Filter Results

Select search scope: search across all journals or within the current journal

Search this journal

Enter search terms…

Advanced search

/

About

About Sage
About Sage Journals
Privacy Policy
Terms of Use
Contact Us
Help

Information for

Authors
Editors
Librarians
Researchers
Reviewers
Frequently asked questions

All content on this site: Copyright © 2026 Sage Publications. All rights reserved. This website is technically supported and operated by China National Publications Import and Export (Group) Co., Ltd. 京ICP备09090397号-11

Commercial Marketing and Social Change

Social Marketing Quarterly

Impact Factor: 2.3 / 5-Year Impact Factor: 2.6

Journal Homepage Submission guidelines

Restricted access

Other

First published online June, 2002

Commercial Marketing and Social Change

Volume 8, Issue 2

https://doi.org/10.1080/15245000212552

Abstract

Get full access to this article

View all access options for this article.

Browse journal

Current issue OnlineFirst All issues

Similar articles

Restricted access

Social Marketing Resources

Restricted access

From Scattershot to Strategy: Targeted Social Marketing Efforts through the Use of Secondary and Syndicated Research

Available access

Using Social Marketing to Tackle Compulsive Buying

Open access

Effectiveness of social marketing in preventing unwanted pregnancies in low-income countries: A review of evidence