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Lessons from the Polls: Retrospective Views on the Performance of the Opinion Polls Conducted in the Run-up to the 2010 UK General Election

International Journal of Market Research

Impact Factor: 1.4 / 5-Year Impact Factor: 3.3

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First published online September, 2010

Lessons from the Polls: Retrospective Views on the Performance of the Opinion Polls Conducted in the Run-up to the 2010 UK General Election

Volume 52, Issue 5

https://doi.org/10.2501/S1470785310201545

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References

Curtice

, & Sparrow

(2010) The past matters: eliminating the pro-Labour bias in British opinion polls. International Journal of Market Research, 52, 2, pp. 169–189.

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