Search results: Sage Journals

Open accessResearch articleFirst published July, 2018

The Impact of Marketing Mix on the Competitive Advantage of the SME Sector in the Al Buraimi Governorate in Oman

Khalid Suidan Al Badi

Sage Open

Retricted accessResearch articleFirst published August, 1985

Gregory S. Carpenter, Donald R. Lehmann

Journal of Marketing Research

Available accessResearch articleFirst published December, 2023

Eleanor Brown, Claire Qing Fan

Nonprofit and Voluntary Sector Quarterly

Retricted accessResearch articleFirst published September, 2011

Prokriti Mukherji, Alina Sorescu, Jaideep C. Prabhu [...]

Journal of Marketing

Open accessResearch articleFirst published 2020

Tianjiao Lan, Jay Pan

INQUIRY: The Journal of Health Care Organization,Provision,and Financing

Retricted accessResearch articleFirst published September, 1998

Lawrence W. Fielding, Lori K. Miller

Sport Marketing Quarterly

Retricted accessResearch articleFirst published October, 1993

David M. Szymanski, Sundar G. Bharadwaj, P. Rajan Varadarajan

Journal of Marketing

Retricted accessResearch articleFirst published December, 2001

Gerald Albaum, David K. Tse

Journal of International Marketing

Retricted accessResearch articleFirst published June, 2000

Heather A. Haveman, Lynn Nonnemaker

Administrative Science Quarterly

Retricted accessResearch articleFirst published August, 1998

Bob Mckercher

Journal of Travel Research