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Apollo Health and Lifestyle Limited: Retail Franchising in the Healthcare Industry

Vikalpa: The Journal for Decision Makers

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Research article

First published online April, 2009

Apollo Health and Lifestyle Limited: Retail Franchising in the Healthcare Industry

and

Volume 34, Issue 2

https://doi.org/10.1177/0256090920090207

Abstract

Keywords

Healthcare Industry Preventive Healthcare Franchised Model Brand Positioning Promotional Programmes

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