Abstract
This case study aims to outline and explore the implementation of a Joint Consultative Council (JCC) and the related outcomes, challenges and issues faced by an information technology (IT) company in Sri Lanka. Implementation of JCC in the company as a form of employee voice was a result of a planned intervention of the new Human Resources (HR) team of the company, with the intentions of increasing employee involvement, commitment, employee relations and most importantly, communication. At the initial sessions of the council ‘tea, towels and toilets’ issues were mainly discussed and an apparent gulf between the management and the employee representatives was apparent. While the council has given some form of voice to employees, it was clearly a ‘voice without muscle’, devoid of any significant joint decision making. After recouping the process to enhance joint decision-making and communication, the proceeding JCC regained the trust and enthusiasm of employees and management. There is a possibility of continuation and subsequent institutionalization of the JCC in the company. However, the process needs more time to establish itself effectively in the company with increased trust between parties. This case study provides practical insights into the creation of a JCC as a form of Non-union Employee Representation (NER) for knowledge workers, addressing a lacuna in knowledge on the practical implementation of JCC, as well as the practice of JCCs among different categories of workers such as knowledge workers. Insights drawn from the case can be used as learning points in creating successful JCCs in organizations.
Introduction
Employee voice has gained much attention during the recent past and a sophisticated body of literature appears on the subject with many facets of employee voice being explored extensively. The benefits of employee voice for organizations and employees alike are uncontested. As Gollan and Patmore (2013) state, “… evidence demonstrates that only by establishing mechanisms that enable employees to have legitimate voice will managers be able to channel challenges into more productive outcomes for employees and employers” (p. 501).
Employee voice takes different forms such as union representation of employees, non-union representation of employees (NER), informal voice and formal voice. However, of late, a decline in trade union voice representation has been seen around the world. At the same time an increase in NER of numerous types, in different parts of the world has been noted (Dobbins & Dundon, 2014), which could also be a result of the rising interest in alternative forms of voice (Gomez et al., 2010 as cited in Dobbins & Dundon, 2014). After all, a decrease in the popularity of trade unions does not mean that employee expectations are being lowered or that employees have lost the appetite for voice (Gollan & Patmore, 2013). Among the many benefits of NERs, improvement in the employer–employee relationship, beneficial impact on quality and productivity, and the deflection of problems which could otherwise detonate into bigger problems (Dundon, Wilkinson, Marchington & Ackers, 2005), have been specifically noted.
Yet, while union voice has been researched extensively, it is said that comparatively more research needs to be carried out related to NERs (Dundon et al., 2005). Further, with many of the sectors that dominate the economy not having a tradition of union representation (Dundon et al., 2005), and the many benefits of NERs being identified by numerous researchers and practitioners (Dundon & Gollan, 2007; Wilkinson, Dundon & Grugulis, 2007), it is important to explore the NERs practised in these sectors and their outcomes. There also exist questions regarding the democracy and effectiveness of NERs (Dundon et al., 2005). With this background, the current case study tries to explore the practice of Joint Consultative Council/Committees (JCC), a popular form of NER, in an information technology (IT) company in Sri Lanka.
Joint Consultative Councils and Employee Councils
Out of the many employee voice mechanisms, JCC has been identified to be a sophisticated HR practice which increases employee motivation, engagement, commitment and loyalty (Batt, Colvin & Keefe, 2002; Dundon & Gollan, 2007; Pyman, 2014) and has gained the attention of many practitioners and researchers (Dietz & Fortin, 2007; Pyman, 2014). Marchington et al. (1994 as cited in Pyman, 2014) define joint consultation as “… a mechanism for managers and employee representatives to meet on a regular basis in order to exchange views, to utilize members’ knowledge and expertise and to deal with matters of common interest which are not subject to collective bargaining” (p. 264). JCCs thus stem from this definition of joint consultation, which means the employee and employer representative structures dealing with collective concerns regarding work organization (Brewster et al., 2007 as cited in Pyman, 2014).
McGraw and Palmer (1995) introduce four models of JCCs based on the objectives and nature of JCCs. The first type is the “non-union model”, where JCCs are used by the management to demonstrate a concern for employee welfare and to discourage trade unionism among employees. The second type is the “competitive model” through which the management tries to increase employees’ awareness, morale and trust as a means of increasing productivity and quality. The third type is the “adjunct model”, where the JCC sits alongside collective bargaining, with terms and conditions relating to wages and working conditions been discussed. The final model is the “marginal model”, where the JCC agenda is limited to “tea, towels and toilet issues” (Ramsay, 1977) which are comparatively trivial.
JCC’s are legally mandated in certain countries as a form of employee voice. While in Sri Lanka trade unions have legal recognition as a form of employee voice, JCCs have not gained legal mandate. Yet, Employee Councils (another form of NER) is a concept promoted and encouraged highly in the Free Trade Zones (FTZs) in Sri Lanka through its administrative body, the Board of Investment (BOI). Hence, many FTZ companies implement ECs or JCCs among the blue-collar workers. Yet, the effectiveness of these councils as a form of employee voice is not certain due to lack of research in this area in Sri Lanka. More specifically, the existence of JCCs or ECs in other companies and industries in Sri Lanka remains a mystery indicating an area that needs further exploration.
Further, Dietz and Fortin (2007) point to the gap in research related to the process and effectiveness of JCCs as well as to the creation of new JCCs in organizations, even with research related to JCCs having become common in many countries. Moreover, the practice of JCCs in different countries also remains a mystery with only a few studies having explored JCCs in different sectors and industries (Adam, Purcell & Hall, 2014; Forsyth, Korman & Marshall, 2006). There specifically seems to be a lacuna in research related to JCCs of knowledge workers in industries such as IT. Hence, in the following sections the creation of a JCC in an IT company, Precinct X (a pseudonym to ensure the confidentiality of the company), the process that was followed, its continuity, outcomes and the lessons learnt will be explored in detail. The process of establishing the JCC at Precinct X will be explained under the five phases of introduction of a new JCC as categorized by Dietz and Fortin (2007) as Pre-voice history, Design of the JCC, Preparations, 1st Meeting, and Subsequent meetings.
Precinct X—The Company
Precinct X is an IT company started a decade ago in Sri Lanka, with its head office in the USA. Precinct X currently employs over 180 employees. The company hires knowledge workers, who are graduates of recognized national universities and private institutions in Sri Lanka, as full-time employees together with some personnel employed as undergraduate trainees. Similar to other IT companies in the country, Precinct X is a non-unionized company.
Pre-voice History—A New HR
In the beginning of 2015, the company hired a HR consultant to streamline and introduce proper HR policies, procedures and practices to meet its future goals of expansion in terms of revenue and people. Until then, the role of the single-person HR department of Precinct X was more administrative. With the recruitment of the new HR consultant, another HR executive was also recruited to assist future changes. As an initial step, the new HR team, consisting of the HR consultant and the two HR executives, conducted a satisfaction survey to understand what employees felt about various aspects such as communication, performance appraisal, reward and recognition, management, compensation and overall satisfaction. It was also expected to provide a base for the HR to plan some future courses of action.
An important point that surfaced from the 110 responses received for the satisfaction survey was the need to increase communication, involvement and engagement of employees. The feedback—marked on a Likert scale for nine specific questions on communication, together with feedback for other aspects of the organization such as attitude towards management, and compensation and rewards—indicated that employees felt that they were not properly heard at the workplace and as a result were not very happy with various aspects of the organization, including the level of communication. In answering the open-ended questions under communication, one employee had stated that “… senior management must dedicate extra time to talk to employees more across all levels on individual as well as on a small group basis” and another employee stated the need for a “… regular method of communication to officially inform the employees of any news/events/achievements/goals/milestone, etc.”, and most importantly employees were of the view that there is a need for a “… company-wide process to involve employees in the decision making process”.
The company had an open-door policy and a flat organizational hierarchy, together with schemes such as a suggestion box, as well as task-based participative mechanisms and upward problem solving methods. Yet, they do not provide avenues to articulate employee problems about management and other issues that concern them and to participate in decision making that concerns them. This need to improve the existing communication and involvement and move beyond the confines of certain limitations in current systems was thus indicated through the comments and ratings of employees to the satisfaction survey. Further, exploration through informal discussions with managers and employees also indicated that many of the dissatisfactions of employees regarding other areas too could be linked to this same issue of lack of communication and involvement. For instance, some employees stated that “… there is no point in complaining of these issues to management, as nothing is going to come out of it”, referring to their need to have more recreational activities and games provided by the company for their use during lunch hours and after work. Employees had been suggesting that the management provide them a carom board or a pool table, in addition to the table tennis facilities provided, in the lunchroom for employees to engage in during leisure hours. However, management was of the opinion that if more activities and games were provided, employees would misuse them and waste time and that it will affect product deliveries. Hence, without considering other alternatives for ensuring that employees would not misuse working hours to play games, management has postponed providing a carom board until a proper monitoring system is installed in the lunchroom. This also indicates management’s lack of trust in employees. Hence, while management had never rejected the idea of a carom board or a pool table, and had simply postponed the idea until a proper system was in place, they had not communicated their fears and plans to employees. Thus, employees were of the view that management was simply ignorant of their wants, and felt that they were not heard in the upper echelons of the company. There were many such instances, which pointed towards a lack of communication and involvement of employees in decisions related to them.
Decision to Establish a JCC—Introducing a JCC in Precinct X
The HR consultant, after careful analysis, decided to introduce a form of formal indirect NER in the form of a JCC in the company to promote communication and increase employee involvement while enhancing employee voice and participation in decision making (Wilkinson et al., 2007). As there was no trade union or a possibility of a formation of a trade union in the company, by no means was the JCC thought to be a union avoidance strategy (Dundon & Gollan, 2007; Dundon et al., 2015). Neither was it a reaction to an increase in employee complaints (Batt et al., 2002) nor an employee request (Nienhuser, 2014).
The HR consultant has had exposure to JCCs both academically and practically where she has carried out research on the implementation and effectiveness of JCCs in BOI companies and has been involved in implementing JCCs during previous employment. Further, the HR consultant identified that the environment in Precinct X was conducive for the formation of a JCC, where specifically, trust and perception of fairness towards management by the employees were seen to be present through the satisfaction survey (where the average perception towards management was ‘agree’ and specific questions about trust were rated high) and informal discussions with the employees. Trustworthiness and fairness judgement is identified to be important for the success of a JCC, especially at the formation stage (Dietz & Fortin, 2007).
With this background, the HR consultant together with the HR team, presented a proposal for a JCC to the management team. The management team consists of 12 managers, all males. All the managers have their first degrees in engineering and computer science/IT with six managers also having post-graduate qualifications in business management. Surprisingly, all the managers accepted the fact that there was a lack of communication in the company and realized the need to address the issue. Yet, while many were very receptive towards the concept of a JCC, few managers were sceptical about the idea. The managers who were sceptical about the idea were of the view that a JCC would increase employee power, initiate increased demands from employees, and would lead to additional work and time spent on these councils. A few managers were also of the view that a JCC could lead to trade union activities, creating a problem that was absent in the company. However, after some discussion and convincing of management for the need for a platform for employee voice, the HR consultant was able to persuade the management to try out the JCC in the company as an experiment. Once the management agreed to this concept, the HR team drew up guidelines/protocols to introduce the JCC (see Appendix A).
Design of the JCC—Getting Ready
Accordingly, it was decided to select nine council members from employees, representing all employees from different sections/departments of the company. Due to the gender imbalance inherent in the IT industry and gender-specific issues that these underrepresented women employees would have, a representative of women employees was specifically included in the council. The HR team met with all nine teams separately, briefed them of the intention of starting the JCC in the company and the advantages of such an endeavour to the employees and the company. None of the members of the management team was invited for these meetings with teams to ensure true employee representation and democratic selection. All the teams welcomed the idea of a JCC with much enthusiasm and thought it would be an excellent means by which to be heard in the company. Then each team was asked to nominate a member, disregarding seniority of employees. The teams were specifically advised to select a person who had good communication skills and whom the team thought could represent their issues effectively. All the teams thus selected their representatives unanimously. The representatives were then asked to have continuous discussions with the team to identify the issues they wanted to present and discuss at the JCC.
The management too was separately asked to select a team of six members to represent the management from the 12-member management team. The General Manager (GM) who heads the Sri Lankan operation and five more managers were selected as the management team for the JCC. They were also asked to discuss and present the issues and points they wanted to discuss at the JCC. It was decided that the HR consultant should be the moderator of the JCC and that the HR executive should be the coordinator and secretary of the meeting. A date was decided on which to hold the first JCC and this was communicated to the relevant parties.
Preparations
The employee representatives had several discussions with their respective teams via Skype group chats (a common mode of communication at Precinct X) as well as by meeting in person. Employee representatives then sent their prioritized lists of issues to the HR, four days prior to the meeting. The management did not have any issues/points they needed to discuss at the management meeting. HR analyzed the issues/discussion points that were sent to them and grouped the points as common discussion points and unit-specific discussion points. Then a meeting agenda with the discussion points were sent to all JCC members (a total of 15 members and two HR personnel who were to act as the moderator and the coordinator) two days prior to the meeting date. Altogether 28 discussion points were in the first JCC agenda with five common points and 23 unit-specific points.
First Meeting—An Uphill Task
The first JCC was thus held with the participation of 17 members in the Board room of Precinct X. The management representatives and the employee representatives were asked to sit around the circular main table in the board room in a manner that ensured equality, which the HR thought was a key to open discussion and joint decision making. The meeting started with the HR consultant, as the moderator of the session, thanking all the members and briefing them on the reasons for the formation of a JCC at Precinct X. Then, each point was tabled for discussion. The common issues were first presented by the moderator with time given for the employee representatives to elaborate the background and rationale. After each point, the management asked for further clarifications, presented their thoughts on the issue and stated what the management could do to address the issues. Then, the unit-specific issues were presented by the relevant representatives, followed by the same procedure where clarifications were sought, and opinions presented. In many instances the moderator had to intervene to summarize the points, prompt deeper thought, promote discussion and conclude a point. For example, employees had a common issue of transportation, where they stated that heavy traffic from certain cities and delays in bus services made it difficult for many employees to report to work on time and was a serious inconvenience to them. They also highlighted the fact that some other IT companies provide office transport to employees. The management inquired into this a little more by asking “from where the transportation is needed?”, “what sort of a transportation is needed?” and “how many will use this facility?” and stated that it was difficult to provide transportation to employees who come from different areas/cities, while they also questioned the practicality of office-transport (such as, how to ensure that all the employees would be on time to make use of the office transport). Employees in response stated that there are only certain main cities and points such as main railway stations or bus stops from where transport needs to be provided. At this point, the moderator intervened and asked employees to provide more information about the request such as how many employees require such transportation, from where, and other alternative solutions for this issue, such as the possibility of introducing the concept of car pooling. Employees agreed to provide this information in the next JCC. Similarly, other issues were also discussed.
While many issues needed more information to be resolved, there were certain issues which required the employee representative to go back and obtain the groups’ thoughts about the management’s offer. For example, the ‘trainees’ wanted to streamline their leave system where they were of the opinion that different managers handle leave differently and hence they experience unequal treatment related to granting of leave. While some managers allowed a few days study leave and leave on the day of the exam (as special leave), some other managers only approved leave for the day of the exam (some as special leave or as part of casual leave). Similarly, while some managers approved a full day’s leave for 1–2 hour exams, some other managers only approved a half-day leave. After listening to the representative of the trainees, the management offered to increase the current amount of leave from six days to 12 days so that leave was increased and equality could be ensured, rather than giving the management the discretion to decide the amount of leave granted to trainees. The representative of the trainees wanted to discuss this offer with the group and to provide their comments at the next JCC meeting.
All in all, from the 28 matters discussed, about 10 issues were settled or agreed upon by the management then and there (for example, employee requests to allow colourless t-shirts to be worn to work, two company outings and conducting a toastmasters programme to improve public speaking of employees) with another eight points being postponed for the next session as more facts and evidence were needed or agreements of groups were needed for management offers (for example, employee requests to streamline leave of trainees, provide transportation and to decide which badminton tournaments the company should allow the employees to take part in). About 10 points were dismissed due to insufficient space or finances to carry them through (for example, employee requests for new computers and laptops, a sick room, a shade for motorbike parking, and short-eats for tea, instead of the biscuits provided). This first JCC took about two hours and after summarizing the main points discussed and deciding on the action items, the meeting concluded. Within a week of the meeting, the minutes of the meeting were sent to all the employees of the company.
After the session, feedback was sought about the employees’ and managements’ perceptions of the JCC and the manner in which it was conducted. Bringing different suggestions for improvement, all the employee representatives were very positive and happy about the JCC and wanted to continue the concept.
“I thought that it was very effective and yesterday was a good start. I believe that this would clearly address the communication barrier that exists between the management and the employees,” said the representative of the trainees. The representative of the women in the company said,
It was useful. However, I feel that representatives should be more mature when filtering the issues. There were certain issues such as the “dust on computers” issue, which I think are individual issues and should be handled individually. I feel that those are not issues to be discussed in such a forum. I hope they learn their responsibilities quickly.
Another representative said, “I feel it will be good to think of a way to discuss certain matters that cannot be taken to the JCC to talk in public.” She was referring to an issue that her team had raised, at the unit level discussion, but which was not tabled at the JCC as it referred to an individual manager’s shortcomings. While an advantage of employee voice such as the JCC is to help “weed out supervisors who treat workers badly or are poor at communications, and so help to improve productivity through the provision of fairer deals at work” (Marchington, 2007, p. 233), it appears that representatives of the Precinct X JCC were not ready for such discussions on management styles.
The managers too appeared positive and one manager stated “… it was not bad at all. I was expecting something more confrontational”. It appeared that the management had expected strong demands from the employees together with disagreements and conflicts. They were thus satisfied with the outcome of the first JCC and were willing to continue the concept.
Subsequent Meetings—JCC Continues on Shaky Grounds
Hence, with the positive feedback for the first JCC, the second and the third JCCs were held in subsequent months. There were many new issues that were forwarded to the JCC as well as a continuation of discussions of previous JCCs. As the meetings proceeded, the HR team realized that the management was becoming more antagonistic towards the representatives and that the representatives were slowly losing trust in the JCC. The JCC was becoming a platform for forwarding an endless list of issues (which one manager called a wish-list: for example, salary increases, changes in the interior, transport, more recreational facilities, more welfare facilities such as office trips and get-togethers) without any effective discussion, involvement or joint decision making. The meetings were slowly losing sight of the initial objectives of the JCC. The JCC was becoming a forum where representatives were presenting issues one after another with the management merely giving unilateral solutions, or rationalizing the company’s standpoint. There was hardly any open discussion or joint decision-making. Moreover, the issues that were discussed at the JCC were just mainly ‘tea, towels and toilets’ issues and higher order problem solving and creative thinking were absent. The management’s manner of addressing the issues presented at the JCC also indicated an autocratic leadership and management style, rather than empowerment and participation.
One representative was heard saying, “… nothing is really happening. We got nothing that was promised”. Another representative said, “… they talk about empowering employees all the time at the JCC, but we really don’t see that happening even within the JCC meetings. They need to walk the talk”. “They always have a reason not to provide us what we want. And it is mostly lack of infrastructure’” was another representative’s voice.
The HR team also identified the fact that while the management had promised to fulfil certain needs of employees that were presented at the JCC, such as providing a carom board for recreational activities and providing a coffee machine at the cafeteria, it took time. This led to employees thinking that nothing was being done. Further, referring to the third JCC held, one representative said, “I think the Management is all prepared and ready to fight. We could see that they were well prepared. They had a plan and were attacking from different directions. So we just kept quiet.”
From the management perspective, mangers felt that employees were just presenting issues without proper consideration for feasibility or without a real need.
They want all the facilities Google gives. They don’t realize we are not Google. There are IT companies in Sri Lanka which give certain attractive facilities, they have attractive interiors, but we are still not up to that financially. So how can we give them all they want? They have to think of these facts more rationally.
was what the General Manager, a member of the JCC, had to say. He further stated, “I don’t know whether the management really believes in this now (JCC). They don’t really know what the JCC is about at all. But they do trust the HR consultant. So they want to try this out”, further indicating how the management was losing trust in the JCC. Management really did not see value addition through the JCC, as time went on, but rather cumbersome and time-consuming committee meetings where they constantly have to rationalize the company’s standpoint to employees’ endless “wish-list”.
Hence, the HR consultant faced a situation where she had to either put an end to JCC or change it for the better and take it back on track. She decided to change it for the better and thus decided to have a discussion with representatives regarding the future of the JCC. Thus, the HR consultant convened a meeting with the employee representatives and discussed the matter. While the employees were beginning to feel disheartened about the conducting of the JCC, they still believed in the JCC and wanted to continue the practice, which gave the HR consultant further confidence on the need to carry on the JCC. At this meeting, the HR consultant once again emphasized the intention of the JCC and how employees could present their issues as suggestions in a more constructive manner, rather than as demands, to encourage joint decision-making and improved communication. The HR consultant showed the representatives how they could, together with other employees, think of alternative and creative solutions to their issues, without waiting for the management to provide them with solutions and how they could initiate a discussion on a few selected points at the JCC, getting the management’s feedback and buy-in. The representatives agreed to try this in the next JCC meeting. While the representatives were not as enthusiastic about the JCC as they were initially, they still wanted to give the concept a greater opportunity to succeed. Similar discussions were held with the management who were more sceptical towards the JCC than the employees were, but still agreed to continue the practice. They further thought it would be good to reduce the management representation at the JCC to three members who worked more directly with human relations issues. This was also thought to help balance “power issues” at the JCC. Management was specifically advised to give employee representatives more time and encouragement to initiate and carry out discussions and for management not to “jump the gun” with their solutions.
Towards Success
Hence, the next JCC saw a notable change in atmosphere and conduct. At this meeting, only three main issues were presented by employees as agenda items. Rather than presenting issues for the management to settle, employee representatives came with their own alternative solutions to the problems and assumed leadership in conducting the meeting. This indicated the ownership of the JCC by employees. The representatives had had several meetings with their respective team members and amongst the representatives themselves in deciding on the key priority issues and solutions. It was evident that a lot of hard work and preparation had gone into presenting the issues, unlike in the earlier instances. This was a considerable improvement from the mere presentation of an endless list of issues. With this more prepared and rationalized presentation of issues, the discussions were carried out amicably without either the representatives or the management being antagonistic towards each other. More joint decision-making was evident. Employees appeared more comfortable with the three management representatives present. The three agenda items discussed were not mere issues and were presented as “suggestions to management” rather than as “issues/demands”. For example, the representatives suggested an innovative-idea generating mechanism for the company to encourage creativity and innovation with many options such as brain storming, making available an “idea board” and “wall of fame” to recognize the best ideas. The management also contributed to this by sharing their own ideas and suggestions. Ultimately, it was decided to start the concept immediately with the representatives taking leadership in the endeavour. At the end of the discussion on employee issues, the management also presented a few issues that they needed addressed through the representatives, indicating that they recognized the JCC as a form of communication channel.
After this JCC session, one representative said, “… today’s meeting went relatively well”, while another stated “I felt more comfortable and welcoming to speak today and I think the others felt the same. I guess this time we were properly focused on the points and had good facts to discuss than in the previous sessions.” While the management remained positive, this is the General Manager’s perceptions of the concept of the JCC
JCC is a good concept. But the two parties should be more aligned. It will take time. Both parties should experience the benefit of this concept. If both parties align to the common goal of the organization, the JCC will be a very powerful mechanism.
According to him, “… it will take another 6 months or so to see the real benefit of the committee”.
Discussion
Forms of employee voice could differ in the scope of decisions, the amount of influence employees can exercise over management and the organizational level at which decisions are made (Gollan & Patmore, 2013). Whereas some forms of voice are designed to give employees no more than a very modest role in decision-making, other forms are intended to give a more significant say in organizational governance (Gollan & Patmore, 2013). The JCC of Precinct X is an employee voice which plays a very modest role in decision-making at the moment, but which has the potential of advancing to a more powerful mechanism of communication, involvement and decision making.
While in introducing the concept, the HR team intended Precinct X JCC to be a consultative problem-solving endeavour through extensive discussion and joint decision making, the actual implementation indicates that it started more as a “complaint to management” endeavour (Marchington, 2007), where the JCC mainly provided the platform for employees to express their dissatisfaction about issues with the intention of rectifying the problems. It was becoming more of an EC rather than a JCC. After three sessions of the council it was seen that only “tea, towels and toilets” (three Ts) and welfare/facilities issues (in the first meeting out of the 28 discussion points, more than 17 were such issues) were mainly discussed in the council. As prior research indicates, JCCs of this nature, where only minor three T issues, welfare and facilities issues are discussed, indicate a poor functioning of the JCC (Adam et al., 2014). At this stage, while the JCC has given some form of voice to employees, it was clearly a “voice without muscle” (Gollan & Patmore, 2013) or a “bare bones” approach (Dietz & Fortin, 2007). There clearly was a division between the management and employee representatives, where joint decision making was not seen at all.
Since these employees were knowledge workers in white-collar jobs, these trivial issues being discussed at a forum such as a JCC (especially when other forms of discussing them were available at Precinct X, such as the open-door policy and the presence of a facilities manager who was in charge of these areas and was making continuous improvements in many areas discussed at the JCC), was not the expectation of the HR team. The HR team, in introducing the JCC, wanted more joint decision making and increased communication on matters both social, such as health and safety, remuneration, welfare as well as more productive and quality related. Further, the HRs intention that the JCC representatives will serve as a communication channel between management and other employees too did not materialize to the extent that was expected. Hence, the HR team too was becoming dissatisfied with the proceedings of the JCC.
At the same time, employees were expecting quick decisions on their list of issues and were not ready or prepared to discuss the issues at length. Hence, they were unhappy with the JCC for not solving their issues immediately. They started seeing the management increasingly as adversaries rather than as members of the same forum. The fact that even the demands that the management agreed to provide (such as the coffee machine and carom board) took time to realize, led to more hostilities of employees towards the management and the JCC, as well as shortening the life span of the JCC. It was thus seen how the perceived inaction of management could undermine the “status of the committee in the eyes of employee representatives” (McGraw & Palmer, 1995, p. 99).
Conversely, the management was not in a financial position to grant the “wish-list” the employees presented such as an annual get-together, travel facilities, recreational facilities and coffee machines, immediately. There were many financial and other considerations as well as procedures to consider before providing the demands of employees. Moreover, the fact that the company had already provided many other similar facilities to employees and that this positive action of the company was not highlighted by employee representatives when the demands were made at the JCC, was seen negatively by the management. Hence, management was automatically becoming increasingly defensive towards the employee representatives and the issues that were presented at the JCC. As Ramsay (1991) indicates these conflicting expectations can lead to failure of JCCs, where “typically with management seeking discussion and cooperation, while employees seek settlement of grievances and an element of bargaining and influence on important matters” (p. 12).
Thus, with all the stakeholders (employees, managers and the HR) of the JCC becoming increasingly dissatisfied with the manner in which the Precinct X JCC was functioning, the HR team’s decision to revisit the concept again and to point out the mistakes of the current practice to both managers and employees, highlighting the areas that need improvement (such as emphasis on joint decision making) enabled the practices of the JCC to meet the HRs expectation. Consequently, while initially the Precinct X JCC was mainly a platform for the three Ts which are comparatively trivial (marginal model), the forum moved to discussions of issues such as terms and conditions relating to wages and working conditions (adjunct model) (McGraw & Palmer, 1995). However, with the changes, the Precinct X JCC moved to a more discussion-based forum where employees’ awareness, morale and trust was increased with the ultimate aim of increasing communication, joint decision making, productivity and quality. Thus, while the JCC in Precinct X started as a “voice without muscle”, it is transitioning slowly with more recognition and “muscle”. Now Precinct X JCC discusses issues ranging from these trivial three Ts, to other more important social issues such as transport and salary and even to concepts related to product and quality improvement. This appears to benefit both the management and the employees, increasing their trust in each other and the JCC. Even though the employee representatives of the JCC are not empowered with decision-making rights over these issues (Forsyth et al., 2006), there was a feeling of employee engagement and a resultant satisfaction. It needs highlighting at this juncture, that facilitating “voice” does not automatically assume sharing of power or shared decision making (Gollan & Patmore, 2013). Yet, sharing of some level of power and shared decision can very well be the outcome of the JCC in the future with both parties gaining more trust and belief in the processes and outcomes of the JCC. If the JCC proceeds on this positive note, it definitely has the basis to be institutionalized (Dietz & Fortin, 2007).
Learning Points
It is clear through the introduction and practice of the Precinct X JCC, how an endeavour such as JCC will have to be tailor-made to meet the needs and expectations of different stakeholders such as employees, employers and HR. The concept in books or its practice in another organization or industry does not ensure success in all instances and places. The category of employees (whether blue collar or white collar), management styles in the organization (autocratic or democratic), organizational culture (e.g., trust between parties and flexibility), the nature of the industrial relations of the company (whether there is a close and harmonious employer–employee relationship or poor relationship), organizational hierarchy (flat structure or tall structure), and motives for introducing JCC, all play an important part in determining the nature of JCC practised in the company, in terms of the issues that are discussed, the level of joint decision making and ultimately the success of the JCC. JCCs, at the initial stages, will most certainly be a learning experience for both parties and hence should be a continuous process of improvement with constant and frequent feedback and reflection by everybody.
The Perception of Trust and Justice
Trust and justice perception are important elements for the success of the JCC at each stage (Dietz & Fortin, 2007). According to Dietz and Fortin (2007), “The setting of trustworthiness and justice expectations, whether parties share common or conflicting expectations, and whether expectations are confirmed or disconfirmed, determine whether a JCC will be effective, in terms of conduct, process and outcomes” (p. 1170). If performed erroneously, JCC can harm the trust that already existed before the introduction of the JCC. If successful, JCC will definitely lead to increased employee engagement, trust, cooperation and team work (Kochan & Osterman, 1994 as cited in Pyman, 2014). One means of building trust and procedural justice of the system is through the introduction of the mechanism/concept through a body, which is seen as impartial and trustworthy. While prior research generally talks about employee instigated or employer instigated JCCs (e.g., Dietz & Fortin, 2007) and has not address the role of HR in introducing and facilitating JCCs, I believe that HR should take the initiative in introducing JCCs and act as the coordinator. Yet, for HR to take this initiative in JCC, both parties have to trust HR and JCC should not be seen as a tool used by HR to reinforce management prerogatives (Wilkinson et al., 2007). Being the initiator and coordinator, HR can take a more balanced view of the matter and can address the issues related to JCC along the way, maintaining its position as a third party.
The Composition of the JCC
Composition of the JCC and the selection process is very important (Adam et al., 2014). The selection process should ensure fairness. There should be no management involvement in the selection of employee representatives and it should be done in a democratic manner. The selected employee representatives should have very effective communication skills, convincing skills as well as leadership skills. They should be accepted by employees as well as management as being credible, fair and honest (Johnstone, Ackers & Wilkinson, 2010). If employees lose faith and trust in their representatives, for example, believing that they are following the management prerogative or that they do not truly represent or stand up for employee issues, the JCC can become ineffective. At the same time, if management believes the representatives to be troublemakers, dishonest or unfair, that too will lead to the JCC becoming unsuccessful.
Selection of the management team is also very important, where the management representatives should have the power to take decisions based on the discussions of the JCC, for employees to believe in the success of the JCC. Otherwise, it will be seen as a waste of time by both parties and can lead to further dissatisfaction. As Forsyth and colleagues (2006) state, “[t]he level of management involved in JCCs has clear implications for whether the discussions in the committees are likely to be of a strategic or operational nature, or focused on trivial matters”. The presence of the GM in the Precinct X JCC together with senior managers like the facilities manager, who had decision making power, was an important factor that lead to the continuation and success (at a certain level) of the process (Ramsay, 1991).
Make Employees Feel Involved
As Pyman (2014) affirms, “[e]mployee voice must be substantive, not merely procedural, and it must be enbedded within the entire netwrok of actors to the employment relationship (longevity) in order to ensure that employees have a genuine influence on organizational decision making” (p. 264). Employees have to feel involved in decisions and should feel that they are taken seriously by the management. For this, management too should present points that need to be discussed without waiting for employees alone to present points for discussion. Managers should be prepared to ask the committee for their opinions and advice on issues or problems the management has (Adam et al., 2014; Johnstone, Ackers & Wilkinson, 2010).
A Few Issues under a Range of Areas
For employees such as knowledge workers, the JCC should escalate from the normal “tea, towel and toilet issues” to a more participative type of decision making, involving higher order level production, quality and welfare issues. While many agenda items need to be taken as to indicate employees’ active support for the JCC (Dietz & Fortin, 2007), such a long agenda list might make managers more defensive or question the mutual benefits through the system of JCC. While the sentiments of the management can well be understood, McGraw and Palmer (1995) mention that, “[f]or managers, trivial issues may well be frustrating to deal with, and sometimes costly, but their resolution can greatly enhance the morale and trust of committee members” (p. 100). While selection of issues of common interest may solve this frustration of management, it can result in real important issues of employees not being addressed, leading to employees losing interest in the concept (Ramsay, 1977). Hence, the issues discussed at the JCC should be carefully thought of to ensure that interest of both the employees and management is maintained. The best practice would be to address a few issues covering a range of areas (such as productivity and quality as well as the Three T issues) which are beneficial to both parties. The agenda should not be too long and should provide sufficient time for effective discussions.
Regular Meetings
Regular discussion is needed, which would indicate the activeness of the committee and the commitment of all parties making it easy to embed the process into the organization (Adam et al., 2014).
Communication
Good communication mechanisms are needed (McGraw & Palmer, 1995) for employee representatives to communicate with their team members and also among themselves (Precinct X JCC members were seen using mechanisms such as face to face meetings, Skype group chats—which are very common modes of internal communication in the company, as well as Yammer) and to communicate with employees after the JCC (e.g., meeting minutes sent to all employees; representatives sharing information through Skype groups).
Training Might not be an Urgent Need
While McGraw and Palmer (1995) suggest training for representatives in aspects such as enterprise bargaining, problem solving and communication for the success of the JCC, these might not be urgent needs for knowledge workers. These aspects could also be covered when selecting representatives to the JCC.
Overall, it was seen through the case study that all the benefits of introducing a JCC cannot be reaped immediately, but rather takes time. While schemes such as JCCs generally start with high enthusiasm from both employers and employees, it can frustrate the parties after some time if mutual benefits are not reaped, power differences are highlighted (Ramsay, 1980) or if expectations are not met. Any new employee participation mechanism would need time to get off the ground and gain the trust of employees as well as managers. Being patient is a key to success. Since a mismatch in stakeholders’ expectations can make a JCC fragile (Broad, 1994 as cited in Dietz & Fortin, 2007), HR should ensure that employees’ and employers’ expectations are in line. For this, continuous evaluation of the process and a constant dialogue between the two parties should exist together with appropriate intervention through communication. JCC should be seen as a partnership by both parties (Johnstone, Ackers & Wilkinson, 2010).
