The analyses reported in this paper show the benefits of using behavioral research to understand the stated behavioral responses of different economic agents (receivers and carriers) to off-hour delivery policies in two major business areas in New York City: Manhattan and Brooklyn. These policies include shipping discounts and a tax deduction for receivers and customer requests combined with either financial rewards or toll discounts for carriers. Given the relatively small amount of research conducted into stated and revealed behavioral responses, the results for Manhattan and Brooklyn provide insights into the operations of receiver and carrier companies in areas with similar characteristics.
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