Search results: Sage Journals

Available accessResearch articleFirst published August, 2024

Impacts of brand commitment,brand reliability,and brand attitude on brand relationship

Ashish Sharma

Intelligent Decision Technologies

Retricted accessResearch articleFirst published March, 2020

Thilo Kunkel, Rui Biscaia

Sport Marketing Quarterly

Available accessResearch articleFirst published February, 2015

Bettina Nyffenegger, Harley Krohmer, Wayne D. Hoyer [...]

Journal of Service Research

Available accessResearch articleFirst published October, 2022

Subarna Nandy, Neena Sondhi

Global Business Review

Available accessOtherFirst published December, 2010

Ravi K. Jillapalli, James B. Wilcox

Journal of Marketing Education

Available accessOtherFirst published March, 2009

Cleopatra Veloutsou

Marketing Theory

Available accessResearch articleFirst published June, 2017

Imene Becheur, Oula Bayarassou, Hela Ghrib

Global Business Review

Available accessReview articleFirst published September, 2012

Mark Avis, Robert Aitken, Shelagh Ferguson

Marketing Theory

Retricted accessResearch articleFirst published November, 2019

Naser Pourazad, Lara Stocchi, Vipul Pare

Australasian Marketing Journal

Open accessResearch articleFirst published October, 2020

Shahid Nawaz, Yun Jiang, Faizan Alam [...]

Sage Open