In this paper, I examine how variation arises in the staffing of recycling programs at colleges and universities. Through initial fieldwork, I identified two basic recycling program forms. Some schools adopted recycling programs that entailed the creation of new, full-time recycling manager positions that were filled by ecological activists. Other schools adopted more minimalist programs that were staffed by current employees who were more ecologically ambivalent and assumed recycling management responsibilities as a part-time, additional duty. Results of a subsequent survey of a population of colleges and universities show that this variation in staffing was importantly shaped by the Student Environmental Action Coalition, a national social movement organization that provided resources and support to student environmental groups at particular schools. Implications for the study of how field-level organizations shape the content of organizational practices are discussed.
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