The disease concept of alcoholism is presented as a variant of the personality model of behaviour, while the controlled drinking studies are manifestations of the situational approach to the study of behaviour. It is suggested that the current controversy concerning the feasibility and advisability of using controlled drinking as a treatment goal and as an alternative to abstinence is the result of limitations of the two theoretical models. An interactional model of behaviour which could encompass both positions and provide direction for future effort is outlined.
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