse found within Zeta Chi (Berbary & Johnson, in press). A second details the construction of the creative analytic screenplay used to show the findings of this larger study (Berbary, 2011). When read in tandem, these manuscripts unpack my use of creative analytic practice (CAP) and contextualize the complexity of sorority women’s experiences one research question at a time. Contextualizing the understandings of sorority women’s lives through a creative genre illuminates the power of CAP, and each subsequent publication helps to expose the ways in which discourses of femininity both explicitly and implicitly discipline women’s gendered subjectivities.
Methodology
In order to continue exposing the complexity of the discourses of femininity in sorority women’s lives, I will present the conclusions for the second research question guiding my eleven-month, poststructural feminist ethnographic study. This study was carried out with the pseudonymous Zeta Chi sorority located at a large university (“USouthern”) situated in an active college town in the Southeastern region of the United States. Zeta Chi is a traditional sorority of more than 150 members ranging from freshmen to seniors who were mostly White, middle class, Christian, heterosexual women between the ages of 18 and 24. This research began in July 2007 and continued until May 2008, with data collected in multiple sorority social spaces such as the sorority house, women’s apartments, dances, flag football games, bars, dinner parties, parents’ weekends, pageants, and carnivals. The research questions guided more than 70 hours of participant observations, 17 two-hour in-depth unstructured interviews, and numerous artifact collections, reflective journals, and informal interviews and observations.
Data collected from these methods were eventually analyzed through a rhizomatic, contextualizing process, although I began my analysis with a more postpositivist categorizing process, coding line by line for a priori poststructural feminist themes of discourse, discipline, subjectivity, and performativity as well as for those concepts that I identified as repetitive within the data. These codes were then categorized into groups; however, rather than continue with a more postpositivist categorizing analysis that attempted to reduce data to discrete categories, I quickly moved into a contextualizing analysis focused on showing how various codes overlapped and connected among categories (Berbary, 2011). This process created a “rhizomatic concept map” that provided a visual of how categories played off of and related to each other, helping to highlight the useful aspects of the data while contextualizing them from within.
Using these contextualized categories as a starting point, creative analytic practice (Parry & Johnson, 2007; Richardson, 2000) was then employed to construct an ethnographic screenplay that presented the data in a polyvocal genre. This ethnographic screenplay was composed of quotes and passages taken directly from transcripts and field notes and rearranged into a script to convey insight into each research question. For each research question, there are four scenes that both focus specifically on the findings relevant to that research question and are simultaneously contextualized in those themes and ideas that were identified as repetitive or in relation to a priori theories. Following each scene are Director’s Comments. These comments provide a space for my own voice to seamlessly enter the screenplay in order to help the reader make connections between the scenes and my theoretical interpretations. In this sense, my voice is present in the screenplay in the same way a director’s voice would be present to help actors interpret the connections, underlying tensions, and complex relationships found in the screenplay’s overarching purpose.
My intention was not to follow specific screenplay expectations, but rather to use the “free flowing, floating, and authorless” possibilities of a screenplay to represent the complexities of my data in an accessible way (Kohn, 2000, p. 489). Therefore, at times my ethnographic screenplay breaks from tradition and uses narrative moves such as italicized internal dialogue and/or director’s comments in order to provide insight. I feel comfortable with this break from traditional screenplay expectations because while not always explicit, “even screenplays for production at times use extended descriptions of settings and characters in order to provide details that help in its realization on film” (Berbary, 2011).
Previously, in my 2011 article, I detailed the construction of this screenplay, including the construction of settings, characters, content, and director’s comments. However, while this earlier article specifically addresses the methodological construction of my ethnographic screenplay, it does little to discuss the findings and theoretical connections of the larger study. Therefore, in this article, I use the screenplay as data representation and focus on findings and theoretical connections by highlighting scenes that illuminate my second research question: How are discourses of femininity disseminated and disciplined within Zeta Chi? Specifically, I will highlight overt discipline regarding the sorority’s discourse of femininity, the processes of dissemination and indoctrination into that discourse, and the processes of covert discipline through which members of the sorority monitored one another’s gendered behavior. I present the specific scripted representations of these processes of discursive discipline, followed by a Foucauldian analysis of discourse and discipline in the sorority.
Overt Discipline
As we zoom in from a blue sky, bird’s-eye view we see a small corner area where students and locals have parked and are crowded around a coffee shop, an ice cream store, and an organic food market. Moving from the bird’s-eye view down the street, the roofs of the houses lining the street are wide and black, the first feel we get for the large Southern antebellum houses that set the Greek feel of the Crescent Ave. area. We see and hear traffic driving by, female students laughing as they walk down the street with purses and flip flops, and the noise of a university bus stopping to pick up students.
As the camera focuses on the street side of the USouthern bus, it pulls away from its stop to reveal two concrete benches surrounded by yellow, white, and purple flowers, manicured shrubbery, and a green lawn spotted with large trees and flowering bushes that lead to the walkway of the Zeta Chi house. Two waist-high bushes frame the six-foot-wide square-tiled cement walkway as it opens into a circle right before reaching the cast iron railing and first stair to the front stoop and main door. The door is black with a shiny brass doorknob and kick plate and a gray finger pad for easy keyless access by members. The house has bright white wood siding, a black roof and eight windows facing the street, each divided into nine smaller windows by black molding and each framed by impressive black shutters. The flatness of the roof is broken up by three triangular windows, and the front stoop is covered by a triangular roof held up by four large white columns, all adding to the impressiveness of the large antebellum house. Most importantly, above the stoop on the triangular roof-front hang three, two-foot-high black cast iron Greek letters that read ZXX (Zeta Chi Chi), the formal name for the Zeta Chi sorority.
The inside of the house has black marble floors with purposeful white cracks and white walls with waist-high white molding all around the room. There are dark wood couches and chairs covered in thin-ribbed black corduroy and embroidered with the Zeta Chi seal. The couches are situated around a large fireplace whose mantel is adorned with framed pictures of past Zeta Chi bid days, pageants, and philanthropic events as noted in each picture by the banner hanging on the stoop above a group of smiling girls. The room is decorated with large wooden china cabinets filled with books, Zeta Chi yearbooks, black and gold plates with pink, yellow, and blue flowers, crystal knickknacks, and small gold statues. Antique wooden tables also pepper the room holding various lamps, all antique, ranging from colorful glass lamps decorated with exotic birds to tiered glass/marble lamps with decorative shades. The walls are decorated with random antique frames and paintings including exotic birds and Asian-inspired prints. This room, like the rest of the house, is a combination of comfortable puffy couches, creaky old wooden chairs, metal, marble, candlestick holders, plates, bookends, and old books. The front windows are just as impressive from the inside, each framed by white indoor shutters.
The camera leaves the front room to focus on a girl entering the house as she opens the door, says hello to other passing Zeta Chis, waves to an older White woman (the house mother who lives in an adjacent apartment), and picks up a cookie from a plate left for the girls by the house cook, Miss Althea. The camera follows the sophomore Zeta Chi as she devours Miss Althea’s famous chocolate chip cookie and moves up the flight of carpeted stairs leading to the second floor bedrooms where sophomore members and sorority officers (mostly juniors and seniors) dorm. While there are strict rules for living in the house, such as no boys or alcohol, most sophomores hope their GPA’s are high enough to earn them a place in the house so that they can build stronger friendships with the other girls in Zeta Chi. The sophomore moves down a cream carpeted hall lined with wooden doors numbered and labeled with hanging pinup boards that display the room’s motto (chosen by the girls) and a picture of the room’s inhabitants hugging each other and smiling. As the sophomore stops at the door to her room, we see by the hanging picture that she is in fact Yarah’s roommate. Wiping crumbs from her mouth, she opens the door.
As the door opens we see Yarah, a sophomore Zeta Chi, and two housemates commenting on different dresses as they stand in front of Yarah’s closet.
Yarah has straight brownish black hair down to the middle of her back that is pulled into a side part and braided down her neck, big brown eyes with long eyelashes, thick red lips, white teeth, and clear white skin with rosy cheeks. She is about 5’8” and has recently put on enough weight to become a size 6, which she comments on often so that “she says it before someone else does.” Her mother is from Korea and her father is, as her friends joke, “Pakizilian,” since he is both Pakistani and Brazilian. She can speak English and Korean fluently. She grew up in Atlanta and attended public school, an experience about which her private school friends often joke. She is an international business major with a minor in advertising and hopes to move overseas to work with the UN. While her parents knew nothing of the Greek system, her older brother joined a fraternity at USouthern just two years before and played a big part in talking Yarah into rushing. Now as a sophomore living in the house, Yarah gets to see the insider view of living in a sorority and following sorority rules.
We see Yarah’s roommate wipe crumbs from her mouth as she flops down on her bed, ignoring the group of girls looking at dresses in the closet. The camera moves around the green pastel room as a Martina McBride CD plays in the background. The room, identical to all rooms in the house except for color, is 15 by 20 feet, with two raised single beds with wooden frames, two built-in wooden closets, a 6’-by-4’ window, a six-drawer dresser, and a desk and chair. Yarah and her roommate, like all their housemates, have coordinated their brightly colored pastel bed spreads and have decorated their room with a mixture of similar colored posters, drawn pictures, and wall hangings. Their room is also plastered with photographs of themselves and friends/dates hugging and smiling at sorority events and with mascot-decaled cheeks at USouthern football games. Yarah looks over from her conversation, smiling at her roommate.
Hey, I was wondering where you were! Aren’t you going to date night tonight?
Yeah, maybe. But I really don’t have anything to wear.
Well, why don’t you borrow one of my dresses? They might be a little big but I’m sure you could find something.
Maybe, let me think about it.
Okay. Just let me know.
Yarah thinks to herself how weird it is that her roommate isn’t all about going to date night. Usually Yarah has to pull her roommate away from the party to get her to go home. In fact, she has a bit of a reputation for, well, having an extravagant personality. Yarah wonders what is up. Wanting to talk to her roommate alone, she tells the girls she is talking to that she’ll be over to their room after she gets ready. The two girls walk out, leaving Yarah and her roommate alone.
Okay, what is going on?
What do you mean?
It is so obvious something is wrong. It’s not like you to skip a social. Especially this one since so many people are bringing our guy friends from Kappa Beta as their dates.
Promise you won’t tell everyone. I mean I’m sure everyone will find out but I’d like to try and not make it the topic of conversation for everyone tonight.
Yeah, you know me. What’s up?
I got called into Standards and now I’m on social probation for the next few weeks.
Really?! Why? What did they call you in for?
Well, apparently they were concerned with my behavior at the past few events.
That’s weird, I didn’t think you did anything out of the ordinary.
Well, they say that is the problem. They think my typical behavior is drawing negative attention to Zeta Chi.
Well, you like to have fun, but what’s wrong with that?
As soon as this question comes out of her mouth Yarah flashes back, remembering a few times when she was made uncomfortable by her roommate’s behavior. Now she begins to feel guilty she never said anything to her about it. Maybe if her friends had spoken to her about keeping it tasteful she wouldn’t have to feel embarrassed about getting in trouble from the older Zeta Chis on Standards who don’t really even know her.
They told me that I need to settle down and be more “withholding of my affection.” They said that it is okay to have fun but that there has been talk that I date a whole bunch of frat boys and that I’m not being “ladylike” in public with them. Do you think I’m an embarrassment?
Well, they are just going on what they have heard from who knows who and are just doing what they think is best. The truth is that none of them are good friends with us, so it is going to be easier for them to call us in for things — things they’d probably let their friends get away with.
Yeah I guess, but that really isn’t fair.
Yeah, but you even heard that senior saying how sophomores and freshmen are more likely to get called into Standards. Those girls don’t really know us and we haven’t really learned their ways yet so it’s more likely we’ll mess up. I wouldn’t take it too personally.
I just feel like I don’t even know how to act now. Like I’ll just get in trouble for being myself.
I’d be yourself, but you know, when you’re in public just use good judgment, be tasteful. If you want I’ll tell you if you are getting out of hand. You know I think they are being harder on us this year than they were last year because of that whole ordeal this summer with my big sis.
Yeah, whatever happened with all that?
Her roommate hopes that asking about Yarah’s big sis will take the focus off of her. She is starting to feel the way she felt the times her mother would talk to her about being proper and not hanging out with un-ladylike friends. “There are just certain things that as a girl you do and certain kinds of things that you don’t” her mother would always say.
Well you know she went on a date night to a Bisons game and got really drunk and was like making out with guys on the back of the bus. I guess everyone saw it and people were even taking pictures.
See, now THAT I can see getting in trouble for. But, it’s not like I’m getting wasted and letting people take pictures of me making out.
No, but I mean sometimes you drink a lot.
Yarah thinks maybe if she is truthful with her roommate now she might save her from getting in trouble in the future.
Well sometimes, but not to the point where…
And there are times you have starting making out at the bar.
Wow, tell me how you really feel.
I’m just trying to help you, don’t get mad.
Yarah is known for her straightforwardness. Most of her friends see her almost as a mother figure. She’s isn’t always the most eloquent, but she gets her point across. She is such a combination of insightfulness, ditzy cluelessness, and kindness that no one can ever stay mad at her. She can pull off being extremely offensive, while at the same time making you want to be her best friend. Her roommate falls under her spell and quickly forgets she was ever angry.
I know. Sometimes it’s just hard to deal with all these people watching you and always having to follow some kind of rules. It’s like having a magnifying glass on you.
Yeah, but I mean our reputation is everything. You can make an impression on people here faster than you realize. If one girl makes a bad impression on people, it can make a bad impression of all of us. Not that I think you are doing that, but that is why we have to watch each other.
Yeah, I know and I don’t want to be that girl. But I just don’t think my behavior is anything like your big sis.
Of course not. No one said it was. I mean she really got into trouble. She got called up by Nationals and I heard they are debating the status of her membership. She’s basically going to be terminated. How awful does that sound? Terminated.
Wow, she must be really embarrassed. I mean wasn’t she the one always talking about how being Zeta Chi is “very, very highly valued”? Getting “terminated” must be really embarrassing for her.
Totally. So I mean don’t worry about missing a few social events. They have to call someone into Standards or they wouldn’t have anything to do. I heard someone got called in last week even for some financial stuff. I’m telling you, they feel like they have to be tougher because of this whole thing with my big sis.
Yeah, well just don’t spread it around. I’m just going to tell people I have a big project coming up or something.
Don’t worry. People will be so busy trying to hook up that they won’t even notice. You know how these events are — there are so many of them people forget what happens from one to the next.
Yeah, you’re right.
Well, I have to go jump in the shower or I’m going to be late. Just don’t worry about it. No one cares.
Yarah grabs her towel and toiletries and heads to the shower. She feels guilty that Roommate Y can’t go, but at the same time she feels like it is kind of her own fault. They’ve all been told what kind of behavior is expected. Hopefully she learned her lesson and won’t have to miss any more events. Yarah knows it just won’t be as much fun going out without her.
After her shower Yarah gets dressed and takes the black nail polish off her toenails and polishes them pink. Then her roommate does her hair. Yarah thanks her with a hug and leaves to go downstairs, meeting her other friend in the hall to head over to their date’s fraternity house for pregame drinking. Her friend walks up and points to the half-closed door of Yarah’s room.
Isn’t she coming with us?
No.
What? Why? What’s wrong?
Yarah looks to make sure her roommate isn’t looking. She meant her promise not to tell anyone, but this is her good friend. She can’t keep things from her.
You promise you won’t say anything to anyone.
Yeah, I promise.
She got called into Standards and is on social probation.
Their other friend comes out of her room and overhears them talking.
Wait, who’s on social probation?
Director’s Comments
Experiences with the more overt types of discipline found within Zeta Chi had to do with stories heard about Standards and Nationals. Standards is a ruling body run by elected upperclassmen that acts like a court system within Zeta Chi. After every Chapter meeting, Standards would organize to reprimand and give out punishments (usually forced exclusion from future social events) to women who had committed offenses. The most common offenses were those that could potentially create negative press for Zeta Chi and often had to do with public displays of “unladylikeness” including dancing on bars, being too sexual, being too drunk, or underage drinking. I was told that these offenses were most problematic because they would make a bad impression of the entire sorority. I did hear of one member being called into Standards for being late with her dues, but all other instances in which Standards was brought up had to do with “inappropriate” public behavior.
Public displays were constantly watched and judged by all Zeta Chi members, any of whom could report a fellow member to Standards for “inappropriate” behavior. Although most members were only reported after repeat offenses (and the “inappropriate” behaviors of close friends were often overlooked), there was what seemed to be an acceptance of “tattling” on one another if it meant upholding the respectable reputation of the entire sorority. Members who were brought into Standards accepted their punishment with the recognition that the reputation of the group was more important than their individuality. The intense pressure for all Zeta Chis to help maintain the reputation of a “good” sorority created this overt system of discipline that pitted member against member in a fight to uphold ladylike decency. Similar to the ways in which my participants accepted different rules for sorority women and fraternity men, members of Zeta Chi accepted Standards and the constant “watching,” believing that standards were an important part of maintaining a good reputation, part of their proud tradition of being “self-run,” and a fair way of keeping individual members from causing problems for the sorority. Whether or not a member lived by these rules before entering the sorority, the system that was in place for disseminating rules for new members soon acculturated individuals into the existent discourse.
Dissemination
As we zoom in from a sunset sky, bird’s-eye view we see a large university campus spotted with green spaces, street lights, sports stadiums/fields, and brick buildings. Moving in from the bird’s-eye view, the camera focuses in on a fifteen-story, gray brick building with square windows and a white and black marker reading BOGART TOWER, FRESHMAN WOMEN’S DORM. The camera lands on this marker at the doorway of the building and then moves quickly up the outside of the building until it reaches a ninth floor window. We immediately hear the song Soulja Man blaring from the room’s iTunes library. The camera moves inside the window to reveal a typical freshman dorm room with two beds, two closets, and two desks each displaying a MAC notebook. The room is decorated with pictures of family and friends from high school, a USouthern Centaurs calendar marked with sorority events and course exams, and white Christmas lights strung around bed posts and over the window. We find
Margaret seems exasperated as she moves from the desk to the mirror to her closet and back again, picking up dresses, holding them up to herself, and then throwing them on the bed. She has spent the last half hour sorting through dresses as she attempts to get dressed for one of her first Zeta Chi events. Her roommate, a high school friend who decided not to rush a sorority, sits on her own bed looking on in disbelief.
Margaret, why are you getting so crazy about this?
What?
Margaret is obviously distracted.
Look at you, this is supposed to be fun, not stressful.
I know, I know. But you know me, I have no idea what to do with makeup. I have no idea what to even wear!
Just throw on some mascara and that light blue dress. It’s not a fashion contest.
Well, I’m worried that dress isn’t formal enough. And don’t you think I need to wear a little more than just mascara?
Margaret is surprised to hear this come out of her own mouth.
Well, is it formal or not?
No, they said semiformal. Just wear something casual.
What does that mean?
I know, not much help, right? I asked Mom and she said just like not as dressy as formal, like you know down to the floor, but more dressy than like a dress I would wear downtown. I told her that didn’t help cuz I would never wear a dress downtown. I think she got annoyed.
Well what is your big sis wearing? Can’t she help you?
Yeah, Yarah said she was going to wear a short, peacock blue strapless dress.
Well then, I think you should wear that red one with the spaghetti straps.
Do you think it’s too short?
Margaret makes a face as though she is very uncomfortable.
Well, I mean Margaret, isn’t that the point? Isn’t the point of these things to be a little sexy, have a little fun?
Roommate M pulls out clear nail polish and begins doing her nails.
No, they told us it’s very important how we look and act in public.
That doesn’t mean you can’t look sexy and have a little fun, does it?
Well, they specifically told us not to publically draw attention to ourselves. Like nothing too revealing, no dancing on tables, no taking pictures with alcohol if we are under 21…
Man, that’s a lot to worry about. Who told you that? What do you mean THEY tell you?
We have to go to these things at Zeta Chi called New Member Meetings and we have to go through like a certain number of hours for the first six weeks of school. We like learn about the history of Zeta Chi and like what it means to be in our sorority and what values we hold. Like our morals and stuff. That’s where I’ve been going on Wednesday nights.
And they tell you EXACTLY how to act when you are in public?
You make it sound horrible. I mean it’s not like “you have to do this or else,” it’s more like they just tell us to act in a ladylike manner that would portray or I guess embody the ideals that Zeta Chi has set forth.
Well what happens if you don’t “act ladylike”?
Well if you really are out of control, like wearing a miniskirt dancing drunk on a table, then you get sent to Standards, which is like the Zeta Chi “court” and they just talk to you and like give you a punishment.
Her roommate is shocked and answers with her usual sarcasm.
Oh, right. That doesn’t sound horrible. What was I thinking?
Well, I mean there is a higher expectation of what we do because we are in a sorority and we always represent more than just ourselves. You know, like we don’t want one crazy girl to give us the reputation that we are all sluts or alcoholics.
Margaret realizes she is starting to sound like her mother. She’s not sure what she thinks of that.
Okay, I guess—if that’s what you want to worry about.
But seriously, it’s not like they are asking me NOT to do things I would WANT to do.
During this entire conversation Margaret is trying to put on her makeup, mascara, eyeliner, a little blush, and do her hair. She ends up leaving it in a messy side ponytail, a style she saw older Zeta Chi’s wearing during rush.
Wow, you’re defending all of this? You’ve always tried to get away from having rules and now all of a sudden you are just okay with it all.
You have a big bump in the back of your ponytail.
Margaret takes her ponytail out and re-does it as she continues with her point.
It’s not like it’s really anything new. You know, in the South being proper and having manners, you have to, that’s the standard anyway.
Yeah, all I’m saying is that’s a lot to worry about all the time.
But it’s not like new rules. It’s like you wanna get an A on a test, because you want to, but you’re also being expected to. I guess it’s like they expect me to act in a way I already want to act—like because of my upbringing. It becomes natural to you. I mean, I don’t think your family would like it if you were drunk dancing on a bar.
My family wouldn’t know if I were drunk dancing on a bar. They aren’t out spying on me.
Well, you let me know the next time you plan on dancing on a bar. I’d love to see it, but I don’t see it happening. Don’t forget you’re a good little Southern girl too.
Yeah, but if I did do it I wouldn’t have to go get punished.
Yeah, but you don’t have 175 girls who will always have your back either, you know? I mean I have instant friends for life and I really don’t think it’s such a big deal to follow rules I already try to follow so that I can be part of that.
Yeah. I guess I can see that.
Now are you gonna help me pick out a dress or not?
I still think the red one. Maybe they’ll kick you out and you can actually spend a Friday night with me.
Margaret walks over to her old friend, sits down next to her on the bed and holds out her hand.
I bet you five bucks you’ll be pledging Zeta Chi as a sophomore next August. Then we can still live together and hang out all the time.
Her roommate playfully shakes her hand, smiling and thinking to herself that she likes being a GDI (God damn independent), the name non-Greeks have given themselves as a “fuck you” to Greeks.
I bet you five bucks I don’t. GDI forever!
I don’t have to pay for my friends…
Yep, you’re right, I’m paying for my friends, write a check every semester! Either way, I’d rather be Greek than a Geek—worried you’re not cool enough to get in, huh?
The two joke about common stereotypes nonsorority women have of sorority women: paying for friends, only dating fraternity boys, partying all the time, and living off of Daddy’s money.
More scared I would get in. Now put that red dress on, you hussy.
Margaret jokingly hits her on the arm and walks over to her closet.
Who are you going with anyway?
This guy who Yarah is friends with. I guess a bunch of the girls are taking Kappa Betas, so she just asked one of them to be my date. That way the guys will know each other and it won’t be weird for them.
Kappa Beta, huh? I hear they’re a top fraternity on campus.
That’s their reputation. I guess I’ll find out why tonight.
Her roommate replies dripping with sarcasm.
I heard it’s because they are gentleman-like. No dancing on tables.
Margaret jokingly flashes her friend an evil look. She picks out a light purple and turquoise strapless dress, pulls it on, and throws on a pair of black sandals. Looking in the mirror she thinks even though she might not be the best dressed; at least she will be comfortable. She says goodbye to her roommate and heads out the door to meet her Zeta Chi friends who live down the hall. She doesn’t know them well, but like her mother promised she thinks this will be the start of lifelong friendships. She sees that it is 7:28 pm and begins to walk faster since the dates her appointed big sister Yarah has set them up with are supposed to meet them outside at 7:30 pm to go to dinner.
Director’s Comments
While overt discipline and explicit punishment were established through both Nationals and Standards, the dissemination of the blatant rules of this discipline took place through New Member Meetings. These meetings, run by current members, were held over a six-week period in which new members learned the history of Zeta Chi, the founders’ names, the symbols of Zeta Chi, and the expectations for behavior within Zeta Chi. I was told that while women often forgot some of the more historical information, such as the date that Zeta Chi was founded, they usually remembered the more blatant rules that were made clear, rules that often were focused on gendered performance. These rules included but were not limited to no dancing on tables or bars, no smoking while in your car if marked with Zeta Chi letters, no taking pictures with alcohol if underage, no alcohol or boys in the house, and no “unladylike” behaviors (swearing, smoking, making out, drunkenness) when wearing your Zeta Chi letters; all rules concerned feminine modesty, decency, and ladylikeness meant to uphold a specific reputation of Zeta Chi women. It is noteworthy that most of my participants believed that these rules were “easy” to follow since they were similar to those with which they were brought up, although they also admitted that there were times when even the “good girls” broke these rules.
Never having been part of a group with blatant rules and explicit punishment around “feminine behaviors” I was surprised by this entire system of overt discipline. Four different entities (new member meetings, individual monitors, standards, and nationals) worked together to create a system of overt discipline around discourses of ladylike in order to maintain a specific reputation. New Member Meetings established blatant rules of behavior. All members constantly monitored one another’s behaviors to make sure these rules were followed. Members who “acted out” or “slipped up” were reported to Standards, punished, and warned about repeat behavior. If the offense was severe or involved a large number of people, the case was referred to the fourth component of this system, the National ruling body, which then enforced a punishment meant to match the intensity of offense and maintain the reputation of both the local and national chapter.
Covert Discipline
The camera scans the crowded downtown streets and eventually focuses on the old, brown, four-story building that we recognize as the unofficial off-campus Zeta Chi apartment. The camera enters their second-story apartment window where “Happy 22nd Birthday Christine” was written a month earlier. Entering, we see the familiar living room now decorated with Christmas lights illuminated under a sheer, purple wall hanging which gives the room a purplish glow. A roommate’s long-time boyfriend is sitting in the living room watching football on TV, drinking a beer, dressed in black pants, a tie, and black suit coat. We hear voices coming from the front of the apartment and the camera leaves the man behind, following the voices to where we find Summer and her two roommates getting ready for date night.
Summer, a junior Zeta Chi, has straight bleached blonde hair cut into a chin-length bob with wispy bangs and big brown eyes lined with blue/black eyeliner which she wears at all times. She has clear, tanned skin with thin pink lips, white teeth, and light brown freckles. She is about 5’4” and is a size 12, which she hates because she can’t borrow her friends’ clothes, even though she is so stylish wouldn’t be caught dead in most of them anyway. Coming a long way from her upbringing on a small dairy farm in upstate New York, Summer has taken to sorority fashion with flying colors and despite being a bit larger than the other girls, is now known as one of the more fashion savvy of her pledge class. Today she has purposefully chosen to wear dark skinny jeans, a long gray shirt, pearls, and a very cute short pink jacket with a ruffle collar and big black buttons. As an education major, she should be more interested in her upcoming student teaching, but with her transformation from Northern geek to Southern chic, her true love has become fashion and fashion photography. While she loves fashion, she also questions the dangers of women’s obsession with appearance. She combines her love and her concerns about fashion in her photography and uses her photographs to make statements about American values about women’s appearance. Her work has won awards and has given her a new confidence. Her parents, a bit weary of the new and improved Summer, still remain impressed with her acceptance to Zeta Chi since she is the first in her family to become Greek. Summer also gloats, although secretly, about her acceptance to Zeta Chi since as a “discovery,” someone the sorority doesn’t know anything about before recruitment, she can be sure that Greek ties didn’t pave her way. She got in on her own merits.
As we enter, Summer is walking around in sweatpants and a blue shirt T-shirt with no bra made obvious by the way she is crossing her arms over her breasts as she runs frantically from room to room. The doorbell rings and knowing it is her date, a best friend from high school who fills in when she has no real prospects, she runs to the door to let him in.
Summer
Hi! I’m running late! Christine, come take care of Brooks.
Summer runs off before Brooks really can get a good look at her. Brooks is about 5’9”, with floppy, wavy brown hair, big hazel eyes, devilishly handsome dimples, and wire-rim glasses. He is thin with a 32-inch waist and is wearing khaki pants with a blue shirt, a Centaur bowtie and a black Centaur lined sports coat. Although he does not even attend USouthern, his father, mother, and brother did and he is a big fan of their football team. While his dress may seem corny in other cultures, here two girls who held the door for him to enter the building have already complimented him on his USouthern pride. Although he knows he will never “get anything” from Summer, he likes being her date to get the Zeta Chi event T-shirt she is obligated to buy him. The shirt lets him brag to his buddies that he’s hanging out with USouthern sorority girls.
Christine comes walking out of her room in a white shirt with a black short shirt over it with a hippy-like necklace and jeans. She seems oddly out of place compared to her roommates’ dress. She has chosen not to attend the date night since she’d feel weird attending an event for a sorority from which she might be de-sistering. As she approaches Brooks she is immediately put off by his Centaur pride, but remembers the times she wore similar offenses and tells herself to be nice. She greets him in the hall and they both go to meet her roommate’s boyfriend who is watching football in the living room. The three begin to have a very surface conversation about football. These are the types of conversations Christine has grown bored of.
Back out front Summer and her roommates continue to get dressed.
Do my hair, will you?
Well, come over here.
Summer is standing in the bathroom in her sweatpants and shirt while Roommate C begins to curl Summer’s hair with a large curling iron. She curls, teases it, and sprays it with hairspray. Roommate S is in her room fussing over her hair, makeup, and jewelry. Summer yells to her.
Hey, what do you think about my hair? Does it look okay?
Roommate S pokes her head out of her room to check.
Well, the back of your hair needs a little more puffiness, it’s kind of flat.
Roommate C re-teases the back and sprays it again. Summer looks in the mirror and moves her head from side to side to see the view.
Well, I like to put it behind my ears.
She pushes her blonde hair behind her ears and then back in front of them and then behind again.
It looks okay like that.
I didn’t think it did.
No, it does.
What time is it? I have to throw my dress on!
Summer runs to her room and reappears in seconds wearing a black satin strapless dress. She has decided to go with a simple black dress she calls sophisticated. She moves back into the bathroom and begins to put on black eyeliner and green contacts, which she only wears on special occasions.
I feel like I’m stuffed in this dress. I can barely breathe.
She begins to adjust the dress in the mirror, pulling it up and reorganizing her breasts.
My boobs are everywhere. I even have them in the back. Wait till I have to sit down, I’ll probably explode.
Roommate S chuckles, recognizing that Summer has a good sense of humor about her size.
Better watch those boobs. How soon you forget your Rush debacle!
Roommate S says half joking.
You know I really can’t help it. What, do you want me to wear a sack?
Maybe you better. At least pull it up a bit. You don’t want people to think you’re trashy or that you’re asking for it.
Roommate C isn’t joking. Summer is a little surprised and offended. She feels the need to defend herself.
It’s not like I act slutty. The problem is like a combo of dressing and behavior. Everyone knows I’m a dead end. I don’t sleep around like some people.
Summer reminds herself that Roommate C is waiting until marriage to have sex and so everything seems trashy to her. She quickly tries to forget the comment.
Yeah seriously, the best part about that whole thing was that we all know the girl-who-called-you-out’s reputation. Talk about sleeping around.
For real, it’s a joke SHE is talking to people about being more ladylike. She’s had oral sex with half of the Jewish Fraternity.
I know. Talk about being a slut. She doesn’t need a dress to make herself look slutty. Not that you look slutty.
Looking to Summer.
Oh thanks, I feel better.
Summer replies with sarcasm. Christine walks into the bathroom and uses the mirror to put her hair into a ponytail as an excuse to leave the boring conversation in the living room. Listening in for awhile she thinks to herself that maybe it was better to be bored talking football.
Right, but she says oral sex isn’t the same as real sex. It doesn’t count.
That’s bullshit. Remember when she said Christine was trashy because she had slept with her boyfriend of like two years.
Yeah maybe someone needs to tell that girl oral sex with half of a fraternity doesn’t make you a good girl. A lot more people are having sex than should be and outside of relationships. I’m kind of, just cause of my upbringing, I’m just appalled at people.
Yeah, my friend told me they call her “cum dumpster #2.”
I wonder who’s cum dumpster #1?
Gross. Maybe someone should tell her, “Hey, don’t be a whore, that’s not ladylike!”
Summer and the roommates laugh. Christine, who has been listening in for a few minutes, chimes in.
Maybe instead everyone should just mind their own business. You never know what has happened to someone for them to act like they do. I know a lot of her friends and they all think she is a really nice girl. Maybe she is just a serial dater and really isn’t having oral sex like everyone thinks. Who cares who she has sex with or doesn’t anyway?
Summer feels guilty that she was a part of this conversation. She really doesn’t really care about who sleeps with whom but sometimes she just gets caught up in it all. Now she feels sick to her stomach.
Yeah, you’re right. I actually heard that she was raped in high school.
Really, see? Maybe that’s why she does what she does. She is probably really screwed up. Maybe she doesn’t care about herself because no one else seemed to care what happened to her. I love it too because, how gross is it that supposedly multiple frat guys all got oral sex from her? But I don’t hear you talking about them being sluts.
Well, it’s a well known fact that girls are always going to be watched and judged more than boys are. Boys can do anything and no one should be surprised. Plus boys aren’t out wearing short little shorts and little tank tops. Girls are doing that and drawing attention to themselves. They are always going be called a slut before anyone says anything about a guy.
Christine finishes putting her hair into a ponytail. Thinking to herself that she much preferred the surface talk about football to the catty talk about other girls, she leaves the room.
I’m gonna go keep the boys company.
Christine walks out and Roommate S gives Summer a look that says, “What is her problem?” Summer just shrugs her shoulders to say “I’m not sure.” Christine’s friends aren’t sure what to do with this new attitude she has. Roommate S whispers.
She used to be the first one to talk about others, and now she acts all high and mighty, like we are so wrong to do it.
I don’t really care what she says. I still don’t think being raped gives you the need to have oral sex with half the fraternity. That’s only making it worse.
I think Christine just means that maybe we shouldn’t be so quick to judge someone.
Well, judge or not, I don’t want a few girls to give Zeta Chi a bad reputation. You know what I mean. Raped or not, I don’t think you should be getting the reputation as “cum dumpster.” I don’t want that kind of reputation for our sorority.
The girls continue getting dressed. After a few moments, Roommate C notices lines on Summer’s back, dark burn lines interspersed with light natural skin. She points to Summer’s back.
What did you do?
I only went tanning for like 16 minutes. I didn’t expect to even see a difference.
That’s what you get being in the cancer machine.
Summer tries to see her back in the mirror. Roommate S shoots Roommate C a look to say “leave it alone” and thinks to herself how odd it is that Summer tries to fight against ideas of beauty but at the same time tries so hard to meet them.
Oh you look fine. Don’t worry about it.
The girls finish up in the bathroom and head out to the living room where Christine is watching football with the two men. The doorbell rings and the final date arrives. After about an hour of pregaming, drinking beers, and having chips and dip, Summer, her two roommates, and their dates head to a friend’s to continue pregaming, then to CHISMS, a fancy downtown restaurant where they are meeting five other couples for dinner before going to date night. These eight girls make up a clique of best friends who always make sure to pregame and treat their dates to a fancy dinner before social events. At about 10:00 pm, they leave the restaurant to head to Denton’s bar for Cupid’s Ball (Previously published as an example in Berbary, 2011).
Director’s Comments:
While Standards contained overt rules and New Member Meetings disseminated those rules, there was also a powerful covert system of discipline that was taking place within the sorority before, at, and after all social events and in day-to-day experiences within Zeta Chi. This was the discipline of “girl talk”—the rumors, discussions, and confrontations that occurred among the women that reinforced the boundaries of appropriateness through joking, name calling, opinion gathering, trash talking, and complaining. This covert system did not have the explicit rules and dissemination processes that comprised the more overt system of discipline. Instead this covert system was more about absorbing the messages of girl talk, a slow process of resocialization in which Zeta Chis began to unconsciously adopt the expectations and boundaries of ladylike behavior. Through girl talk, members reacted to the behaviors and appearances of others, accepting or imitating some gender performances while making fun of, negatively commenting on, or covering up others.
Where the explicit discipline of Standards came from the top down, this more subtle discipline through girl talk came from a lateral, local, and friendly power centered around relationships with roommates, best friends, big sisters, and members in general. Rather than being overtly connected to authority and punishment, the more covert discipline of girl talk was hidden in friendly gestures meant to “help” a friend keep safe and preserve her good girl reputation. Most of the women participated on both ends of this friendly discipline, considering the monitoring of or by friends as helpful advice meant to guide a friend toward success within Zeta Chi rather than as authoritative regulation.
The monitoring of each others’ behavior through both girl talk and Standards produced a disciplinary system of self-surveillance in which women would decode the encrypted messages in girl talk and use both those expectations and the blatant rules of Standards to set up boundaries for their own gendered performances. Although my participants sometimes were aware of their complicity within these systems of discipline (I’ll wear this dress rather than that one because it is cut too low), they were mostly unaware of the more covert discipline and considered the intense group- and self-surveillance of sexuality, appearance, drinking, and general behavior to be “natural” aspects of being a woman and therefore uncontestable (Previously published as an example in Berbary, 2011).
Zeta Chi Discourse of Ladylike
According to Foucault (1972), discourse is always already present as a regulatory structure, however contingent or fleeting, that imposes rules and regulations. Discursive rules and regulations reinforce those expectations and regularities that we come to regard as the realities of our lived experiences. Within the culture of USouthern, discourses of femininity helped to construct and regulate the reality of gender for all college students. These collegewide dominant discourses were multiple and competing and offered various options for acceptable gender performance.
However, the multiple and competing discourses of femininity at USouthern were not all represented within Zeta Chi. Instead, within the sorority there was a strong disciplinary process that reinforced one very dominant traditional discourse of femininity grounded in White, Christian, upper-class, heterosexual values—the discourse of “ladylikeness.” This dominant discourse had specific expectations for women that were shaped by a geographic history influenced by notions of race and patriarchy, Christianity, the Bible belt, and conservative fundamentalism (Scott, 1984; Shaw, 2008; St. Pierre, 1995). Shaw (2008) specifically reinforced the roles that fundamentalist Christian roots played in Southern expectations of women, noting that Southern White men, in the face of the civil rights and economic downtown, “found themselves with little social power, except that which they could exercise over women” (p. 52), therefore contributing to an increasing need to maintain strict gender roles in order to maintain boundaries and reinforce male control (Bendroth, 1993). Scott (1984) also concluded that these Southern Christian legacies created highly prescribed notions of femininity, making the traditional role for women in the South often more confining than in other parts of the country. Therefore, the expectations of femininity that were highly disciplined within Zeta Chi were not unique to that sorority, but remained tied to the very traditional sociocultural and socioreligious discourses grounded in a particular historic Southern geography. While less traditional expectations for women were present at USouthern due to nontraditional, non-Southern, non-Christian, nonheterosexual influences, these less traditional discourses did not align with what was expected from the women within the more traditional Zeta Chi culture.
Sociopolitically, Zeta Chi was located in a historic moment in which the fervent feminisms of the first, second, and even third waves had been replaced by a “re-turn” to traditional femininity or a postfeminist mentality. The sense of chaos and loss of control felt by many due to civil rights movements, feminist liberations, gay and lesbian liberations, and the current crisis of masculinity has left some Americans feeling a need to return to a time when things were more simplistic, less fluid, or more clear cut—to a time when people had specific roles related to gender and sexuality (Berbary & Richmond, 2011; Levant, 2003; Shaw, 2008). This desire to return to an earlier time has led some to adopt either a faux feminism that claims to advocate for gender equality yet still reinforces highly prescribed and traditional gender roles or a postfeminist mentality that there is no longer a need for feminism or that feminism itself has been detrimental to women and therefore should be rejected (Joseph, 2009; Shaw, 2008). Shaw (2008) exposed the promotion of a faux feminism within Southern culture:
The fundamentalists argue that women and men are of equal worth before God, but that God has ordained specific gender-based roles, which, interestingly enough, make the man the head of the house to whom the wife is to “submit herself graciously.” Again, the fundamentalists draw from the rhetoric of feminism even as they oppose it. While espousing a belief in the equality of women and men, they reinforce patriarchal family structures that disadvantage and control women. These statements attempt to appease women’s sense of fairness and need for self-worth, all the while maintaining them in a subordinate position, completely reliant on the benevolent protection of men. (p. 64)
Such faux feminism was reinforced within the discourse of ladylikeness in Zeta Chi, particularly in the ways that women were encouraged to be strong, intelligent, and proud while simultaneously upholding a highly prescribed notion of being ladylike in a very traditional, fundamentalist sense. While there was the sentiment of a faux feminism within Zeta Chi, there also seemed to be a postfeminist mentality that denied further need for feminism and/or concluded that feminism itself was a sort of evil that hurt women more than it helped them, was unladylike, and was therefore suspect (Joseph, 2009). Due to this postfeminist mentality in the sorority, women often failed to “see” how they were disciplined either because of a false sense that feminism had won and that they were now “free” to be anything they like or because they believed that the feminist woman was unladylike and therefore a less desirable woman to be. Within some of the women’s circles, this dismissal of feminism also helped to support the belief that the inequalities between men and women where “just the way things were” and were uncontestable because they were natural and innate. Therefore, the women of Zeta Chi were clearly caught in a postfeminist sociopolitical climate that conjoined with the traditional socioreligious, sociohistorical legacies to further enforce the discourse of “ladylikeness” and discipline women to accept subordinate positions with highly prescribed notions of gender cloaked as “natural,” “innate,” or even “feminist” ways of being.
In order for this one discourse to remain dominant, Zeta Chi had to create and discipline boundaries around members’ performances of femininity, forcing the exclusion of alternative or competing expectations, performances, or possibilities of gender. In this sense, in order to remain the privileged discourse or only dominant discourse within Zeta Chi, there was a need to compete with and exclude those alternative discourses of femininity found outside of the sorority. As a result, there was little clash of competing discourses inside the sorority. Instead, the power of this overarching dominant discourse prevailed and was cyclically reinforced within the various spheres of the women’s lives, including their Southern upbringings, the general USouthern culture, and the specific culture of Zeta Chi.
This is not an essentialist claim that the overarching dominant discourse of femininity within Zeta Chi is discrete, bounded, stable, and singular. Foucault (1976/1978) reiterated the need to trouble any essentialist claims of overarching dominant discourse when he warned that “we must not imagine a world of discourse divided between accepted discourse and excluded discourse, or between dominant discourse and the dominated one; but as a multiplicity of discursive elements that can come into play in various strategies” (p. 100). Instead, rather than being a bounded discourse, the dominant discourse of femininity in Zeta Chi only appeared to be bounded due to the coordination of discursive elements that were strategically disciplined to create the “fiction” of a singular, bounded, and stable discourse of Truth within Zeta Chi.
Foucault explained such discourse as a violence imposed on subjects because of discourse’s ability to conceal power, set boundaries, create expectations, limit that which is considered possible, and discipline individual existence to remain within what the discourse deems “appropriate.” To Foucault, these actions were violent because they coordinated to conceal power and expectations in notions of taboo, rationality, and Truth and to impose regulations on individuals without their awareness of their own complicity. In other words, individuals accept many contestable, discursively imposed expectations as Truth and remain unaware of their own complicity. The ability to recognize one’s own complicity becomes particularly difficult when discursive expectations are misjudged as innate and natural rather than as historically and culturally defined regulations open to contestation and negotiation. This means that rather than appear as expectations that could be challenged or subverted, many discursive regularities are instead often regarded as uncontestable “Truth” to be performed without question.
Such discursive regularities often went unchallenged within Zeta Chi. For example, Zeta Chi women were expected to be heterosexual, but were “not good girls” if they were too loose with their heterosexual sexuality. Rather than challenge this expectation, the convergence of overt discipline and covert discipline led many of my participants to discipline their own and others’ gendered behaviors. My participants accepted that these expectations of decency were just the way things were for women—a Truth of the “lived experience” of being a woman. This made the negotiation of those expectations inconceivable to my participants who were caught within a cycle of discursive discipline.
Discursive Discipline in Zeta Chi
While participants were strongly disciplined by discourse, they were not always only an effect of discipline; at times they were the cause. Disciplinary power was used both on and by the women to maintain a specific reputation of Zeta Chi and to uphold the discourse of ladylike that constructed the expectations of appropriate gender behaviors. Discipline, as Foucault (1977) stated,
trains the moving, confused, useless multitudes of bodies and forces into a multiplicity of individual elements—small, separate cells, organic autonomies, genetic identities and continuities, combinatory segments. Discipline “makes” individuals; it is the specific technique of a power that regards individuals both as objects and as instruments of its exercise. (p. 170)
Therefore, while the sorority women were disciplined by discourse, they also simultaneously became the instruments that helped to employ the expectations of that discourse. The following Foucauldian analysis illuminates the ways that women were both controlled by discipline and became “controllers” of that same discipline.
Illuminating Discipline
In Discipline and Punish, Foucault (1977) examined the modern techniques of discipline used on criminals and concluded that the modern system of control uses discrete punishment rather than spectacle, punishes the criminal rather than the crime, and attempts to reform the criminal rather than gain retribution. Although control was no longer connected to corporal brutality, he believed this “gentler” system of discipline was potentially more intrusive than systems that focused on bodily punishment because it aimed to gain psychological control over the individual subject. Within Zeta Chi, such psychological control over individual subjects was apparent, particularly through the use of overt discipline, covert discipline, and the processes of dissemination concerning discursive expectations.
Foucauldian analysis
Foucault’s (1977) theorization of systems of discipline and control has been applied to institutions such as schools, hospitals, and factories, and it can also be applied to sorority culture. Looking at Zeta Chi through a framework of discipline illuminated the ways that the women of Zeta Chi were produced and reproduced within discourse. Through discipline, the women of Zeta Chi became docile bodies, “bodies subjected, used, transformed, and improved” (Foucault, 1977, p. 136), and were used to uphold the reputation of ladylikeness for Zeta Chi. Foucault theorized that these bodies became subjected to discourse and discipline through three distinctive means: (a) hierarchical observation, (b) normalizing judgment, and (c) examination. Adaptations of these three principles were used within the sorority to discipline Zeta Chi women within the discourse of ladylike.
Hierarchical observation
Hierarchical observation is based on the principle that we can control people simply through the act of observation. Foucault (1977) applied this principle to the architectural structures of the prison, “an architecture that would operate to transform individuals: to act on those it shelters, to provide a hold on their conduct . . . to make it possible to know them, to alter them” (p. 172). Foucault’s discussion of hierarchical observations is more concerned with physical structures that create systems of surveillance, such as the watchtower of a prison that always subjects the prisoner to the gaze of authority, whereas the sorority sets up similar systems of observation within its social structure.
While the physical architecture of the sorority itself is not structured with hierarchical observation in mind, there is in its place a social architecture of hierarchical observation which creates the same sense of constant surveillance and acts to transform individuals. Hierarchical observation that occurs within this social architecture includes the observations of Standards, Nationals, officers, and big sisters within Zeta Chi. However, the disciplinary system of Zeta Chi also employs lateral observation of “subjects” when members of equal status discipline each other’s behaviors related to issues of public reputation and ladylikeness. Therefore, multiple features of discipline converge to create this social architecture of hierarchical and lateral observation within Zeta Chi. As Foucault (1977) explained, these observations are
organized as a multiple, automatic and anonymous power; for although surveillance rests on individuals, its functioning is that of a network of relations from top to bottom, but also to a certain extent from bottom to top and laterally; this network “holds” the whole together and traverses it in its entirety with effects of power that derive from one another; supervisors, perpetually supervised. (p. 177)
Supervision of Zeta Chi members was more difficult than within other, more structured institutions such as a prison or factory because there was no architectural structure surrounding the women of Zeta Chi that continuously “marked” them as “subjects” of this particular disciplinary system. However, the visual nature of sorority membership that occurred through displays of Greek letters on shirts, necklaces, bumper stickers, and bags marked the women as subjects easily recognized and open to observation by Zeta Chi. This marking was particularly important at social events that took place outside of the sorority because it made the women’s membership known to others both inside and outside of the sorority. Members publicly marked as Zeta Chi were more strongly observed and disciplined by other Zeta Chis because public behaviors would reflect on the entire sorority and could be detrimental to its reputation. Therefore, this visual marking of members made their performances of self easily visible to both hierarchical and lateral observation that was set up to control, alter, and survey performances of gender expected within the discourse of ladylikeness in Zeta Chi.
Normalizing judgment
Foucault’s (1977) second principle of disciplinary control is concerned with normalizing judgment. As Foucault explained it, normalizing judgment
brings five quite distinct operations into play: it refers individual actions to a whole that is at once a field of comparison, a space of differentiation and the principle of a rule to be followed. It differentiates individuals from one another, in terms of the following overall rule: that the rule be made to function as a minimal threshold, as an average to be respected or as an optimum toward which one must move. It measures in quantitative terms and hierarchizes in terms of value abilities, the level, the “nature” of individuals. It introduces, through this “value-giving” measure, the constraint of a conformity that must be achieved. Lastly, it traces the limit that will define difference in relation to all other difference, the external frontier of the abnormal. (p. 183)
This normalizing judgment that compared, separated, measured, introduced conformity, and defined difference among individuals occurred both overtly and covertly within Zeta Chi. For example, overt normalizing judgment took place around issues of Zeta Chi’s local and national rank compared both to other Zeta Chi chapters and to various local sororities. The women of Zeta Chi did not want be merely a good sorority, they thought they should be one of the top sororities on campus as ranked by a system that measured factors such as academic status, numbers in membership, and amount of money raised for philanthropy.
Normalizing judgment in Zeta Chi also worked through a more covert process in which women compared themselves and others to certain “standards” of ladylike in relation to issues of beauty, sexuality, and general behavior. For example, normalizing judgment often took place through girl talk while women talked about other sorority women’s sexual behaviors and judged such behaviors against the ranked scale of appropriateness set forth by the expectations of ladylike within Zeta Chi. Although women in Zeta Chi might not have been aware of the normalizing judgment or have had an awareness of a scale of appropriateness, they informally judged and rated themselves and others based on norms and expectations. This normalizing judgment differentiated members within Zeta Chi based on their “rank” of appropriateness as judged by their attention to discursive rules and expectations, both the overt rules of Standards and Nationals and the covert rules of girl talk.
As normalizing judgment disciplined gendered performances and differentiated between individuals, it also set boundaries around what performances of self were considered normal within the discourse of Zeta Chi. Foucault (1977) reiterated this when he stated that normalizing judgment “traverses all points and supervises every instant in the disciplinary institutions compares, differentiates, hierarchizes, homogenizes, excludes. In short, it normalizes” (p. 183). In defining what was normal within Zeta Chi, normalizing judgment also defined that which was to be considered abnormal or unthinkable within the discourse. Foucault (1977) highlighted the power of the “norm” when he claimed that “like surveillance and with it, normalization becomes one of the great instruments of power” (p. 184). These techniques of normalizing judgment and those discussed as hierarchical/lateral observation combine to form the last of Foucault’s processes of discipline: the examination.
The examination
Examination is
a normalizing gaze, a surveillance that . . . establishes over individuals a visibility through which one differentiates them and judges them . . . [I]t manifests the subjection of those who are perceived as objects and the objectification of those who are subjected. (Foucault, 1977, pp. 184-185)
As an individual undergoes an examination, such as a medical checkup or a final class exam, she is observed, judged, and controlled based on the established norms. This type of examination clearly took place within Zeta Chi, particularly in the practices of rush and the acceptance of new members who were examined based on grades, activities, school, appearance, personality, and interests. However, examination also took place within the everyday experiences of Zeta Chi women as they were constantly watched, judged, and examined through overt and covert process of power and discipline.
Foucault (1977) explained that the examination, such as a medical or academic exam, culminates in describing individuals in writing and then recording and filing those details about them: “The examination that places individuals in a field of surveillance also situates them in a network of writing . . . A ‘power of writing’ was constituted as an essential part in the mechanisms of discipline” (p. 189). However, examinations within Zeta Chi were not as ritualized as those given in medicine or education, and most were not recorded in writing (the only formal examinations that took place in Zeta Chi were during rush, when records of potential new members were collected and created, and during Standards, when disciplinary files were recorded and reported to Nationals). Instead, as an adaptation to the more ritualized written examination, Zeta Chi employed the social examination of others that documented “results” in a symbolic record of oral history.
This oral history was recorded within the rumors, complaints, stories, and confessions of girl talk. Results were “written” into the social “diary” of Zeta Chi and were often passed down from generation to generation to disseminate lessons of appropriateness and inappropriateness. An example of this “diary” of documented examinations can be seen in stories centered around unladylike behavior, such as the story Yarah tells to Roommate Y about a sorority member who became intoxicated on a date night and ended up making out with a fraternity man in the back of a tour bus. Throughout my research I heard this story told or referred to at least four other times. Each time, the women listening to this story were appalled by her behavior and embarrassed that she would risk ruining the reputation of Zeta Chi (which “taught” them boundaries around what was acceptable and not). By telling and retelling stories like this one, the women were disseminating rules about the ways performances of gender were classified, judged, and ranked within Zeta Chi. The women would “learn” the expectations of Zeta Chi from the repetition of the verbal records of these social examinations.
This socially recorded examination, its recording within the social diary, and its telling and retelling also created a “ceremony of objectification” in which the “subjects” of the story remained visible and objectified. Foucault (1977) explained that disciplinary power
imposes on those whom it subjects a principle of compulsory visibility. In discipline, it is the subjects that have to be seen. It is the fact of being constantly seen, of being able always to be seen, that maintains the disciplined individual in his subjection….The examination is, as it were, the ceremony of this objectification. (p. 187)
For example, although I never met the woman about whom the above story was told, each time the story was told she was reexamined, judged, and made visible as an example of abnormal behavior—behavior to be disciplined and from which to refrain. Even in her absence, the protagonist of the story was still constantly visible as the record of her was continuously brought to the surface of discourse through girl talk. Through the telling of and listening to the story, all members involved were reminded of their own visibility to discursive power and that their own abnormal performances would also be disciplined. As Foucault (1977) noted,
The examination is the technique by which power, instead of emitting the signs of its potency, instead of imposing its mark on subjects, holds them in a mechanism of objectification. In this space of domination, disciplinary power manifests its potency. (p. 187)
Silencing Intersections
In the same way that data are always “partial, incomplete, and always being re-told and re-membered” (Jackson & Mazzei, 2012, p. 3), my analysis and interpretations are also always already partial and incomplete. In particular, privileging the analysis of gender within Zeta Chi simultaneously silenced an analysis of the complex intersections of gender, race, and class that played out within the messy lives of the women. More specifically, my focus on gender ignored the ways in which discourse also disciplined the performative acts of race and class in ways that served to maintain a legacy of privileged whiteness. This privileged whiteness was based on performative acts of class, which were inexplicitly tied to historic, cultural, and geographic legacies of race that surrounded the Southern sorority subculture. This intersection of class and race created both explicit and implicit expectations for behavior that were based on dominant expectations of classed-Whiteness and also created expectations related to the treatment of and reference to people of color.
While many of the dominant expectations of whiteness were more strongly linked to the intersection of class and race than pure race, the treatment and reference to people of color was very much grounded in historic legacies of race—legacies that had the potential to simultaneously reinforce historic tendencies that devalued and generalized people of color, yet also, within the current climate, made it inappropriate to be discriminatory, unaware, and/or outwardly racist. These legacies played out in complex ways that were at times contradictory. On one hand, sorority members celebrated diversity and equality, at times even bragging about the unique diversity that was present in Zeta Chi due to the membership of the “ethnic girls”—girls who I was told included the eight Jewish members, one Chinese member, and one member who was both Pakistani and Brazilian (all American-born). Yet at the same time, even these notions of diversity seemed forced or lacking in awareness of the complexities of race and race relations in America. In practice, even with the recognition of the importance of diversity, some participants still retained historic tendencies that privileged whiteness by devaluing “otherness.” In other words, this “valued diversity” was at the same time often disciplined, made token, and negatively commented on.
In particular, the privileging of whiteness could be observed in discriminatory statements that attributed negative behaviors to race, in practices of colorblindness, in overarching statements about racial groups, and in racially charged comments in which the White teller was sure to alert her friends of color that they were in fact excluded from such generalizations or that they simply should not take offense. For example, Cassie (a pseudonym) was known for her “political incorrectness” about race and, while her closest friends included two sorority members of color, she often looked directly at them and stated “no offense” before making a racially charged comment. My field notes captured one of these “no offense” moments: after her half Brazilian friend, Juliana (a pseudonym), who was wearing hoop earrings, mentioned that it was common for Latinas to wear such earrings, Cassie stated, “No offense, but only hoes wear hoop earrings.” Although Juliana tried to defend what she saw as culturally relevant jewelry, Cassie refused to acknowledge cultural difference and ended up reinforcing a kind of elitist ethnocentrism. Therefore, while Cassie was accepting of diversity enough to be close friends with Juliana, her values surrounding class and race remained grounded in a discourse that privileged classed-Whiteness through the silencing of counterintelligibilities.
While such overt instances of privileging of whiteness were fairly rare, the covert expectations for behavior and appropriateness that were grounded in this elite discourse were pervasive. Even girls who were considered “ethnic” or who saw themselves as non-White often still embraced a Southern, Christian, heterosexual, upper-middle-class value system that due to historic and geographic legacy was inextricably connected to privileged whiteness. Therefore, the discipline and intersections of gender, race, and class not only groomed women to be appropriate women, but to be appropriate middle-upper-class White women. I will expand on this analysis of the intersections of gender, race, and class in a future manuscript.
Final Thoughts
The women of Zeta Chi were disciplined through hierarchical/lateral observation, normalizing judgment, and social examination in order to fulfill those expectations of gendered subjectivity enabled by the discourse of ladylike within the sorority. The combination of the overt power of Standards/Nationals and the covert power of girl talk worked to simultaneously to construct a disciplinary process that observed, judged, normalized, examined, and recorded the gendered performances of women and revealed that within sororities there were strict forms of domination, particularly related to performative acts of gender, although similar discipline occurred around race and class as well.
Although subsequent manuscripts will focus on the discipline of race and class and the women’s ability to subvert such disciplinary power, this manuscript focused specifically on sorority women’s subjection to discursive discipline, highlighting how they were often left “caught in a punishable, punishing universality” (Foucault, 1977, p. 178). The combination of discourse and discipline worked together to produce and reproduce “appropriate” women as subjects of the Zeta Chi sorority. Although there was always the potential to resist, re-create, and reinterpret expectations, the highly prescribed discourse of the Greek system easily maintained the appearance of “uncontestable” boundaries and disciplined the possibilities of viable gender performance, often limiting the women’s failure to repeat. In other words, the subjectivities of the women of Zeta Chi were not based on simple choices to perform, but rather were constituted within “socially constructed rules and regularities [that] organized a way of thinking into a way of acting in the world” (St. Pierre, 2000, p. 485).
Within the sorority, discursive discipline was encompassing and pervasive. However, as Foucault (1977) reminded us, power should not only be seen in negative terms. Instead, power is also productive and so where there is great power there is great chance for resistance: ‘‘We must cease once and for all to describe the effects of power in negative terms: it ‘excludes,’ it ‘represses,’ it ‘censors,’ it ‘abstracts,’ it ‘masks,’ it ‘conceals.’ In fact power produces; it produces reality” (Foucault, 1977, p. 194). Illuminating the existence of strong discursive disciplinary processes within the sorority simultaneously shows the possibilities of transformation through “seeing” how we are disciplined, challenging that discipline, and promoting new possibilities for our own gendered selves. Therefore, if power is understood as a constantly negotiated relationship, an important step in potentially subverting or challenging expectation is to do the work of this manuscript—to expose how power works and to “learn what is being produced” (St. Pierre, 2000, p. 491) in order to begin the labor of strategically redeploying “the terminal forms power takes” (Foucault, 1978, p. 92).
Footnotes
Declaration of Conflicting Interests
The author(s) declared no potential conflicts of interest with respect to the research, authorship, and/or publication of this article.
Funding
The author(s) received no financial support for the research, authorship, and/or publication of this article.
