Consumerism at the Crossroads, Tables 1-2 and 1-3, National Opinion Research Survey of Public, Activist, Business and Regulator Attitudes Toward the Consumer Movement, conducted by Louis Harris Associates, and Harvard Business School under the Sponsorship of Sentry Insurance Company (May 1977).
2.
Consumerism at the Crossroads, op. cit., Tables I-6, I-7, I-10, III-1, IV-2, IV-4, IV-6, IV-14.