Living museums of Thailand: Exploring floating markets as cultural hubs for lifelong learning

This study explores the role of floating markets in Thailand as informal educational environments, framing them as living museums that contribute significantly to cultural preservation and lifelong learning. Through a qualitative case study approach, involving 23 participants – including market vendors, visitors, community leaders, and cultural experts – the research examines how these markets facilitate experiential learning, cultural transmission, and social cohesion. The findings highlight the active involvement of community elders in preserving cultural practices and the challenges of balancing commercial and educational objectives within these spaces. The study reveals that floating markets offer rich, hands-on learning experiences that deepen visitors’ understanding of Thai culture, fostering a sustained interest in cultural engagement. These markets also serve as vital venues for intergenerational learning, reinforcing community bonds and supporting the principles of lifelong learning. The research underscores the need for museum education programs to incorporate more experiential learning elements and engage cultural custodians in educational planning. It also suggests strategies for harmonizing commercial and educational goals to ensure the sustainability and impact of cultural heritage sites. This study contributes to the broader understanding of informal learning environments and their significance in promoting lifelong learning and cultural preservation.